Fast Food Market Overview On Revolutionary Trends by 2019

The presence of a copious number of prominent players is what makes the global fast food market intensely competitive and fairly fragmented, finds researchers at Transparency Market Research (TMR). Top players operating in the market include Doctor’s Associates Inc., Yum! Brands Inc., Domino’s Pizza Inc., Wendy’s International Inc., McDonald’s Corp., Jack in the Box Inc., and Burger King Worldwide Inc. TMR observes that the top players are making sizeable investments aimed at introducing advancement in their product portfolio. They are tinkering with innovative flavors and taste in their products and adding more nutrients to attract consumers. A growing number of players are also looking to tap untapped avenues in emerging markets to gain a firm foothold in the regions.

The global fast foods market was valued at US$477.1 billion in 2013 and is projected to rise at a 4.40% CAGR during the forecast period of 2013–2019. Rising at this pace, the market is estimated to be worth US$617.6 billion 2019 end.

The various types of fast food products are categorized into burger and sandwich, pizza and pasta, chicken, Asian/Latin American fast food, Mexican, sea-foods, and snacks. Of these, the demand for pizza/pasta and burger/sandwich is potentially more attractive than all others. The extensive consumption of these fast foods in developed regions will sustain the rapid CAGR of the segments during the assessment period.

Regionally, Europe and North America have been potential markets for fast food, with the latter taking the lead in 2013. North America is expected to retain its sway through 2019. However, the notably rising appetite for fast food in emerging economies such as China will lead Asia Pacific to gain massive shares in the coming years.

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Fast-paced Lifestyle and Transforming Food Habits of Worldwide Consumers drive Demand

The global fast food market has evolved rapidly over the past decade gaining strength from the constantly changing dining habits of people world over residing on the back of hectic lifestyle they are increasingly adopting.  The easy availability of fast food and the inclination toward less cooking have inflamed the consumption of fast food among consumers across emerging and developed emerging economies.

Advancement in food delivery technologies and players focused on bringing innovations experimenting with exotic ingredients augur well for the fast food market. Aggressive promotional activities top brands have also paid off well in recent years.

Innovative Flavors and Texture might Appeal to Consumer Palates but Health Concerns continue to Impede Demand

The introduction of new flavors, texture, and taste in fast food is substantially catalyzing the growth of the market over the assessment period. However, the market also suffers from some noticeable setbacks. The adverse health effects of ingredients used in fast foods, especially on children, and the purported health concerns their consumption have given rise to in recent years are factors that continue to have adverse impact on the attractiveness of the market.

Nevertheless, several fast foods companies in recent years are taking measures to make their products more appealing and acceptable among worldwide consumers making their offerings healthier. For instance, prominent fast food brands are avoiding artificial preservatives and colors, apart from adding more nutrients to their products. This is gathering steam with the palates of young adults and kids and stoked the popularity of fast foods.

Fast Food Market : Highlights Key Business Priorities In Order To Assist Companies

The presence of a copious number of prominent players is what makes the global fast food market intensely competitive and fairly fragmented, finds researchers at Transparency Market Research (TMR). Top players operating in the market include Doctor’s Associates Inc., Yum! Brands Inc., Domino’s Pizza Inc., Wendy’s International Inc., McDonald’s Corp., Jack in the Box Inc., and Burger King Worldwide Inc. TMR observes that the top players are making sizeable investments aimed at introducing advancement in their product portfolio. They are tinkering with innovative flavors and taste in their products and adding more nutrients to attract consumers. A growing number of players are also looking to tap untapped avenues in emerging markets to gain a firm foothold in the regions.

The global fast foods market was valued at US$477.1 billion in 2013 and is projected to rise at a 4.40% CAGR during the forecast period of 2013–2019. Rising at this pace, the market is estimated to be worth US$617.6 billion 2019 end.

The various types of fast food products are categorized into burger and sandwich, pizza and pasta, chicken, Asian/Latin American fast food, Mexican, sea-foods, and snacks. Of these, the demand for pizza/pasta and burger/sandwich is potentially more attractive than all others. The extensive consumption of these fast foods in developed regions will sustain the rapid CAGR of the segments during the assessment period.

Regionally, Europe and North America have been potential markets for fast food, with the latter taking the lead in 2013. North America is expected to retain its sway through 2019. However, the notably rising appetite for fast food in emerging economies such as China will lead Asia Pacific to gain massive shares in the coming years.

