Natural Food Colors Market to Witness Steady Expansion During 2019-2027

Global Natural Food Colors Market: Overview

The demand within the global natural food colors market is growing on account of advancements in the field of food packaging and flavouring. The use of natural food colors has gained importance due to the increased focus on healthy eating. Furthermore, food manufacturers have shown a tremendous sense of responsibility in catering to the highest standards of production. This factor, coupled with the need for attractive packaging of food items, has given a thrust to market growth. Moreover, the demand for strawberry-favoured candies and cakes has witnessed a sharp rise in recent times.

The confectionary business is booming with new opportunities as vendors look to capitalise on the market gaps. Customers are quick to try new lines of sweets, chocolates, and other delectable items. This trend has paved way for increased use of natural food colors across confectioneries.

A syndicate report by Transparency Market Research (TMR) on the global natural food colors market looks into the prominent drivers of market demand. The global natural food colors market is segmented on the basis of end-use, product, and region. Based on product, the use of natural food colors for cakes and candies has increased in recent times.

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Global Natural Food Colors Market: Notable Developments

Advancements in food manufacturing have paved way for a number of developments in the global natural food colors market.

• The benefits of Annatto have come to the notice of leading food manufacturers. For this reason, annatto is extensively used as a coloring agent for food items by several key manufacturers. This trend has given a thrust to the growth of the global natural food colors market.
• Diana Food has been at the forefront of innovation in food manufacturing. The company recently launched its line of organic colors in Europe, and has attracted the attention of several food companies. Experts in agronomy at the company are working towards meeting the stipulated quality standards while using organic colors. This development is expected to open new avenues for manufacturing organic food colors on a large scale.

Some of the leading vendors in the global natural food colors market are:

• CHR Hansen
• Doehler
• FMC corp.
• Allied Biotech Corporation

Global Natural Food Colors Market: Growth Drivers

Flak Against Use of Artificial Colors

The use of artificial food dyes has been shunned by a large number of food manufacturers. This factor has played an integral role in the growth of the global natural food colors market. The budgetary limits of food manufacturers have increased in recent times. This factor has led to increased use of coloring agents that add to the physical appeal of food products. Besides, the use of natural food colors during cooking and baking lessons has also generated humongous demand within the market.

Popularity of Organic Lifestyles

Organic living has transcended as a prominent trend across several regional pockets. Although natural food colors do not fall under the category of organic foods, their demand is significantly affected by the popularity of the latter. Furthermore, the need for better attractive packaging of food items has also shifted the focus toward natural food colors. Use of colored candies, cakes, and ice creams is a part of the marketing strategy followed by sellers. Hence, use of natural food colors in various products is associated with increased sales and better promotions. The revenues within the global natural food colors market are expected to multiply in the years to come.

Food Colors Market - Awareness about Benefits of Natural Colors Boosts Global Market

A new research report on the global food colors market for been announced by U.S. based market research firm Transparency Market Research. According to the report, titled "Global Food Colors Market - Global Industry Analysis, Size, Growth, Share and Forecast, 2011 - 2018", the market, which had a net worth of US$1,614.6 million in 2011, will observe modest growth at a CAGR of 4.3% between the years 2012 and 2018.

This will allow the market to reach US$2,153.5 million by the year 2018.Europe is expected to appear as the key regional segment for the global food colors market; it will acquire 32.6% of the overall revenue generated by the market by the year 2018. Asia Pacific market will be a tough competition to Europe’s market.

Food colors are an important part of the food additives market. Food colors are often used in foods and beverages to impart them a desired shade of color and improve their visual perception. The report anticipates that over 49.6 kilo tons of food colors were used in the global market in 2012. Consumption-wise, the market is expected to rise at a CAGR of 3.8% over the report’s forecast.The report presents a holistic view of the current state of food colors market and presents a plausible forecast that is backed by a thorough study of every important vertical of the market. The report states that trends such as health issues concerned with the use of synthetic colors and an obvious shift of consumer preference towards natural products are the key driving forces for global food colors market. Looking at the consumer shift towards natural products, food and beverages manufacturers are weighing on the increased use of natural food colors in their products.

Of the chief end-use industries, the food industry accounts for a major share of the global food colors market. In 2011, the use of food colors in the food industry accounted for a nearly one-third portion of the overall volume of food colors produced by the global food colors market.Of the various types of food colors covered by the report: synthetic colors, natural colors, coloring foodstuffs, and natural identical colors, the market for natural food colors is expected to surpass market for other product types, especially that for synthetic food colors.

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The global food colors market is also benefitting from an increased consumption of frozen and processed food, especially in developing regions of Asia Pacific and Latin America, and novel uses in confectionaries, beers, and baked foods. Although the market has been dominated by synthetic colors, rising global demand for natural ingredients such as lutein, beta carotene, curcumin, and lycopene, is expected to turn out as the dominating trend in the market for the coming few years.

The report presents a detailed financial profile of the key businesses operating in the global food color market. Some of these companies include DD Williamson, Roha Dyechem, Sensient Technologies Corporation, San-Ei Gen F.F.I. Inc, Sethness Products, Chr. Hansen, WILD, DSM, Naturex, Fiorio Colori, Phytone, LycoRed, and GNT Group.

Food Colors Market is Expected to be Worth US$2.1 bn by 2018, As the Market Expands at a CAGR of 4.3% between 2013 & 2018

The published research report by Transparency Market Research observes that the global food colors market is being led by large multinationals, who have similar shares. Thus, there aren’t specific market leaders in the global market. "This has increased the scope for new entrants to be a part of the overall market," states the lead author of this research report. Some of the significant players in the global market are BASF, DSM, Sensient Technologies, and DuPont. According to the opportunity in the global food colors market is expected to be worth US$2.1 bn by 2018, as the market expands at a CAGR of 4.3% between 2013 and 2018.

