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Showing posts with label Fortified Rice Market. Show all posts
Showing posts with label Fortified Rice Market. Show all posts

Wednesday, 31 October 2018

Fortified Rice Market - Future Growth Strategies 2025

Fortified rice has gained traction as one of the simple means of providing nutrition solutions with essential micronutrients in a cost-effective and sustainable way. This has further helped communities most parts of the world in acquiring greater nutritional value from their daily rice consumption. Rice is considered to be one of the most difficult food to fortify. However, several innovative fortification technologies for rice are being introduced in the market that help in retaining the nutritional integrity of rice post-fortification during its transport, storage, cooking and rinsing.


Transparency market research has compiled a report recently on the global fortified rice market. The report examines the fortified rice market at the global scale, and engulfs the market dynamics extensively, providing key trends influencing the market expansion. This report on the global market for fortified rice gives a precise knowledge base for key market players seeking global expansion. Analysis delivered in this report is key for the market players as well as the investors, in order to gauge growth potential of the global fortified rice market in the foreseeable future.

Structure of Report

Commencing with the chapter on executive summary, the report on the global fortified rice market delivers key prospects of the product, end-user, and regional segments included, along with the most significant market numbers associated with these segments. The historical CAGR for 2012 to 2016, and the forecast CAGR for 2017 to 2026 have been comprised in the market numbers. Intelligence on remunerative regions for growth of the global fortified rice market has also been delivered in the report on the basis of sales growth, and the revenue shares through the forecast period.

A chapter titled overview proceeds the executive summary, and provides an incisive market introduction that trails a formal definition of the “fortified rice”. This is mainly to convey report readers about its wide scope. Subsequent chapters of the report deliver information about the market dynamics including the driving factors, restraining factors, opportunities, and trends affecting expansion of the market.

Competitive Landscape

The report also offers an intensity map, which tracks the occupancy of key companies actively contributing to the global fortified rice market’s growth. This last chapter of the report delivers insights on key market players, and gives information with regard to the market’s competitive landscape. The market players have been profiled in detail, and intelligence associated with key financials, SWOT analysis, company overview, key developments, and product is offered in this chapter. The chapter on the competition landscape is priceless for the report readers, mainly because it comprises necessary insights to analyse contribution of leading players to growth of the market. The competition landscape also enables studying the methods of strategy implementation by the market players, coupled with their aims to stay at the global fortified rice market’s forefront.



Wednesday, 24 October 2018

Fortified Rice Market - Survey on Future scope 2026

Micronutrient deficiencies threaten productivity, development and health of millions of people worldwide. For example, approximately half of the child population in India is affected from chronic malnutrition, and vitamin & mineral deficiencies. Along with micronutrients supplementation and diversification in diets, enriching the regularly consumed food such as rice with minerals & vitamins is an effective solution for alleviating the issue. This has led toward the fortification of rice, which is emerging as a sustainable & cost-effective measure for providing nutrition to people globally.


Fortified Rice has emerged as Key to Reduce Nutrition Deficiencies among People Globally

Nearly 2 Bn people across the globe currently suffer from mineral and vitamin deficiencies, posing devastating impact on these people as a result. Impaired motor and cognitive development among children, reduced immune response, lower capacity in performing physical work, high morbidity and mortality among newborns, adults, & mothers, and growth retardation are some of the major impacts of nutrition deficiencies. As rice is a globally consumed food, and staple for in several emerging countries such as China and India, fortified rice has emerged as the key to reduce the burden of malnutrition. Several demographic experiments and studies across the globe have imparted effectiveness and safety of consuming extruded fortified rice, and have depicted significant improvements in the vitamin and mineral status of people.

Over the past few years, many initiatives have been spearheaded by the rice industry and development partners for providing fortified rice with the help of safety net programs and the open market. For example, government of India in coordination with WFP and PATH has distributed fortified rice through several welfare schemes, particularly via Mid-Day Meal across some of its states. In line with this, the U.S. Food Assistance Agencies have sought diversification of their portfolio regarding value-added nutritional food produced within the region’s origin commodities for the global nutritional and food aid. Fortified rice has remained a key component of the programs carried out by these agencies. These instances have led to high production of fortified rice across the globe.

According to Transparency Market Research’s report, the global fortified rice market will register a splendid growth during 2017 to 2026. Revenues from global sales of fortified rice will exceed US$ 25,000 Mn by 2026-end.