Request to View Sample Report: https://www.transparencymarketresearch.com/sample/sample.php?flag=S&rep_id=2366

Fast-paced Lifestyle and Transforming Food Habits of Worldwide Consumers drive Demand

The global fast food market has evolved rapidly over the past decade gaining strength from the constantly changing dining habits of people world over residing on the back of hectic lifestyle they are increasingly adopting.  The easy availability of fast food and the inclination toward less cooking have inflamed the consumption of fast food among consumers across emerging and developed emerging economies.

Advancement in food delivery technologies and players focused on bringing innovations experimenting with exotic ingredients augur well for the fast food market. Aggressive promotional activities top brands have also paid off well in recent years.

Innovative Flavors and Texture might Appeal to Consumer Palates but Health Concerns continue to Impede Demand

The introduction of new flavors, texture, and taste in fast food is substantially catalyzing the growth of the market over the assessment period. However, the market also suffers from some noticeable setbacks. The adverse health effects of ingredients used in fast foods, especially on children, and the purported health concerns their consumption have given rise to in recent years are factors that continue to have adverse impact on the attractiveness of the market.

Nevertheless, several fast foods companies in recent years are taking measures to make their products more appealing and acceptable among worldwide consumers making their offerings healthier. For instance, prominent fast food brands are avoiding artificial preservatives and colors, apart from adding more nutrients to their products. This is gathering steam with the palates of young adults and kids and stoked the popularity of fast foods.

Fast Food Market Expected to Reach US$617.6 bn by 2019

The presence of a copious number of prominent players is what makes the global fast food market intensely competitive and fairly fragmented, finds researchers at Transparency Market Research (TMR). Top players operating in the market include Doctor’s Associates Inc., Yum! Brands Inc., Domino’s Pizza Inc., Wendy’s International Inc., McDonald’s Corp., Jack in the Box Inc., and Burger King Worldwide Inc. TMR observes that the top players are making sizeable investments aimed at introducing advancement in their product portfolio. They are tinkering with innovative flavors and taste in their products and adding more nutrients to attract consumers. A growing number of players are also looking to tap untapped avenues in emerging markets to gain a firm foothold in the regions. 

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The global fast foods market was valued at US$477.1 billion in 2013 and is projected to rise at a 4.40% CAGR during the forecast period of 2013–2019. Rising at this pace, the market is estimated to be worth US$617.6 billion by 2019 end. 

The various types of fast food products are categorized into burger and sandwich, pizza and pasta, chicken, Asian/Latin American fast food, Mexican, sea-foods, and snacks. Of these, the demand for pizza/pasta and burger/sandwich is potentially more attractive than all others. The extensive consumption of these fast foods in developed regions will sustain the rapid CAGR of the segments during the assessment period. 

Regionally, Europe and North America have been potential markets for fast food, with the latter taking the lead in 2013. North America is expected to retain its sway through 2019. However, the notably rising appetite for fast food in emerging economies such as China will lead Asia Pacific to gain massive shares in the coming years. 

Fast-paced Lifestyle and Transforming Food Habits of Worldwide Consumers drive Demand 

The global fast food market has evolved rapidly over the past decade gaining strength from the constantly changing dining habits of people world over residing on the back of hectic lifestyle they are increasingly adopting. The easy availability of fast food and the inclination toward less cooking have inflamed the consumption of fast food among consumers across emerging and developed emerging economies. 

Advancement in food delivery technologies and players focused on bringing innovations by experimenting with exotic ingredients augur well for the fast food market. Aggressive promotional activities by top brands have also paid off well in recent years. 

Innovative Flavors and Texture might Appeal to Consumer Palates but Health Concerns continue to Impede Demand 

The introduction of new flavors, texture, and taste in fast food is substantially catalyzing the growth of the market over the assessment period. However, the market also suffers from some noticeable setbacks. The adverse health effects of ingredients used in fast foods, especially on children, and the purported health concerns their consumption have given rise to in recent years are factors that continue to have adverse impact on the attractiveness of the market.

Nevertheless, several fast foods companies in recent years are taking measures to make their products more appealing and acceptable among worldwide consumers by making their offerings healthier. For instance, prominent fast food brands are avoiding artificial preservatives and colors, apart from adding more nutrients to their products. This is gathering steam with the palates of young adults and kids and stoked the popularity of fast foods.

Fast Food Market: Fast-paced Lifestyle of Worldwide Consumers Drives Demand

The presence of a copious number of prominent players is what makes the global fast food market intensely competitive and fairly fragmented, finds researchers at Transparency Market Research (TMR). Top players operating in the market include Doctor’s Associates Inc., Yum! Brands Inc., Domino’s Pizza Inc., Wendy’s International Inc., McDonald’s Corp., Jack in the Box Inc., and Burger King Worldwide Inc. TMR observes that the top players are making sizeable investments aimed at introducing advancement in their product portfolio. They are tinkering with innovative flavors and taste in their products and adding more nutrients to attract consumers. A growing number of players are also looking to tap untapped avenues in emerging markets to gain a firm foothold in the regions. 

