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Sunday, 10 February 2019

Omega-3 Eggs Market: Growing Demand of Food with Added Nutritional Benefits to Drive Market

Omega-3 eggs have a higher content of omega-3 fatty acids as compared to regular eggs and the primary feed ingredient includes in the diets of hens or chickens are flax seeds as they are naturally enriched with omega-3 fatty acids. Omega-3 eggs are enriched with alpha-linolenic (ALA) fatty acids, eicosapentaenoic acid (EPA) and docosahexaenoic (DHA). Omega-3 eggs has the highest concentration of fatty acids, vitamin D, vitamin E and other nutritional contents. In regions and such as North America and Western Europe, consumers have a strong belief in living healthy lifestyle. Nowadays, consumers believe that appropriate healthy diet, high nutritional value food, natural/organic food and any food with added benefits are the key intakes to live a healthy lifestyle. This keen interest of consumers is making a positive impact on the demand for omega-3 eggs in these regions. 
Some of the key drivers influencing the demand for omega-3 eggs in the global market is owing to growing demand of food with added benefits especially as a functional food and food products with added health and nutritional benefits. Further, the demand for omega-3 based products such as omega-3 eggs and other functional food products enriched with omega-3 is expected to increase at a robust growth rate in developing economies. Due to rising number of chronic diseases and health related to issues, and increasing omega 3 deficiency problem in some of the countries has increased the demand for omega-3 based products such as omega-3 eggs, omega-3 based breakfast products, dairy and other products. Omega-3 fatty acids are essential for the human body or good for overall health. Demand for omega-3 eggs has increased as consumption of omega-3 eggs offers cardiovascular benefits. For instance, consumption of omega-3 eggs helps to decrease blood pressure, boost the heart health, and minimizes the risk of heart attack and blood clot risk. Consumption of organically derived food products and enriched with high nutritional content is gaining more traction. Omega-3 eggs have higher nutritional content and egg producers also follow organic practices while producing omega-3 eggs. Hens, which are raised in the free barn and not given any antibiotics or growth hormone as well as have been raised with vegetarian feed, a higher quantity of flax seed in their diet, offers more nutrition rich eggs and this is preferred among consumers owing to its health benefits such as omega-3 enriched eggs. These factors are attracting especially consumers seeking for healthy lifestyle and to prevent themselves from problems related to heart health, blood pressure and others. This are some factors expected to drive the growth of the omega-3 eggs market to a certain extent in near future. 
The market segment for omega-3 eggs is segmented on the basis of by size, by color, by end-use, and by distribution channel. By size market for omega-3 eggs is segmented on the basis of large and small and by color, omega-3 eggs is segmented into brown eggs and white eggs. Further, market segment by end-use, omega-3 eggs is segmented into retail and for commercial use. Commercial use includes food service industry, hotels, restaurants, and others. The demand for products such as omega-3 eggs is expected to increase at higher rate among manufacturers offering omega-3 based food products. 
On the basis of regional segment market for omega-3 eggs is segmented in seven regions across the globe, it includes North America, Latin America, Western Europe, Eastern Europe, Asia-Pacific, Japan and the Middle East & Africa. Currently the majority of demand for omega-3 eggs accounts from U.S., Germany, France, U.K. and other Western European countries. Changing consumer preference towards healthy food enriched higher nutritional content, the demand for omega-3 eggs is expected to increase at higher rate. 
Some of the key players operating in the business of omega-3 eggs includes Eggland’s Best, LLC, CMC Food Inc., Wilcox Farms, Cal-Maine Foods, Inc., Horizon Organic, Organic Valley, Burnbrae Farms Limited, Phils Fresh Eggs, Inc., Golden Irish, Rose Acre Farms, and others.

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