Competition Tracking

Leading players in the global fortified rice market from the private as well as the public sectors are focusing on establishing a coalition for underpinning the utilization of fortified rice and addressing growth barriers to its implementation across the globe. Key market players identified by the report include Cargill Incorporated, Bunge Limited, Bühler AG, BASF SE, General Mills, Inc., and Wilmar International Ltd.


Thursday, 20 September 2018

Fortified Rice Market: APEJ to Remain Largest Market for Fortified Rice

The global fortified rice market consists of numerous players who are focused towards forming partnerships with the public sector in order to reap maximum benefits, says Transparency Market Research on the basis of a recently published report. Many companies present in the market are expected to capitalize on various profitable avenues in order to reap larger market shares. Aggressive advertisements to portray selling of rice and associated products having better quality than competitors is a prime strategy implemented by most businesses in the global fortified rice market.


Cargill Incorporated, Bühler AG, Bunge Limited, General Mills, Inc., Wilmar International Ltd., and BASF SE, are key players operating in the global fortified rice market. Many companies are partnering with local farmers and other regional companies to expand their presence in the sector. These enterprises also are highly investing in this market to achieve positive research results and innovative techniques that can revolutionize fortified rice manufacturing processes. With the number of player entering the market rising in recent times, the competitiveness is expected to intensify during the next few years.

Notable progress occurring in food technologies, especially in terms of promotion of fortified rice benefits, is primarily responsible for driving the global fortified rice market. Moreover, a rising demand for fortified rice as a key source of energy and nutrients too has made the market gain fast paced growth. Recipes that make use of fortified rice are widely being witnessed all over the world. Thus, importance attached to consumption of fortified rice-rich foods also has proved to be beneficial to the global fortified rice market. Furthermore, a rising inclination of consumers for fortified rice is expected to make the market witness soaring growth in the near future. Lastly, new production techniques and experimental trials are being conducted to enhance the production of fortified rice for large-scale production, thereby expanding the global fortified rice market.

The global fortified rice market is foretold to gain revenue worth US$25,000 mn by 2026, and such a splendid growth is being projected to occur during the forecast period from 2017 to 2026.

However, processing fortified rice products is not yet available on a large-scale basis in many underdeveloped and emerging economies. This factor is greatly hindering the fortified rice market, especially from a regional perspective. Also, high costs required to set up plants that manage everything ranging from segregating raw rice material to coming up with the final product deemed safe for selling, could prove to be expensive for the end users. This is notably hindering the global fortified rice market too. Nevertheless, many companies are expected to introduce cost-effective solutions in future, which could reduce effects of the restraints acting on this market.


Monday, 17 September 2018

Fortified Rice Market Foretold to Gain Revenue worth US$25,000 mn by 2026

The global fortified rice market consists of numerous players who are focused towards forming partnerships with the public sector in order to reap maximum benefits, says Transparency Market Research on the basis of a recently published report. Many companies present in the market are expected to capitalize on various profitable avenues in order to reap larger market shares. Aggressive advertisements to portray selling of rice and associated products having better quality than competitors is a prime strategy implemented by most businesses in the global fortified rice market.


Cargill Incorporated, Bühler AG, Bunge Limited, General Mills, Inc., Wilmar International Ltd., and BASF SE, are key players operating in the global fortified rice market. Many companies are partnering with local farmers and other regional companies to expand their presence in the sector. These enterprises also are highly investing in this market to achieve positive research results and innovative techniques that can revolutionize fortified rice manufacturing processes. With the number of player entering the market rising in recent times, the competitiveness is expected to intensify during the next few years.

Notable progress occurring in food technologies, especially in terms of promotion of fortified rice benefits, is primarily responsible for driving the global fortified rice market. Moreover, a rising demand for fortified rice as a key source of energy and nutrients too has made the market gain fast paced growth. Recipes that make use of fortified rice are widely being witnessed all over the world. Thus, importance attached to consumption of fortified rice-rich foods also has proved to be beneficial to the global fortified rice market. Furthermore, a rising inclination of consumers for fortified rice is expected to make the market witness soaring growth in the near future. Lastly, new production techniques and experimental trials are being conducted to enhance the production of fortified rice for large-scale production, thereby expanding the global fortified rice market.

The global fortified rice market is foretold to gain revenue worth US$25,000 mn by 2026, and such a splendid growth is being projected to occur during the forecast period from 2017 to 2026.