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North America Remains the Prime Consumer of Food Colors

In terms of applications, food colors are used for food items, carbonated soft drinks, and alcoholic beverages. Of these, food colors are largely used in making various types of food items that maybe both fresh or packaged. The report anticipates that the food segment will hold a share of 64.3% in the overall market by the end of 2018. Geographically, North America is projected to lead the global food colors market with a share of 27.0% by 2018. The adoption of natural food colors, as opposed to synthetic food colors, is expected to boost this regional market in the coming years.

Awareness about Benefits of Natural Colors Boosts Global Market

The rising awareness about fitness has played a major role in the rise of the global food colors market. Over the past few years, the demand for natural food colors has gained momentum due to the growing health concerns over consumption of synthetic food colors. The technological changes incorporated to make natural food colors affordable are also driving the overall market. Furthermore, effects of synthetic food colors such as environmental pollution and erosions have led countries such as Japan to ban them. Thus, the demand for natural food colors is expected to fuel the growth of the global market.

An increasing number of applications of food colors is yet another market driver identified by TMR research analysts. Food colors are used in several industries such as meat and savories, confectionery, pharmaceuticals, dairy and ice-cream, bakery, medicines, beverages, sea food and pet food, and cosmetic and toiletries. Increasing importance towards the aesthetic aspect of food items to make them more attractive has also led to an increased uptake of food colors. The increasing inclination towards adding decorative or artistic value to food has been a key contributor to the rising revenues of the global market.

Negative Aspects of Using Synthetic Colors Hinders Market

The positive outlook of the global food colors market is being tugged in the opposite direction due to the plummeting demand for synthetic food colors. Europe has banned the production, consumption, and imports of synthetic food colors to prevent any health hazards due to them. Furthermore, the difficult extraction process of natural colors is also restraining the global market as it makes the natural colors costlier than synthetic colors. Thus, consumers find themselves opting for natural substances that are expensive in nature and less vibrant. Owing to these reasons, the global market is anticipated to witness a few hurdles in the coming few years.

The review mentioned above is based Transparency Market Research’s research report, titled “Food Colors Market - Global Industry Size, Market Share, Trends, Analysis, And Forecasts 2012 - 2018.”

Food Colorants Market by Application

• Food
• CSDS and Non-alcoholic Beverages
• Alcoholic Beverages

Food Colorants Market by Types

Synthetic Food Colorants

• Red 40/Allura Red
• Yellow No. 6
• Others

Natural Food Colorants

• Beta Carotene
• Astaxanthin
• Anthocynins
• Annatto
• others

Natural Identical Colorants Types

• Others Mixed Carotenes
• Lutein
• Lycopene
• Canthaxanthin
• Curcumin
• Titanium Dioxide
• Caramel
• Others

Food Colorants Market by Geography

• North America
• Europe
• Asia Pacific
• Rest of the World

Global Food Colors Market Looks to Overcome Obstacles to Improve Performance

A new research report on the global food colors market for been announced by U.S. based market research firm Transparency Market Research. According to the report, titled "Global Food Colors Market - Global Industry Analysis, Size, Growth, Share and Forecast, 2011 - 2018", the market, which had a net worth of US$1,614.6 million in 2011, will observe modest growth at a CAGR of 4.3% between the years 2012 and 2018.

This will allow the market to reach US$2,153.5 million by the year 2018.Europe is expected to appear as the key regional segment for the global food colors market; it will acquire 32.6% of the overall revenue generated by the market by the year 2018. Asia Pacific market will be a tough competition to Europe’s market.

Food colors are an important part of the food additives market. Food colors are often used in foods and beverages to impart them a desired shade of color and improve their visual perception. The report anticipates that over 49.6 kilo tons of food colors were used in the global market in 2012. Consumption-wise, the market is expected to rise at a CAGR of 3.8% over the report’s forecast.The report presents a holistic view of the current state of food colors market and presents a plausible forecast that is backed by a thorough study of every important vertical of the market. The report states that trends such as health issues concerned with the use of synthetic colors and an obvious shift of consumer preference towards natural products are the key driving forces for global food colors market. Looking at the consumer shift towards natural products, food and beverages manufacturers are weighing on the increased use of natural food colors in their products.

Request a Brochure of this Report :http://www.transparencymarketresearch.com/sample/sample.php?flag=S&rep_id=316

Of the chief end-use industries, the food industry accounts for a major share of the global food colors market. In 2011, the use of food colors in the food industry accounted for a nearly one-third portion of the overall volume of food colors produced by the global food colors market.Of the various types of food colors covered by the report: synthetic colors, natural colors, coloring foodstuffs, and natural identical colors, the market for natural food colors is expected to surpass market for other product types, especially that for synthetic food colors.

The global food colors market is also benefitting from an increased consumption of frozen and processed food, especially in developing regions of Asia Pacific and Latin America, and novel uses in confectionaries, beers, and baked foods. Although the market has been dominated by synthetic colors, rising global demand for natural ingredients such as lutein, beta carotene, curcumin, and lycopene, is expected to turn out as the dominating trend in the market for the coming few years.

The report presents a detailed financial profile of the key businesses operating in the global food color market. Some of these companies include DD Williamson, Roha Dyechem, Sensient Technologies Corporation, San-Ei Gen F.F.I. Inc, Sethness Products, Chr. Hansen, WILD, DSM, Naturex, Fiorio Colori, Phytone, LycoRed, and GNT Group.