Global Dairy Blends Market: Players Focus on Product Innovation to Bolster Position, says TMR

The global dairy blends market features a high degree of competition on account of presence of a large number of large, mid-sized, and small-sized firms. Savvy players in the dairy blends market are focused on acquisitions and expansions to stay competitive in this market. Introduction of novel products with new flavors is also a key growth strategy that leading players in the market have adopted. Some of the prominent participants in the global dairy blends market are Fonterra Cooperative Group Ltd., Agropur Ingredients, Kerry Group, Doehler Group, and Royal FrieslandCampina N.V.

According to a report by Transparency Market Research (TMR), the global dairy blends market is predicted to display moderate growth for the forecast period between 2017 and 2022. In terms of revenue, the global dairy blends market is anticipated to expand at a moderate 5.8% CAGR between 2017 and 2022, for the market to be worth US$3,789.3 mn by the end of 2022. The market was evaluated to be worth US$2,853.7 mn in 2017.

The global dairy blends market is studied on the basis of form, product type, and region. Amongst all product type segments, the segment of dairy mixtures is displaying the leading year on year growth of US$71.5 mn each year. On the basis of form, the market is divided into spreadable, liquid, and powder. The spreadable segment dominated the market in the recent past on the back of its widespread usage in place of margarine and butter.

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The key regions into which the global dairy blends market is divided are North America, Europe, Latin America, Asia Pacific except Japan, Japan, and the Middle East and Africa. North America, powered by the U.S. is expected to dominate the global dairy blends market vis-à-vis revenue in 2017. The region is expected to hold on its dominant position until 2022.

Low Cost Factor and Low Fat Content Boosts Demand for Dairy Blends

“The primary growth drivers of the global dairy blends market include higher prices of traditional dairy commodities and health benefits of dairy blends, says an analyst at TMR. The high cost of dairy products in comparison to dairy blends is leading to the uptake of the latter. This is because dairy products are perishable and need cold chains and safe refrigeration until they reach the end-use consumer. On the contrary, dairy blends have a long shelf life and do not require cold chains for transportation.

The low fat content of dairy blends over butter and margarine is also leading to the increased demand for dairy blends. This is because dairy blend is not 100% butter leading to its demand among health conscious consumers. The manufacture of dairy blends either involves butter blends that are mixed with vegetable oils, or processed butter fat that are free from saturated fat.

Virtue of Dairy Blends to be used with Other Food Ingredients Benefits Market

Apart from this, the demand for dairy blends is being driven because of the virtue of dairy blends to be used with other ingredients such as butter, sugar, cocoa powder, vegetable fats, and dextrin. Dairy blends when added to soy or other protein not only enhances the flavor of the product, but makes it more affordable due to the cost effective factor of soy protein.

Expanding food industry across the world, increasing awareness of nutraceuticals among consumers, and increasing popularity of foods such as pizza and burger are some other drivers behind the growth of dairy blends market. The use of dairy blends in the manufacture of packaged juice is also favoring the growth of dairy blends market.

The review is based on the findings of a report, titled “Dairy Blends Market (Product type - Dairy Mixtures, Dairy/Non-Dairy Ingredients, Functional Ingredients, and Carrier Dairy Blends; Form - Powder Dairy Blends, Liquid Dairy Blends, and Spreadable Dairy Blends) - Global Industry Analysis, Size, Share, Growth, Trends and Forecast 2017 - 2022.”

The global dairy blends market is segmented as follows:

Dairy Blends Market, by Product Type

• Dairy Mixtures
• Dairy/Non-Dairy Ingredients
• Functional Ingredients
• Carrier Dairy Blends
• Others

Dairy Blends Market, by Form

• Powder
• Spreadable
• Liquid

Dairy Blends Market, by Region

• North America
• Latin America
• Europe
• Asia Pacific except Japan
• Japan
• Middle East and Africa

Dairy Blends Market Growing Fastly Due to its Low Fat Content & Alternatives of Butter

Dairy blends Market is showing significant improvement of health standards across the globe due to its associated product benefits. Dairy blends are preferred due to its low fat content, cost effectiveness and alternatives of butter. With the continuous health improvements special economic incentives are given to companies for achieving improvement in health standards which leads to both social and economic welfare. Health standard norms, global acceptance are the key factors on which the market of dairy blends depends. Dairy blends market has been segmented into different forms namely spreadable, powder and liquid. Spreadable forms dominated the market and the fact that dairy blends are made of essential oils generated from vegetables, rich protein content is driving the demand for spreadable forms and is expected to drive the market during the forecast period.

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Dairy blends find application in yogurt, ice cream, bakery infant formula, butter and cheese blends, feed and beverages among others.Infant formula is occupying the largest market due to inclination towards high baby nutritional food, lack of time for traditional cooking. However based on types dairy blends has been segmented into dairy mixtures, dairy ornondairy ingredients, dairy as functional ingredient, dairy as a carrier and others. Consciousness towards proper health, changing lifestyle, rising women work force population is boosting the market of dairy blends market. Moreover health benefits from the dairy blends products, consumption towards low fat content products and the increasing price of traditional dairy products backed by consciousness towards achieving proper health and inclination towards healthy diet by different countries across the globe are the factors driving the dairy blends market globally. The highly successful rate of improvement in health standards with the use of dairy blends is also boosting the market and driving the demand at an exponential rate.

In the region wise study it is seen that Dairy Alternative market is segmented in Asia Pacific, North America, Europe, Middle East Africa and Latin America. .Asia-Pacific is the most attractive region for dairy blends market and stands first among other regions due to its rising income, emerging countries like India, China, Japan, rising demand for non-conventional food items and large number of dairy farms present in Australia and New Zealand. Brief study shows a large part of revenue is captured by the Europe dairy blends market due to the rise in price of traditional dairy products, rising benefits from dairy blends and consciousness towards a balanced diet. However lack of awareness among the consumers regarding the benefits of dairy blends is creating a restraint to this market. The significant increase in application of dairy blends in food and beverage sectors, health care sectors, preservative sectors, and packaging sectors in all these regions is driving the market for dairy blends. It has been observed that dairy blends products are preferred more due to the gastro intestinal problems, diabetes and other obesities and thus companies are inclining towards use of modern technologies through continuous research and development in all the regions. Opportunities are increasing due to the emerging markets, dairy blends as additives and these opportunities would boost the market during the forecast period. Yet challenges which are seen in this market include the attitude of the consumers towards dairy blends regarding the proper awareness. Due to the useful results generated by the dairy blends and proper health being a major macroeconomic phenomenon it should be targeted that it reaches large number of audiences present globally.

Global key participants in the industry includeCargill Inc, Kerry group, Fonterra Co-Operative Limited, Agropour Ingredients, Royal Frieslandcampina N.V., Dohler Group, Intermix Australia Pty Limited, Advanced Food Products LLC, Galloway Company Inc., Cape Food Ingredients among others.

The report offers a comprehensive evaluation of the market. It does so via in-depth qualitative insights, historical data, and verifiable projections about market size. The projections featured in the report have been derived using proven research methodologies and assumptions. By doing so, the research report serves as a repository of analysis and information for every facet of the market, including but not limited to: Regional markets, technology, types, and applications.