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The global fast foods market was valued at US$477.1 billion in 2013 and is projected to rise at a 4.40% CAGR during the forecast period of 2013–2019. Rising at this pace, the market is estimated to be worth US$617.6 billion by 2019 end.

The various types of fast food products are categorized into burger and sandwich, pizza and pasta, chicken, Asian/Latin American fast food, Mexican, sea-foods, and snacks. Of these, the demand for pizza/pasta and burger/sandwich is potentially more attractive than all others. The extensive consumption of these fast foods in developed regions will sustain the rapid CAGR of the segments during the assessment period. 

Regionally, Europe and North America have been potential markets for fast food, with the latter taking the lead in 2013. North America is expected to retain its sway through 2019. However, the notably rising appetite for fast food in emerging economies such as China will lead Asia Pacific to gain massive shares in the coming years. 

Fast-paced Lifestyle and Transforming Food Habits of Worldwide Consumers drive Demand 

The global fast food market has evolved rapidly over the past decade gaining strength from the constantly changing dining habits of people world over residing on the back of hectic lifestyle they are increasingly adopting. The easy availability of fast food and the inclination toward less cooking have inflamed the consumption of fast food among consumers across emerging and developed emerging economies. 

Advancement in food delivery technologies and players focused on bringing innovations by experimenting with exotic ingredients augur well for the fast food market. Aggressive promotional activities by top brands have also paid off well in recent years. 

Innovative Flavors and Texture might Appeal to Consumer Palates but Health Concerns continue to Impede Demand 

The introduction of new flavors, texture, and taste in fast food is substantially catalyzing the growth of the market over the assessment period. However, the market also suffers from some noticeable setbacks. The adverse health effects of ingredients used in fast foods, especially on children, and the purported health concerns their consumption have given rise to in recent years are factors that continue to have adverse impact on the attractiveness of the market. 

Nevertheless, several fast foods companies in recent years are taking measures to make their products more appealing and acceptable among worldwide consumers by making their offerings healthier. For instance, prominent fast food brands are avoiding artificial preservatives and colors, apart from adding more nutrients to their products. This is gathering steam with the palates of young adults and kids and stoked the popularity of fast foods.

Fast Food Market: Transforming Food Habits of Worldwide Consumers Drive Demand

Fast food refers to food that can be prepared and served in shortest time. The demand and trend of fast food differs from region to region. The roots of fast food come from America where people eat out frequently. Food-on-the-go and drive-thru is a common concept in North American Market whereas people in European nations take time and prefer having conversations while eating. Fast food chains and regional Quick Service Restaurants have customized their format and menu offering according to various regions as people preferences and taste differ from place to place. Asia Pacific and Rest of the World is the fastest growing market due to its huge population and favorable demographics. Higher disposable income and inclination towards westernized food habits are some of the driving factors for rapid growth of fast food market in these economies. 

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The fast food market is a volume business. It is characterized by high turnover and comparatively low profit margins. However, with strategic selection of store location, labor cost, inventory management, choices of menu and promotional strategies, the profitability of the fast food restaurants would increase over the forecast period. Moreover, high real estate cost and labor cost in developed markets are of major concern in profitability of the fast food business. There is a cutthroat competition in the developed markets with large number of fast food players operating to cater to a smaller population. All the multinational fast food companies are eyeing on the developing markets in Asia Pacific & Latin America. Perhaps, it is important to expand judiciously and steadily as many of the global fast food companies have to face losses due to unplanned and rapid expansions. A long term sustainable strategy has to be adopted for continuous and healthy growth worldwide.

This report has been segmented by type and by geography. It also includes the drivers, restraints and opportunities (DROs), Porter’s five forces analysis and value chain of the fast food market. The study highlights current market trends and provides the forecast from 2013 to 2019.

By geography, the market has been segmented into North America, Europe, Asia Pacific and RoW. The present market size and forecast till 2019 have been provided in the report.

The report also analyzes macro-economic factors influencing and inhibiting the growth of fast food market. Porter’s five forces analysis offers insights on market competition throughout its value chain. In addition, the market attractiveness analysis provided in the report highlights key investing areas in this industry. The report will help manufacturers, suppliers and distributors to understand the present and future trends in this market and formulate their strategies accordingly.

