Brazil
Flavored and Functional Water Market: Overview and Trends
Transparency
Market Research (TMR) offers 8-year forecast for the Brazil flavored
and functional water market between 2016 and 2024. In terms of value,
the market is expected to register a CAGR of 7.3% during the forecast
period (2016–2024). The main objective of the report is to offer
insights on the advancements and key trends in the flavored and
functional water market. The study demonstrates market dynamics that
are expected to influence the current environment and future status
of the Brazil flavored and functional water market over the forecast
period. The report aims to offer updates on trends, drivers,
restraints, value forecasts, and opportunities for manufacturers
operating in the Brazil flavored and functional water market.
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Factors
such as increasing per capita consumption of packaged water, rising
health consciousness, hectic work schedules and on the go life-style
are expected to fuel revenue growth of the Brazil flavored and
functional water market. Also, the increase in disposable income and
consumer preferences for healthful, nutrition-rich and convenient
drinks are expected to fuel the demand for flavored and functional
water. In Brazil, expansion of the organized retail has led to
widespread supply of flavored and functional water, through extensive
distribution network. These factors are expected to bolster the
growth of Brazil flavored and functional water market in the near
future.
Brazil
Flavored and Functional Water Market: Segmentation
The
report analyses the market share of the Brazil flavored and
functional water on the basis of nature, ingredient, distribution
channel, and region. A section of the report highlights flavored and
functional water demand, region-wise. It provides a market outlook
for 2016–2024 and sets the forecast within the context of the
flavored and functional water ecosystem, including strategic
developments, latest regulations, and new product offerings in the
Brazil flavored and functional water market. This study discusses key
trends contributing to growth of the Brazil flavored and functional
water market, as well as analyzes the degree to which drivers are
influencing the market in the country.
On
the basis of nature, Brazil flavored and functional water market is
segmented into non-carbonated and carbonated drinks. Demand for
non-carbonated drinks is expected to grow at a rapid pace owing to
the increased preference for beverages that offer low calories,
caffeine, or other synthetic ingredients. Factors such as rising
health consciousness, changing dietary habits, improved living
standards, and increasing consumer preference for healthful,
convenient, zero-calorie beverages are expected to drive revenue
growth of the Brazil flavored and functional water market over the
forecast period.
On
the basis of ingredients, Brazil
flavored and functional water market is segmented into
vitamins and minerals, botanical ingredients, amino acids, other
active ingredients. Growing awareness regarding health benefits of
vitamins and minerals coupled with rise in the consumption of
vitamin-fortified drinks is expected to escalate the demand for
vitamins and minerals segment in Brazil flavored and functional water
market.
On
the basis of distribution channel, Brazil flavored and functional
water market is segmented into hypermarket/supermarket, retail store,
departmental/specialty outlet, and e-commerce. A detailed analysis
has been provided for each segment in terms of market size analysis
for flavored and functional water market in Brazil.
On
the basis of region, Brazil flavored and functional water market is
segmented into south-east, north-east, south, central-west, and
north. South-east part of Brazil is expected to witness relatively
high share in the Brazil flavored and functional water market.
Increase in per capita consumption of packaged water coupled with
growing awareness relating to the benefits of flavored and functional
water is expected to support the revenue growth of the region over
the forecast period.
Brazil
Flavored and Functional Water Market: Competitive Dynamics
A
section of the report discusses how the overall competition in the
market is steadily increasing. It discusses various factors shaping
the internal as well as external competition in the market. Overall
internal competition in the flavored and functional water market is
observed to be comparatively high owing to a large number of major
providers of flavored and functional water and increasing number of
small domestic players in the market. Flavored and functional water
market in Brazil is facing external competition from producers &
distributors of raw material and other food processors, which are
adopting forward and backward integration strategies, and developing
their own facilities to produce flavored water. Various barriers to
entry in the industry are analyzed and rated on the basis of their
impact on the competition level in the market.
In
the final section of the report, a competitive landscape has been
included to provide report audiences with a dashboard view. Key
categories of providers covered in the report are flavored and
functional water suppliers, manufacturers, and a list of major
retailers and raw material suppliers. Detailed profiles of the
flavored and functional water providers are also included in the
scope of the report to evaluate their long- and short-term
strategies, key offerings, and recent developments in the flavored
and functional water space.
Key
players in the Brazil flavored and functional water market report
include Groupe Danone, The Coca Cola Company, PepsiCo Inc., Hint
Water, Mountain Valley Spring Company, LLC, Suntory Beverage &
Food Ltd, Grupo Vichy Catalan, Unicer - Bebidas SA, Icelandic Water
Holdings ehf., CG Roxane, LLC, and Ambev. Some of the key local
players profiled in the report includes Grupo Petropolis, Comexim
Ltda., Agua Via Natural, Eklo Water, Amazon Spring Water S/A, and
Brasil Kirin.
Brazil
Flavored and Functional Water Market: Scope of the Study
It
is imperative to note that in an ever-fluctuating global economy, we
not only conduct forecasts in terms of CAGR, but also analyze on the
basis of key parameters such as Year-on-Year (Y-o-Y) growth, to
understand the predictability of the market and identify the right
opportunities.
Another
key feature of this report is the analysis of all key segments in
terms of absolute dollar. This is usually overlooked while
forecasting the market. However, absolute dollar opportunity is
critical in assessing the level of opportunity that a provider can
look to achieve, as well as to identify potential resources from a
sales and delivery perspective in the Brazil flavored and functional
water market.
