Fennel is a flowering perennial herb which produces aromatic flowers and seeds. The fennel seeds are used as flavoring ingredients in the food industry since a long time. The fennel seeds have remained a popular seasoning in the Asian region. The consumer’s preference for its different flavor has fuelled the growth of fennel seeds market across the world. Its cultivation which was earlier restricted in the Mediterranean region has spread in the Europe and the U.S. The fennel seeds market has also found its way in the personal care industry.
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Fennel Seeds Market: Drivers, Restraints, and Trends
The fennel seeds market is dependent on the demand side factor. Due to its aroma and flavor, the fennel seeds market is dependent on the choice of the consumers. This product has lot of substitutes, hence, not a necessity for consumers but an optional ingredient. The presence of regional distribution channel may also play an important role in the fennel seeds market. The innovations in the personal care industry has further encouraged the growth of the fennel seeds market. The fennel seeds have been found as a soothing and relaxing agent in the aromatherapy. Due to the availability of the organic fennel seeds products, it has also become possible for the consumers preferring organic ingredients, to buy the product. This has further boosted the growth of the market. Fennel seeds have many substitutes as a flavoring agent. The fennel seeds are known to contain allergens and are avoided by consumers who are allergic to them. Also, the cultivation of the fennel seeds is climate specific, and the consumers opting for organic products may not buy lab grown products or produced by using chemical fertilizers and unnatural conditions and this may bring down the fennel seeds market. The fennel seeds market have a wide range of applications in the market, specially used as flavor and seasoning ingredient. The fennel seeds are also used in soft drinks and beverages.
Fennel Seeds Market: Regional Outlook
The fennel seeds market has stable growth in Asia. The fennel seeds are widely manufactured in countries like India, Sri Lanka and Malaysia. They are part of the traditional food recipes in these region. Fennel seeds are also consumed as sugar-coated and roasted mouth-fresher in India. Apart from Asia-Pacific, they are cultivated in Europe and U.S. The European customer’s preference for healthy food and the health benefits have fuelled the growth of fennel seeds market in Europe. Fennel seeds are native to southern Europe. Macro-economic factors play an important role in the growth of fennel seeds market in the North and Latin America. The American Pregnancy Association has validated fennel seeds in tea as an important factor which may help in reducing the health risk of teas for pregnant women. The fennel seeds market in the Middle East and South Africa sees slow growth due to lack of agricultural facilities and high dependence on imports from other countries.
Fennel Seeds Market: Key Players
• McCormick & Company, Inc
• Gregg’s Company
• Willmar Schwabe GmbH & Co. KG.
• Steenbergs Organic
• Just Ingredients
• Mangalam Seeds Ltd.
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