Fast Food Market to Display 4.40% CAGR from 2013 to 2019

The global fast food market has gained traction and demonstrated resistance even in the time of recession to grow as one of the leading drivers responsible for the worldwide rise of the consumer foodservice sector. Finding its roots in North America, fast food is mainly accepted based on its quick availability and taste factor. The global vendors have successfully managed to reach out to new consumers through product innovations, quick-fire international expansion, and upgrades in dining experience. With colossal investments by giant operators, the worldwide market is expected to exhibit dominance for more years to come.

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Transparency Market Research (TMR) predicts the global fast food market to rise to US$617.1 bn by 2019 at a moderate CAGR. The radical change in food preference and eating habits and surging demand for healthy and convenient fast foods have promised sturdy growth for the market.

Pizza/Pasta and Burger/Sandwich Ride over Chicken and Latin American Food

One of the key parameters that the global fast food market is categorized on is product type. Out of all the different forms of fast food, the burger/sandwich and pizza/pasta segments are projected to inflate their market size at a sweeping CAGR. This growth of the aforementioned giant segments is calculated to shy away the markets for chicken and Latin American food. However, with the coveted health boons and bold and spicy flavors offered, these fast food markets are foreseen to climb on a growing trend in the developed regions. The other critical segments of the global market by type are sea-food, snacks, and Mexican.

If the types of delivery chain are considered, the classification of the international fast food market follows as quick service restaurants (QSR) and street vendors. In terms of distribution channel, local fast food chains are foretold to take advantage of their cost-effectiveness and unique taste to thrive significantly in their respective regions with a greater market share. By the end of the forecast period, chained fast food outlets are envisaged to take hold of a dominant share in the global market while emerging as the most preferred distribution channel.

The list of the prominent players in the global fast food market incorporates Wendy’s International Inc., Doctor’s Association Inc., Burger King Worldwide Inc., Jack in the Box Inc., Yum! Brands Inc., Domino’s Pizza Inc., and McDonald’s Corporation.

Fast Food Market to Reach US$617.6 bn by 2019

The presence of a copious number of prominent players is what makes the global fast food market intensely competitive and fairly fragmented, finds researchers at Transparency Market Research (TMR). Top players operating in the market include Doctor’s Associates Inc., Yum! Brands Inc., Domino’s Pizza Inc., Wendy’s International Inc., McDonald’s Corp., Jack in the Box Inc., and Burger King Worldwide Inc. TMR observes that the top players are making sizeable investments aimed at introducing advancement in their product portfolio. They are tinkering with innovative flavors and taste in their products and adding more nutrients to attract consumers. A growing number of players are also looking to tap untapped avenues in emerging markets to gain a firm foothold in the regions.

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The global fast foods market was valued at US$477.1 billion in 2013 and is projected to rise at a 4.40% CAGR during the forecast period of 2013–2019. Rising at this pace, the market is estimated to be worth US$617.6 billion by 2019 end.

The various types of fast food products are categorized into burger and sandwich, pizza and pasta, chicken, Asian/Latin American fast food, Mexican, sea-foods, and snacks. Of these, the demand for pizza/pasta and burger/sandwich is potentially more attractive than all others. The extensive consumption of these fast foods in developed regions will sustain the rapid CAGR of the segments during the assessment period.

Regionally, Europe and North America have been potential markets for fast food, with the latter taking the lead in 2013. North America is expected to retain its sway through 2019. However, the notably rising appetite for fast food in emerging economies such as China will lead Asia Pacific to gain massive shares in the coming years.

Fast-paced Lifestyle and Transforming Food Habits of Worldwide Consumers drive Demand

The global fast food market has evolved rapidly over the past decade gaining strength from the constantly changing dining habits of people world over residing on the back of hectic lifestyle they are increasingly adopting. The easy availability of fast food and the inclination toward less cooking have inflamed the consumption of fast food among consumers across emerging and developed emerging economies.

Advancement in food delivery technologies and players focused on bringing innovations by experimenting with exotic ingredients augur well for the fast food market. Aggressive promotional activities by top brands have also paid off well in recent years.

Innovative Flavors and Texture might Appeal to Consumer Palates but Health Concerns continue to Impede Demand

The introduction of new flavors, texture, and taste in fast food is substantially catalyzing the growth of the market over the assessment period. However, the market also suffers from some noticeable setbacks. The adverse health effects of ingredients used in fast foods, especially on children, and the purported health concerns their consumption have given rise to in recent years are factors that continue to have adverse impact on the attractiveness of the market.

Nevertheless, several fast foods companies in recent years are taking measures to make their products more appealing and acceptable among worldwide consumers by making their offerings healthier. For instance, prominent fast food brands are avoiding artificial preservatives and colors, apart from adding more nutrients to their products. This is gathering steam with the palates of young adults and kids and stoked the popularity of fast foods.