However, processing fortified rice products is not yet available on a large-scale basis in many underdeveloped and emerging economies. This factor is greatly hindering the fortified rice market, especially from a regional perspective. Also, high costs required to set up plants that manage everything ranging from segregating raw rice material to coming up with the final product deemed safe for selling, could prove to be expensive for the end users. This is notably hindering the global fortified rice market too. Nevertheless, many companies are expected to introduce cost-effective solutions in future, which could reduce effects of the restraints acting on this market.


Wednesday, 5 September 2018

Fortified Rice Market: Rising Demand for Nutrient Rich Fortified Rice Boosts Market’s Growth

The global fortified rice market consists of numerous players who are focused towards forming partnerships with the public sector in order to reap maximum benefits, says Transparency Market Research on the basis of a recently published report. Many companies present in the market are expected to capitalize on various profitable avenues in order to reap larger market shares. Aggressive advertisements to portray selling of rice and associated products having better quality than competitors is a prime strategy implemented by most businesses in the global fortified rice market.


Cargill Incorporated, Bühler AG, Bunge Limited, General Mills, Inc., Wilmar International Ltd., and BASF SE, are key players operating in the global fortified rice market. Many companies are partnering with local farmers and other regional companies to expand their presence in the sector. These enterprises also are highly investing in this market to achieve positive research results and innovative techniques that can revolutionize fortified rice manufacturing processes. With the number of player entering the market rising in recent times, the competitiveness is expected to intensify during the next few years.

Notable progress occurring in food technologies, especially in terms of promotion of fortified rice benefits, is primarily responsible for driving the global fortified rice market. Moreover, a rising demand for fortified rice as a key source of energy and nutrients too has made the market gain fast paced growth. Recipes that make use of fortified rice are widely being witnessed all over the world. Thus, importance attached to consumption of fortified rice-rich foods also has proved to be beneficial to the global fortified rice market. Furthermore, a rising inclination of consumers for fortified rice is expected to make the market witness soaring growth in the near future. Lastly, new production techniques and experimental trials are being conducted to enhance the production of fortified rice for large-scale production, thereby expanding the global fortified rice market.

The global fortified rice market is foretold to gain revenue worth US$25,000 mn by 2026, and such a splendid growth is being projected to occur during the forecast period from 2017 to 2026.

High Costs of Manufacturing Fortified Rice Products Hampers Expansion

However, processing fortified rice products is not yet available on a large-scale basis in many underdeveloped and emerging economies. This factor is greatly hindering the fortified rice market, especially from a regional perspective. Also, high costs required to set up plants that manage everything ranging from segregating raw rice material to coming up with the final product deemed safe for selling, could prove to be expensive for the end users. This is notably hindering the global fortified rice market too. Nevertheless, many companies are expected to introduce cost-effective solutions in future, which could reduce effects of the restraints acting on this market.


Thursday, 16 August 2018

Fortified Rice Market Gain Revenue worth US$25,000 mn by 2026

The global fortified rice market consists of numerous players who are focused towards forming partnerships with the public sector in order to reap maximum benefits, says Transparency Market Research on the basis of a recently published report. Many companies present in the market are expected to capitalize on various profitable avenues in order to reap larger market shares. Aggressive advertisements to portray selling of rice and associated products having better quality than competitors is a prime strategy implemented by most businesses in the global fortified rice market.


Cargill Incorporated, Bühler AG, Bunge Limited, General Mills, Inc., Wilmar International Ltd., and BASF SE, are key players operating in the global fortified rice market. Many companies are partnering with local farmers and other regional companies to expand their presence in the sector. These enterprises also are highly investing in this market to achieve positive research results and innovative techniques that can revolutionize fortified rice manufacturing processes. With the number of player entering the market rising in recent times, the competitiveness is expected to intensify during the next few years.

Rising Demand for Nutrient Rich Fortified Rice Boosts Market’s Growth

Notable progress occurring in food technologies, especially in terms of promotion of fortified rice benefits, is primarily responsible for driving the global fortified rice market. Moreover, a rising demand for fortified rice as a key source of energy and nutrients too has made the market gain fast paced growth. Recipes that make use of fortified rice are widely being witnessed all over the world. Thus, importance attached to consumption of fortified rice-rich foods also has proved to be beneficial to the global fortified rice market. Furthermore, a rising inclination of consumers for fortified rice is expected to make the market witness soaring growth in the near future. Lastly, new production techniques and experimental trials are being conducted to enhance the production of fortified rice for large-scale production, thereby expanding the global fortified rice market.

The global fortified rice market is foretold to gain revenue worth US$25,000 mn by 2026, and such a splendid growth is being projected to occur during the forecast period from 2017 to 2026.

