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Showing posts with label Tea Market Size. Show all posts
Showing posts with label Tea Market Size. Show all posts

Monday, 23 January 2017

Global Tea Market - Positive Long-Term Growth Outlook 2020

Global Tea Market: Snapshot

Recent studies suggest that the high antioxidants content of tea provides myriad health benefits, which is benefitting the global tea market to a high degree. The consumption of tea is not only preventive for a number of diseases such as reduce the risk of heart diseases and help control blood pressure but also finds use in the treatment of cancer and improving bone density. Research suggests that the presence of polyphenols in tea impedes certain mechanisms that fosters cancer growth.


Tea is rich in myricetin, flavonoids quercetin, and kaempferol thus its high dietary intake reduces the risk of fatal heart attacks. As per recent findings published in the journal ‘Circulation’, the consumption of more than two cups of tea per day reduces the risk of death caused by heart attack by 44%. The consumption of black tea also helps to build immunity against flu, thus individuals who gargle with black tea or consume it regularly have a high immunity against flu virus.

The low price factor and easy availability of tea has been the major factor for its high consumption after water across the world. The immense employment opportunities provided by the tea industry along with the growing adoption of green tea in skin care and beauty products is also propelling the growth of the global tea market.

The global tea market is expected to display a CAGR of 2.80% between 2014 and 2020 for the market’s valuation to increase from US$38.84 bn in 2013 to US$47.20 bn by 2020.

Large Quantity Exports and Economic Growth Benefits Asia Pacific Tea Market

Asia Pacific led the global tea market in 2013 and is expected to retain its dominance until 2020. This is because the highest revenue in the tea market is generated in Asia Pacific owing to the large quantity of tea exported from India, China, and Sri Lanka across the world. The increasing economic growth in this region has also been conducive to the growth of the tea market. Moreover, the increasing disposable income along with cultural practice of serving tea in countries such as India has been benefitting the Asia Pacific tea market.

At present, the North America tea market is relatively smaller compared to other regional markets, however, it is anticipated to display witness growth until the end of the forecast period in 2020. Major tea markets such as China, India, the U.S., Germany, the U.K., and Brazil are expected to display robust demand in the coming years.

Green Tea Product Segment to Display Robust Growth in Global Tea Market

The global tea market is divided on the basis of product type into CTC tea and leaf tea. The sub-segments of leaf tea are black tea, green tea, and oolong tea. In 2013, black tea held the largest share in the global tea market followed by green tea and oolong tea. However, the green tea segment is expected to register stronger sales in the coming years owing to the increasing awareness about the health benefits obtained from consuming green tea.

The presence of strong distribution channels is also a significant factor aiding the growth of the tea market. This includes the significant number of major distribution channels such as hypermarkets/supermarkets, general merchandisers, mom and pop stores, retailers, grocers, convenience stores, and food and drinks specialty stores in both rural and urban areas. Supermarkets and convenience stores have emerged as popular channels for the sale of consumer goods due to the economic growth leading to rising living standards in developing countries. Supermarkets and hypermarkets are expected to be the leading distribution channels in the coming years.

Some of the leading players operating in the global tea market are Twinning of London, Unilever, Akbar Brothers Ltd., Wissotzky Tea, and Tata Global Beverages.

Monday, 17 October 2016

Global Tea Market to Develop at 2.8% CAGR between 2014 & 2020

Tea market is expected to experience significant growth throughout the forecast period. Globally tea consumption increases rapidly as it is most preferred beverage next to water, available at low price. Research shows that consumption of tea helps to prevent a wide range of ailments. Tea has high antioxidants hence it is used in the treatment of cancer, helps to prevent arthritis, improve bone density, control blood pressure and reduce the risk of heart disease, protect against cardiovascular and degenerative diseases among others. Green tea consumption helps to protect against developing of esophageal and stomach cancer. In this report, the tea market is categorised into leaf tea and CTC tea (Crush, Tear and Curl). Leaf tea is further categorised into black tea, green tea and oolong tea. Health benefits of tea consumption are one of the major factors that are fuelling the growth of tea market.