Fast Food Market to Reach US$617.6Bn by 2019 End, Brands increasingly Launching Healthier Options to unlock Promising Avenues

The presence of a copious number of prominent players is what makes the global fast food market intensely competitive and fairly fragmented, finds researchers at Transparency Market Research (TMR). Top players operating in the market include Doctor’s Associates Inc., Yum! Brands Inc., Domino’s Pizza Inc., Wendy’s International Inc., McDonald’s Corp., Jack in the Box Inc., and Burger King Worldwide Inc. TMR observes that the top players are making sizeable investments aimed at introducing advancement in their product portfolio. They are tinkering with innovative flavors and taste in their products and adding more nutrients to attract consumers. A growing number of players are also looking to tap untapped avenues in emerging markets to gain a firm foothold in the regions.

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The global fast foods market was valued at US$477.1 billion in 2013 and is projected to rise at a 4.40% CAGR during the forecast period of 2013–2019. Rising at this pace, the market is estimated to be worth US$617.6 billion by 2019 end.

The various types of fast food products are categorized into burger and sandwich, pizza and pasta, chicken, Asian/Latin American fast food, Mexican, sea-foods, and snacks. Of these, the demand for pizza/pasta and burger/sandwich is potentially more attractive than all others. The extensive consumption of these fast foods in developed regions will sustain the rapid CAGR of the segments during the assessment period.

Regionally, Europe and North America have been potential markets for fast food, with the latter taking the lead in 2013. North America is expected to retain its sway through 2019. However, the notably rising appetite for fast food in emerging economies such as China will lead Asia Pacific to gain massive shares in the coming years.

Fast-paced Lifestyle and Transforming Food Habits of Worldwide Consumers drive Demand

The global fast food market has evolved rapidly over the past decade gaining strength from the constantly changing dining habits of people world over residing on the back of hectic lifestyle they are increasingly adopting. The easy availability of fast food and the inclination toward less cooking have inflamed the consumption of fast food among consumers across emerging and developed emerging economies.

Advancement in food delivery technologies and players focused on bringing innovations by experimenting with exotic ingredients augur well for the fast food market. Aggressive promotional activities by top brands have also paid off well in recent years.

Innovative Flavors and Texture might Appeal to Consumer Palates but Health Concerns continue to Impede Demand

The introduction of new flavors, texture, and taste in fast food is substantially catalyzing the growth of the market over the assessment period. However, the market also suffers from some noticeable setbacks. The adverse health effects of ingredients used in fast foods, especially on children, and the purported health concerns their consumption have given rise to in recent years are factors that continue to have adverse impact on the attractiveness of the market.

Nevertheless, several fast foods companies in recent years are taking measures to make their products more appealing and acceptable among worldwide consumers by making their offerings healthier. For instance, prominent fast food brands are avoiding artificial preservatives and colors, apart from adding more nutrients to their products. This is gathering steam with the palates of young adults and kids and stoked the popularity of fast foods.

Fast Food Market To Make Great Impact In Near Future by 2019

Global Fast Food Market: Snapshot

The global fast food market has gained traction and demonstrated resistance even in the time of recession to grow as one of the leading drivers responsible for the worldwide rise of the consumer foodservice sector. Finding its roots in North America, fast food is mainly accepted based on its quick availability and taste factor. The global vendors have successfully managed to reach out to new consumers through product innovations, quick-fire international expansion, and upgrades in dining experience. With colossal investments by giant operators, the worldwide market is expected to exhibit dominance for more years to come.

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Transparency Market Research (TMR) predicts the global fast food market to rise to US$617.1 bn by 2019 at a moderate CAGR. The radical change in food preference and eating habits and surging demand for healthy and convenient fast foods have promised sturdy growth for the market.

Pizza/Pasta and Burger/Sandwich Ride over Chicken and Latin American Food

One of the key parameters that the global fast food market is categorized on is product type. Out of all the different forms of fast food, the burger/sandwich and pizza/pasta segments are projected to inflate their market size at a sweeping CAGR. This growth of the aforementioned giant segments is calculated to shy away the markets for chicken and Latin American food. However, with the coveted health boons and bold and spicy flavors offered, these fast food markets are foreseen to climb on a growing trend in the developed regions. The other critical segments of the global market by type are sea-food, snacks, and Mexican.