High Costs of Manufacturing Fortified Rice Products Hampers Expansion


However, processing fortified rice products is not yet available on a large-scale basis in many underdeveloped and emerging economies. This factor is greatly hindering the fortified rice market, especially from a regional perspective. Also, high costs required to set up plants that manage everything ranging from segregating raw rice material to coming up with the final product deemed safe for selling, could prove to be expensive for the end users. This is notably hindering the global fortified rice market too. Nevertheless, many companies are expected to introduce cost-effective solutions in future, which could reduce effects of the restraints acting on this market.

Friday, 6 July 2018

Everything You Want to Know About the Global Fortified Rice Market

The global fortified rice market consists of numerous players who are focused towards forming partnerships with the public sector in order to reap maximum benefits, says Transparency Market Research on the basis of a recently published report. Many companies present in the market are expected to capitalize on various profitable avenues in order to reap larger market shares. Aggressive advertisements to portray selling of rice and associated products having better quality than competitors is a prime strategy implemented by most businesses in the global fortified rice market.


Cargill Incorporated, Bühler AG, Bunge Limited, General Mills, Inc., Wilmar International Ltd., and BASF SE, are key players operating in the global fortified rice market. Many companies are partnering with local farmers and other regional companies to expand their presence in the sector. These enterprises also are highly investing in this market to achieve positive research results and innovative techniques that can revolutionize fortified rice manufacturing processes. With the number of player entering the market rising in recent times, the competitiveness is expected to intensify during the next few years.

Rising Demand for Nutrient Rich Fortified Rice Boosts Market’s Growth

Notable progress occurring in food technologies, especially in terms of promotion of fortified rice benefits, is primarily responsible for driving the global fortified rice market. Moreover, a rising demand for fortified rice as a key source of energy and nutrients too has made the market gain fast paced growth. Recipes that make use of fortified rice are widely being witnessed all over the world. Thus, importance attached to consumption of fortified rice-rich foods also has proved to be beneficial to the global fortified rice market. Furthermore, a rising inclination of consumers for fortified rice is expected to make the market witness soaring growth in the near future. Lastly, new production techniques and experimental trials are being conducted to enhance the production of fortified rice for large-scale production, thereby expanding the global fortified rice market.

The global fortified rice market is foretold to gain revenue worth US$25,000 mn by 2026, and such a splendid growth is being projected to occur during the forecast period from 2017 to 2026.

High Costs of Manufacturing Fortified Rice Products Hampers Expansion


However, processing fortified rice products is not yet available on a large-scale basis in many underdeveloped and emerging economies. This factor is greatly hindering the fortified rice market, especially from a regional perspective. Also, high costs required to set up plants that manage everything ranging from segregating raw rice material to coming up with the final product deemed safe for selling, could prove to be expensive for the end users. This is notably hindering the global fortified rice market too. Nevertheless, many companies are expected to introduce cost-effective solutions in future, which could reduce effects of the restraints acting on this market.

Wednesday, 23 May 2018

Emphasis on Health Benefits of Fortified Rice Creates Demand Within Global Fortified Rice Market

The global fortified rice market encapsulates market players who are focused towards forming coalitions with the public sector in order to reap maximum benefits. Fortified rice is gradually becoming an important component of gastronomy due to the health benefits served by it. The market players want to tap into the market and educate people about the pros of consuming fortified rice. The deficiency of key nutrients amongst a large chunk of the population is another key standpoint that the market players are anticipated to bank on. The key market participants marked by Transparency Market Research (TMR) include Wilmar International Ltd., BASF SE, Cargill Incorporated, General Mills, Inc., Bunge Limited, and Bühler AG. These market players are expected to capitalize on the growth spaces within the market in order to reap a larger market share. Claims to provide the most effective form of fortified rice are also expected to be a part of the business strategy of key market players.


Transparency Market Research (TMR) prognosticates a trajectory of growth over the period from 2017 to 2026. The market is likely to ripen during that timeframe due to the inclinations of the people towards fortified rice. The report presented by TMR is gives an analytic view on the soundness of the market and its successive growth in the coming years. The market value in terms of revenue is projected to cross US$ 25,000 Mn by the end of 2026. This shows that there are commendable opportunities resting within the global market.