Many researchers speculate that the polyphenols present in tea inhibits certain mechanisms that promote cancer growth. Moreover, both black tea and green tea are credited with cancer inhibiting powers. A recent study published in the journal “Circulation,” claims that the consumption of more than two cups of tea in a day helps to decrease the risk of death caused by heart attack by 44%. Tea is a good source of flavonoids quercetin, myricetin, and kaempferol. High dietary intake of these compounds reduces the risk of fatal heart attacks. Moreover, black tea consumption helps to improve the immunity power of the body, which is required to fight against any flu. In a recent research, it has been found that people who gargled with black tea extract solution showed a higher immunity against flu virus compared to the people who did not.

Under leaf tea, black tea held the largest market share in 2013 followed by green tea and oolong tea. The tea market has experienced diversified trends across different regions including North America, Europe, Asia Pacific and RoW. Geographically, Asia Pacific region held the largest market share in 2013, and is expected to continue its dominance throughout the forecast period.

The tea market is expected to witness stable growth owing to rising demand for hot beverages in daily life. Further, the economic benefits such as high revenue earning and huge employment opportunity are also expected to boost the demand for tea globally. The situation is further stimulated due to increasing consumer awareness about tea consumption and its health benefits. In Asia Pacific, the tea market is expected to grow significantly, due to growing demand from leading markets such as India and China. Tea market in Asia Pacific region generates huge revenue as tea is exported across the world. Currently, tea market in North America is smaller as compared to other developed regions. However, this market is expected to witness decent growth during the forecast period.

Major markets such as India, China, U.K., Germany, the U.S. and Brazil among others are expected to witness robust demand for tea in coming years. Some key players in this market include Twinning of London, Unilever, Wissotzky Tea, Akbar Brothers Ltd., and Tata Global Beverages. Tea is sold through a variety of channels. Distribution of products is another area of significant value addition. Major distribution channels such as hypermarkets/supermarkets, retailers, general merchandisers, convenience stores, and food and drinks specialists are among the most preferred channels for the sale of tea. Supermarkets and convenience stores have become popular channels for the purchase of goods due to improvement in the living standards of people in different developed countries. Supermarkets and hypermarkets are likely to dominate the distribution channels by 2020.


Global tea market is valued at USD 40.03 billion in 2014 and is expected to reach USD 47.20 billion by 2020, growing at a CAGR of 2.8% from 2014 to 2020. The growth in the tea market is primarily attributed to growing demand for healthy hot beverages such as tea and increasing awareness of health benefits of tea consumption in different markets such as India, China, U.K., the U.S. and Brazil.

Tuesday, 19 July 2016

Global Tea Market to Reap Rewards from Consumers Move Away from Unhealthy Beverages,says TMR

The vendor landscape of the global tea market includes companies such as Unilever, Twinings of London, Wissotzky Tea, Akbar Brothers Ltd. and Tata Global Beverages Ltd. These key players work through various distribution channels. In fact, the existence of a string distribution channel is one of the key factors behind the growth of this market. Convenience stores, hypermarkets/supermarkets, food and drinks specialists, and retailers are the most preferred distribution channels for the market vendors. The market players are investing heavily in the sales of their products through supermarkets and hypermarkets as these distribution channels are anticipated to dominate through 2020. “The market players are also trying to introduce innovative flavors of tea to meet the increasing demand of consumers,” cites a TMR analyst.

The market players are focusing on expanding their business across Asia Pacific as India and China are expected to emerge as the key markets for tea. In 2014, Asia Pacific was the leading region in the market with India accounting for the largest market share. During the forecast horizon, the U.S. and the U.K. are anticipated to witness sluggish growth.

Consumption of Tea Reduces Risks of Heart Attack, Cancer

The various health benefits associated with the consumption of tea have led to the growth of the global tea market. Tea contains antioxidants and flavonoids, and is helpful in reducing the risk of heart attacks and strengthening the immune system. According to a research study by the U.S. Department of Agriculture, drinking tea can help to lower the levels of Low Density Lipoprotein (LDL) cholesterol. Furthermore, the consumption of black tea has been associated with a significantly lower risk of squamous cell carcinoma. The economic benefits and ample opportunities of employment generated by the tea industry have also augmented the market’s growth.