If the types of delivery chain are considered, the classification of the international fast food market follows as quick service restaurants (QSR) and street vendors. In terms of distribution channel, local fast food chains are foretold to take advantage of their cost-effectiveness and unique taste to thrive significantly in their respective regions with a greater market share. By the end of the forecast period, chained fast food outlets are envisaged to take hold of a dominant share in the global market while emerging as the most preferred distribution channel.

Asia Pacific and Other Emerging Regions Run Toward a Brighter Future

North America and Europe as the conventional markets for fast food have clasped a stupendous market share in the recent past, owing to heavy dependence on convenience owing to a busy lifestyle and high demand for convenient restaurant food. Moreover, the healthy changes in fast food menus and introduction of unprocessed cheese, organic vegetables, hormone-free meat, and natural ingredients have contributed toward the maturation of these markets. Such brilliant transformations with changing fast food preferences of consumers and the transparency in fast food chain operations have proved to be significant for growth.

Nevertheless, emerging regions such as Asia Pacific, the Middle East and Africa, and Latin America are poised to seize the fast food market at a rapid pace in the near future. Favorable demographics, increasing disposable income and purchasing power, greater urbanization, and fast adoption of the Western lifestyle have substantially made the future brighter for the developing markets. With the preference for offers, proximity, and easy prices, the developing regions have proposed a change in the global market.

Howbeit, North America still dominates the global market with more number of fast food consumers than the other regions. North America and Asia Pacific had collectively dominated the market with a share of over 60.0% in the past.

The list of the prominent players in the global fast food market incorporates Wendy’s International Inc., Doctor’s Association Inc., Burger King Worldwide Inc., Jack in the Box Inc., Yum! Brands Inc., Domino’s Pizza Inc., and McDonald’s Corporation.

Global Fast Food Market: Untapped Opportunities in Emerging Markets to Open New Revenue Streams for Players, Says TMR

With a large pool of established players, the global fast food market is displaying a highly competitive and fragmented landscape, states a new report by Transprency Market Research (TMR). The leading participants, such as Burger King Worldwide Inc., Jack in the Box Inc., McDonald’s Corp., Wendy’s International Inc., Domino’s Pizza Inc., Yum! Brands Inc., and Doctor’s Associates Inc., are investing heavily in this market to gain significant traction across the world. Innovation in the offerings and advancements in the current product portfolio, in terms of flavor and nutrients, are the key strategies adopted by these players to remain strong in this competitive environment. Untapped opportunities in the emerging markets are likely open new revenue streams for these players in the years to come, notes the research study.

According to TMR, the global market for fast foods, which stood at US$477.1 bn in 2013, is anticipated to progress at a CAGR of 4.40% over the period from 2013 to 2019, rising to US$617.6 bn by the end of the forecast period. Among the types of fast foods available across the world, the demand for pizza/pasta and burger/sandwich is much higher. Researchers at TMR project this scenario to remain so in the near future, states the report.

North America to Continue Reporting High Demand for Fast Food

The report presents an exclusive geographical analysis of the global fast food market. As per the study, Europe and North America are the traditional market for fast food. In 2013, North America acquired the leading position in this market and is projected to continue here over the forecast period. Thanks to the high consumption of fast food in China, Asia Pacific will also gain momentum in this market over the forthcoming years.

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Street vendors and quick service restaurant (QSR) are considered as the two main types of distribution channels for sales of fast food across the world in the research report. Local fast food chains have an upper hand in this market due to their cost-efficiency and familiarity with the local taste, notes the study.

Fast-paced Lifestyle of Consumers Boosts Demand for Fast Food

“As the lifestyles of consumers across the world has increasingly become fast-paced, the demand for such consumables, which do not require much of cooking and can be eaten on the go has soared substantially,” says a research analyst at TMR. With regular innovation in flavors, the market players have been successful in materializing people’s obsession with fast food, globally.

The increasing population of kids and young adults is likely to boost this market considerably in the years to come. However, the rising level of awareness among people regarding the harmful effects of fast food on the health may limit its uptake over the next few years, reflecting negatively on the global market, reports the study.

The review is based on a report by Transparency Market Research, titled “Fast Food Market (Product - Burger/Sandwich, Pizza/Pasta, Chicken, Asian/Latin American Food, Sea-food, Snacks, and Mexican; Distribution Channel - Quick Service Restaurant (QSR) and Street Vendors) - Global Industry Analysis, Size, Share, Growth, Trends, and Forecast 2013 - 2019.”

The market is categorized into the following segments:

By Product Type

• Burger/Sandwich
• Pizza/Pasta
• Chicken
• Asian/Latin American Food
• Sea-Food
• Others (Snacks, Mexican etc.)

