Tangerine essential oil belongs to the citrus essential oil family, which is extracted from the peel of tangerines. Tangerines are citrus fruits that belong to the Rutaceae family, having a tangy taste and soothing flavor. Tangerines are smaller and less rounded as compared to common oranges. According to data from Food & Agricultural Organization of the United Nations (FAO), Mainland China is the largest producer of tangerines in the world, and exports approximately 25 to 30% of its production.
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Tangerine essential oil is widely used to combat stress-related insomnia and flatulence, and helps assist the better functioning of the nervous system. In addition, tangerine essential oil is antispasmodic, and also helpful for digestion and skin-related problems. In the food and beverage industry, tangerine essential oil is most commonly used in orange juices to impart a tangy and sweet flavor to the orange juice. Tangerine essential oil is also used in cosmetics, home scents, and aromatherapy and pharmaceutical products to add a vibrant aroma, which makes the surrounding air fresh and pleasant.
Tangerine Essential Oil: Market Outlook
Increasing health consciousness among the population is pushing up the demand for naturally-sourced essential oils, and there is increasing inclination towards aromatherapy. These are the major factors that are driving the growth of the tangerine essential oil market. The increasing demand for flavorful beverages is also boosting the demand for tangerine essential oil in the global essential oil market.
The increasing demand for natural food additives in food products has also been contributing to the growth of tangerine essential oil market over the past few years. Manufacturers are considering tangerine essential oil due to its tangy and sweet flavor, which enhances the overall palatability of food and beverage products. Tangerine essential oil is mainly used in beverages such as fruit juices and flavored shakes where it is added in very precise quantity to bring a tangy flavor to the end product.
In the global tangerine essential oil market, Europe and North America hold major shares in the production and consumption of tangerine essential oil, owing to the presence of global players in their food and beverage sectors. With the increasing demand for tangerine essential oil, it can be anticipated that, the overall demand of tangerine essential oil will increase over the forecast period.
Increased Usage of Tangerine Essential Oil in Natural Beauty Treatments and Beauty Products
As much beneficial tangerine essential oil is for health, it can have medicinal and therapeutic effects on the skin as well as on the immune system too. As tangerine essential oil can be helpful in treating various skin and nerve disorders, it is used in various skin treatments and beauty products. Getting rid of pimples and acne, reducing blemishes, treating dry skin problems, etc., are some of the skin-related issues that can be cured with the help of tangerine essential oil.
In addition, tangerine essential oil is a rich source of antioxidants, which are found to be helpful in anti-aging of the skin. An increasing number of health-conscious consumers across the globe is encouraging manufacturers to supply products with organic and natural ingredients such as tangerine essential oil. Consumers are preferring natural products instead of chemical products when it comes to buying beauty products. The use of tangerine essential oil in most beauty treatments is one of the most popular trends at present.
Surging Demand for Tangerine Essential Oil in the Fragrance Industry
Mass production and economies of scale have enabled fragrance companies in keeping operational costs low. However, consumers today prefer personalization and customization. Perfumes that are personalized and customized have a higher chance of hitting the right note among consumers, even in the absence of mammoth marketing budgets.
In an effort to cater to the demand for pleasant citrus scents, manufacturers are considering tangerine essential oil for use in their final products. Higher engagement of customers, coupled with their patience with regards to product delivery, is encouraging manufacturers to instate a separate unit for considering customer needs. Product customization is also boosting perfume sales.
Increasing Demand for Essential Oil in Homes and Room Scents is Also Fuelling the Demand for Tangerine Essential Oil
The increasing demand for scented products for homes is fueling the demand for tangerine essential oil in the market. Products include scented candles and automatic sprays, plug-in scented oils, wax melts, and room sprays. The rising demand for interior fragrances is the key factor that is driving the growth of the fragrance market. According to data from the NDP Group, candle sales have increased by 16% with the use of essential oil in the candles. On the other hand, ancillary gift sales have increased by 75% with the use of fragrances in products.
In addition, the demand for tangerine essential oil in fragrance is also increasing, due to advancements in technologies. With increasing disposable income, people are opting for a more luxurious life. Recent technological advancements allow people to turn on an electronic fragrance diffuser at home with the help of an application, even before coming home, so that their home smells pleasant on arrival.
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