Starter Culture Market Driven by Increasing Healthcare Awareness Among the Consumers

Global Starter Culture Market: Overview

Starter cultures comprise of microorganism present either in activated or deactivated mode in liquid, dried, or frozen form. Starter cultures are useful for the metabolic activity and enhance physical and chemical properties of the product under fermentation processes. Fermentation process is one of the most common cost-effective and popular method for food processing and preservation, which is essential now to meet the rising demand for packaged food and beverage products. Starter cultures are used as a major ingredient in different alcoholic and non-alcoholic beverages to enhance their texture, color, flavor, and quality. Start culture play an important role in breaking down sugars and releasing carbon dioxide.

Owing to several factors including the surging demand for alcoholic and non-alcoholic beverages, the global market for starter culture is projected for a healthy growth rate during the forecast period of 2016 to 2024. This report is a comprehensive analysis of the starter culture market and segments it on the basis of product type, application, and geography, besides profiling some of the key players who are currently active in this market, highlighting their market share, product portfolio, and development strategies. The report also features a complete quantitative and qualitative assessment by analyzing data gathered from industry analysts and market participants across key points in the industry’s value chain.

On the basis of product type, the market can be segmented into yeast, molds, and bacteria. By application, market is divided into alcoholic beverages and non-alcoholic beverages. Alcoholic beverages include whiskey, beer, wine, and others including gin, vodka, and tequila. Non-alcoholic beverages include dairy products, kombucha, cereal based products, and fruit based drinks. Currently, yeast start culture dominates the alcoholic beverages segment while bacteria is most commonly used for the non-alcoholic beverages segment.

Global Starter Culture Market: Trends and Opportunities

Apart from the escalating demand from the food and beverages industry, increasing healthcare awareness among the consumers is another prominent factor fueling the demand in the global starter culture market. Additionally, technological advancements in the start culture industry, for example genetically modified start cultures, are expected to favor the market growth during the forecast period. Conversely, stringent regulations on microorganisms and the conditions pertaining to their growth are expected to challenge the market, apart from volatile raw material prices. The report highlights increasing functional drinks demand coupled with superior nutritive and read-to-drink beverages as two opportunities available for the players.

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Global Starter Culture Market: Region-wise Outlook

Geographically, the global market for start culture can be divided into North America, Europe, Asia Pacific, and rest of the world. The report picks out Europe as the most lucrative regional market, owing to its significant alcoholic beverage demand. Asia Pacific, with vast population, is projected for a robust growth rate, especially from emerging economies such as India, China, and Brazil. North America too will sustain the demand due to high nutritional requirements.

Companies mentioned in the research report

Angel Yeast CO. Ltd, Lallemand Inc, Lesaffre Group, CSK Food Enrichment B.V, Dohler Group, Wyeast laboratories Inc., Lactina Ltd, and Danisco A/S are some of the key players in the global starter culture market. The report observes that the nature of the competition is quite stiff in this market with the leading players constantly investing in research and development to enhance their product portfolio and gain shares. Also, mergers and acquisition with smaller companies is helping them expand their outreach to untapped market.

Starter Culture Market - Global Industry Analysis, and Forecast 2016 – 2024

Starter culture also known as fermentation starters assist in beginning of fermentation process for various types of food and fermented drinks. These starters are added at different levels during the production process in order to get the desired fermented beverages. Starter cultures are used as a major ingredient in different alcoholic and non-alcoholic beverages to enhance their quality, texture, color and flavor. They play an important role in releasing carbon dioxide and breaking down sugars.

The global Starter culture market is segmented on the basis of product type, application and geography. By product type the market is segmented as yeast, molds and bacteria. Moreover on the basis of application the market can be segmented as alcoholic beverages and non-alcoholic beverages. Alcoholic beverages include whiskey, beer, wine and others (gin, vodka and tequila, among others). Non-alcoholic beverages include dairy based, kombucha, cereal based and fruit based drinks. Geographically the market is segmented into North America, Asia Pacific, Europe and Rest of the World.

The major drivers of starter culture market include health benefits provided by the starter cultures and increasing consumption of alcoholic beverages globally. One of the major factors that act as restrains for the growth of this market is strict regulations for microorganisms.

The starter culture market globally is expected to grow at significant rate with single digit CAGR growth over 2013 – 2019. Geographically Europe dominated the market in terms of revenue. Yeast constitutes the largest share both in terms of revenue and volume among product types. Yeast is extensively used in production of alcoholic and non- alcoholic beverages. Technological advancement in fermentation process has increased the demand for production of these fermentation starters

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Some of the key players in starter culture market are Lallemand Inc., Dohler Group, Lb Bulgaricum Plc, Wyeast Laboratories Inc.,Angel Yeast Co. Ltd, and Csk Food Enrichment B.V.

The report has been compiled through extensive primary research (through interviews, surveys, and observations of seasoned analysts) and secondary research (which entails reputable paid sources, trade journals, and industry body databases). The report also features a complete qualitative and quantitative assessment by analyzing data gathered from industry analysts and market participants across key points in the industry’s value chain.

A separate analysis of prevailing trends in the parent market, macro- and micro-economic indicators, and regulations and mandates is included under the purview of the study. By doing so, the report projects the attractiveness of each major segment over the forecast period.