By Distribution Channel

• Quick Service Restaurant (QSR)
• Street Vendors
• Others

By Geography

• North America
• Europe
• Asia-Pacific
• Rest of the World

Change in Food Habits Encourages Growth of Global Fast Food Market, TMR Says

The competitive landscape of the global fast food market includes companies such as Yum! Brands Inc., Burger King Worldwide Inc., McDonald’s Corporation, Jack in the Box Inc., Doctor’s Association Inc, Dominos Pizza Inc., and Wendy’s International Inc. The competition in the market is intense owing to the presence of a large number of fast food players catering to a smaller population. The market players are focusing on adding healthy options in their menus owing to the growing demand for nutritious and natural food among customers.

Key Players Focus on Asia Pacific and Latin America as Upcoming Markets for Fast Food

Among the key regions in the global fast food market, Asia Pacific and Latin America have emerged as the promising regions and are expected to register significant growth in the near future. The market players are strategizing to expand across the developing countries in these regions. “It is important for these market players to expand judiciously and steadily to avoid losses due to unplanned expansions in these regions,” cites a TMR analyst. The key companies had initially expanded across North America where fast food is very popular. High real estate cost and labor cost are the major hiccups in the growth of the players in this region. However, the increase in disposable income in emerging economies in Asia Pacific is anticipated to push the market’s growth. Furthermore, the cheap labor cost in the emerging economies such as China helps to increase the operating margin of these market players.

Growing Awareness about Healthy Eating Compels Market Players to Introduce Nutritious Items in their Menus

Changing food habits, coupled with the rapid growth of the middle class population in emerging economies have aided the growth of the global fast food market. Rise in disposable income and the growing demand for convenient and affordable food at low prices have also resulted to the growth of this market.

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However, the growing health concerns regarding the presence of unsaturated fats in the fast food items and the ensuing food safety regulations have restricted the growth of the global fast food market. The rise in consumer awareness about healthy food options has led to the decline in sales of fast food products. As a result, the market players are including healthier fast food options containing hormone-free meat, natural vegetables, hormone-free meat, and organic ingredients, across their stores. This would open new opportunities for the growth of the market during the forecast period.

The global fast food market is expected to expand at a CAGR of 4.40% during the period between 2013 and 2019. The market stood at a valuation of US$477.1 bn in 2013 and is anticipated to be worth US$617.6 bn by 2020.

The review is based on the findings of a report published by Transparency Market Research, titled “Global Fast Food Market - Industry Analysis, Size, Share, Growth, Trends, and Forecast, 2013 – 2019.”

Global fast food market has been segmented as:

Global Fast Food Market by Type

The different types of Fast Food covered under this research study are defined as follows:

• Burger/Sandwich
• Pizza/Pasta
• Chicken
• Asian/Latin American Food
• Sea-Food
• Others (Snacks, Mexican etc)

Global Fast Food Market by Type

• Quick Service Restaurant (QSR)
• Street Vendors
• Others

Global Fast Food Market by Geography

The different geographies covered under this research study are defined as follows:

• North America
• Europe
• Asia-Pacific
• Rest of the World

Global Fast Food Market to Display 4.40% CAGR from 2013 to 2019, Changing Eating Habits in Asia Pacific Propel Market

Transparency Market Research’s new market study on the global fast foods market delves into the trends and opportunities of the said market for the 2013-2019 period. The report says that the global fast foods market will be valued at US$617.6 bn by 2019 increasing from US$477.1 bn in 2013. This will translate into a CAGR of 4.40% over the report’s forecast period. The title of this report is “Global Fast Food Market - Industry Analysis, Size, Share, Growth, Trends, and Forecast, 2013 - 2019” and it is available for sale on the company’s website.

Fast food refers to mass-produced food that can be prepared and served very quickly. First popularized in the U.S. in the 1950s, it is believed to have less nutritional value compared to other foods. Fast food draws from various culinary styles to offer consumers food items that are high on the taste quotient.

The global fast foods market observed significant expansion in North America in its early years. This is the region where the market’s foundation was laid. North America is still a large market for fast foods. In the coming years, however, the non-traditional fast foods markets are expected to generate a significant chunk of the global revenue – these include Asia Pacific and Rest of the World. In these regions, an expanding population base coupled with economic growth and increasing disposable income levels are the major factors driving the fast food market. Peer pressure among consumers to switch to Western eating habits is also a key factor fueling the growth of this market.

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However, in traditional fast food markets such as North America and Europe, due to an evident shift in consumer food choices from fast foods to natural foods, the growth of the overall market will be negatively impacted. Consumers are increasingly becoming conscious about the ill-effects of food additives in the long run. Thus, market players are compelled to switch to natural ingredients, hormone-free meats, and organic produce to make their products attractive for consumers. On the contrary, in the developing countries of Asia Pacific, the recently gained economic prosperity and surging income levels have led to higher spending on contemporary foods, which include fast foods as well.