Presence of Key Nutrients in Fortified Rice Propels Demand

The deficiency of micronutrients within the body places a toll on the overall health of individuals. Chronic malnutrition along with deficiencies of key vitamins and minerals within in children is a major concern for a number of regions. This makes it imperative to have a regular supply of fortified rice that enriches the body with key minerals and vitamins. Moreover, the fortification of rice is an easy and cost effective way of ensuring that the population gets essential micronutrients. A rough estimate reveals that nearly 2 million people across the globe are suffering from deficiencies of minerals and vitamins. Weak cognitive ability amongst children is a consequence of the insufficient intake of micronutrients. This has driven demand for fortified rice that can discharge key nutrients into the body. The immunity of individuals also suffers on account of nutrient deficiency and the low physical strength amongst children is also characteristic of the same deficiency. The alarming rates of morbidity and mortality especially newborns and mothers have also daunted the healthcare fraternity. The intake of fortified rice can substantially reduce the risk of fatality amongst these demographics of the population.

Ardent Efforts Made by Market Players Bolster Market Growth


The efforts made by the rice industry in order to make fortified rice available have been commendable. They have partnered with other entities for the distribution of fortified rice across several areas and regions. The mid-day meal scheme in India has enhanced the development prospects of the market. Moreover, the Indian government has coordinated with PATH and WFP to cover as many areas as possible for the distribution of fortified rice. Moreover, the U.S. Food Assistance Industries have expanded their portfolio to provide food rich in minerals and vitamins. The aforementioned factors have transcended as key drivers for the global market. Rice is consumed as a staple food across China and India, which further escalates th prospects of market growth.

Thursday, 8 February 2018

Sales of Fortified Rice in APEJ to Register Fastest Growth through 2026, states TMR

Transparency Market Research, in its new report on the global fortified rice market, has identified key participants contributing to the market expansion, which include Wilmar International Ltd., General Mills, Inc., BASF SE, Bühler AG, Bunge Limited, and Cargill Incorporated.

According to the report, the global fortified rice market will reflect an impressive growth over the forecast period (2017-2026). Fortified rice sales across the globe are estimated to exceed US$ 25,000 Mn in revenues by 2026-end.


Growing Need to Cater Global Demand for Nutrition to Influence Adoption of Fortified Rice

Micronutrient deficiencies have threatened the productivity, development & health of millions among the global population. For example, roughly half of India’s child population suffers from vitamins & mineral deficiencies and chronic malnutrition. In addition to micronutrients supplementation & diversification in diets, enriching the food consumed regularly, such as rice, with minerals and vitamins is seen as an effective remedy for alleviating the issue. These factors have resulted into fortification of rice that is emerging as sustainable and a cost-effective measure to deliver nutrition to people globally. Since the recent past, many initiatives have been undertaken by the rice industry along with development partners to offer fortified rice via safety net programs as well as the open market. A great example for this is the government of India, which in coordination with WFP and PATH, has distributed fortified rice via several welfare schemes, particularly the Mid-Day Meal across few of its states. Similarly, the U.S. food assistance agencies are seeking diversification of their portfolio apropos to value-added nutritional foods made by commodities within the region’s origin for global nutritional & food aid. The fortified rice has prevailed as a key component of these programs carried out by the U.S. food assistance agencies.

APEJ will Remain Most Remunerative for Growth of the Market

Asia-Pacific excluding Japan (APEJ) will continue to be the most remunerative region for growth of the fortified rice market, with sales projected to hold nearly half revenue share of the market by 2026-end. Sales of fortified rice in APEJ will record the highest CAGR through 2026, followed by the market in Middle East & Africa (MEA). Between North America and Latin America, the latter is projected to register a comparatively faster expansion through 2026. However, the market in North America will continue to account for a relatively larger revenues than that in Latin America.

Vitamins and Minerals will prevail as the preferred micronutrients in the global fortified rice market. Revenues from global sales of vitamins and minerals will collectively account for over three-fourth share of the market by 2026-end. Revenues from sales of minerals will increase comparatively faster than those from vitamins through 2026.

Drying to Remain Sought-after Among Technologies for Fortified Rice

Drying is slated to remain sought-after among technologies for producing fortified rice. Revenues from this technology are estimated to surpass US$ 13,000 Mn by 2026-end. In addition, revenues from coating and encapsulation technology for production of fortified rice are poised to record a relatively faster expansion through 2026. Based on end-users, there will only be a slight difference between revenue shares of the commercial and residential segments, with the latter being comparative more lucrative during the forecast period.

Although, sales of fortified rice in modern trade will record a relatively lower CAGR, this sales channel will endure as the most remunerative in the market through 2017 to 2026. Sales of fortified rice in convenience stores and departmental stores will register an approximately similar CAGR through 2026.