The report segments the global fast foods market on the basis of delivery chain, food type, and geography. By product type, burgers/sandwiches, pasta/pizza, seafood, chicken, Asian/Latin American, and snacks are the segments of this market. The market of pizza/pasta and burgers/sandwiches will display a higher CAGR compared to Latin American food or chicken during the forecast period. Nevertheless, developed markets will witness a rising preference for Latin American food and chicken due to their bold flavors and health benefits.

Geographically, in 2013, North America stood as the largest market for fast food followed by Asia Pacific. In North America, the busy lifestyle of individuals that does not leave adequate time for fresh cooking on a regular basis and dependence on convenient restaurant food are driving the market. Drive-thru food joints and food-on-the-go are a commonality in North America where people eat out frequently. In 2013, Asia Pacific and North America collectively held a share of more than 64% in the global fast food market.

Top players in the global fast food market are Burger King Worldwide Inc., McDonald’s Corporation, Jack in the Box Inc., Wendy’s International Inc., Yum! Brands Inc., Domino’s Pizza Inc., and Doctor’s Associates Inc.

The market is categorized into the following segments:

Global Fast Food Market by Type

• Burger/Sandwich
• Pizza/Pasta
• Chicken
• Asian/Latin American Food
• Sea-Food
• Others (Snacks, Mexican etc.)

Global Fast Food Market by Type

• Quick Service Restaurant (QSR)
• Street Vendors
• Others

Global Fast Food Market by Geography

• North America
• Europe
• Asia-Pacific
• Rest of the World

Global Fast Food Market to reach US$617.6 bn by 2019, Driven by Increasing Demand from Asia Pacific

Fast food refers to easy to prepare food and its main ingredients are bread, meat, cheese and sauces. It is one of the staple foods in North American people’s diet. Fast food differs from region to region according to local tastes and traditions. However, burger, pizza, sandwich, pasta, noodles and chicken have become universal fast food items. There is a radical change in consumer’s eating patterns and choices in different regions of the world.

North American and European consumers are moving towards more healthy and organic fast food. They are concerned about the ingredients being used in their fast food as they look for hormone free meat, organic vegetables, unprocessed cheese and transparency in the operations of fast food chains. In emerging countries, people look for prices, proximity and offers. In the emerging markets such as India and China among others, increasing purchasing power of consumers and growing preference for eating out of the home are expected to fuel the demand for fast food in the next six years. Moreover, greater urbanization, higher disposable income and westernized life style support the demand for fast food in emerging countries. On the other hand, growing health concerns, preference for side dishes such as fruits smoothies, desserts and salads is expected to support the growth of fast food in developed markets such as the U.S and Germany among others. In addition, consumers from these countries prefer portion diets over a heavy bunch of calorie loaded platter.

The global Fast Food Market was worth USD 477.1 billion in 2013 and it is expected to reach USD 617.1 billion in 2019. The Fast Food Market is expected to grow at a CAGR of 4.4%from 2013 to 2019 globally. The growth in the market is mainly attributed to growing demand for healthy and convenient fast food.

Geographically, North America held the largest market share globally followed by Asia Pacific in 2013. The demand for fast food in these geographies is driven by busy lifestyle of people and their dependence on the convenient restaurant food. There is an increased consumption of fast food in emerging countries of Asia Pacific, Middle East, Africa and Latin America due to higher disposable income, favorable demographics and adoption of western life style in eating patterns. The consumption of fast food is higher in North America compared to other regions. The consumption of fast food is expected to increase in geographies such as Asia Pacific and Rest of the World by 2019. In 2013, Asia Pacific and North America together accounted for more than 64% of the global fast food market.

The market size of Pizza/Pasta and Burger/Sandwich are expected to grow at a higher CAGR compared to chicken or Latin American food. However, developed markets are expected to witness the growing trend for chicken and Latin American Food due to its bold and spicy flavors and health benefits.

Chained fast food outlets are the most preferred distribution channels and are expected to dominate the distribution share of fast food by 2019.

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Local fast food chains are flourishing in their respective regions and are expected to capture greater market share due to their unique taste and cost effectiveness. Some of the market leaders across the four geographies are McDonald’s Corporation, Yum! Brands Inc., Dominos Pizza Inc., Doctor’s Association Inc, Burger King Worldwide Inc., and Wendy’s International Inc. and Jack in the Box Inc., among others.