Green Tea Extracts are increasingly used in Sunscreen Formulations

The growing demand for green tea for beauty and skin care has opened new avenues for the growth of the global tea market. “An increasing number of beauty products manufacturers are introducing green tea extracts in sunscreen formulations as green tea is associated with reducing the impact of sunburns,” TMR report states.

The key types of tea include CTC (crush, tear, and curl) tea and leaf tea. Among the leaf tea segment, black tea accounted for a majority share in the overall market in 2013. However, during the forecast period, the green tea segment is anticipated to drive the demand from the market and register the fastest growth. Among the packaged and loose tea, loose tea dominates the market. To increase their market share, the packaged tea manufacturers are introducing different flavors of tea while enhancing the quality of tea.

The global tea market is anticipated to expand at a CAGR of 2.8% during the period between 2014 and 2020. The market was worth US$38.84 bn in 2013 and is projected to reach a value of US$47.20 bn by 2020.

The information presented in this review is based on a Transparency Market Research report, titled “Tea Market - Global Industry Analysis, Trend, Size, Share and Forecast, 2014 - 2020.”

Global tea market has been segmented as:

The global tea market is segmented into:

By Product
  • Leaf Tea
  • Black tea
  • Green tea
  • Oolong tea
  • CTC tea
By Region
  • North America
  • Europe
  • Asia Pacific
  • Rest of the World


Monday, 9 May 2016

Global Tea Market to Register 2.80% CAGR from 2014-2020 owing to Increasing Popularity of Green Tea Worldwide

A new market research report, titled “Tea Market - Global Industry Analysis, Trend, Size, Share and Forecast, 2014 - 2020,” has been recently published by Transparency Market Research. The research study provides a detailed analysis of the global tea market, focusing on the product segmentation, major growth drivers, barriers, opportunities and challenges, key geographical segments, and competitive scenario.As per the research study, in 2013, the global tea market was worth US$38.84 bn and is projected to reach a valuation of US$47.20 bn by the end of 2020. The market is expected to exhibit a 2.80% CAGR between 2014 and 2020.

Tea is considered as one of the most popular beverages across the globe. The consumption of tea is a daily practice to heighten calm alertness. The increasing demand for hot beverages is anticipated to boost the demand for tea in the forecast period. The growing awareness regarding the benefits of consuming tea, economic advantages, and the presence of flavonoid antioxidant content in tea are some of the key factors that are anticipated to cause a surge in the growth of the global tea market throughout the forecast period.

In addition, huge employment opportunities created by the global tea market and the growing adoption of green tea in beauty and skin treatments are estimated to fuel the growth of the market in the near future. On the flip side, the availability of alternatives for tea and the side effects of over-consumption are the major factors curbing the growth of the global tea market.

The global tea market has been classified on the basis of product type into leaf tea and CTC tea. The leaf tea segment has been further sub-classified into green tea, oolong tea, and black tea. In 2013, the black tea segment held the largest share in the overall tea market. However, the green tea segment is predicted to grow rapidly in the coming years, thanks to the growing awareness regarding the health benefits of consuming this tea.


By geography, the global tea market has been categorized into Asia Pacific, Europe, North America, and Rest of the World. In 2013, Asia Pacific dominated the global tea market and is projected to remain in its leading position throughout the forecast period. The rapid growth of this region can be attributed to the tremendous demand from China and India. Moreover, the highest revenue is generated in the Asia Pacific tea market, owing to the huge quantity of tea exported from countries such as China, India, and Sri Lanka across the globe. On the other hand, the North America tea market holds a comparatively smaller share in the overall market at present; nevertheless, it is estimated to witness sluggish growth in the next few years.

Furthermore, the research study provides a clear picture of the competitive landscape of the global tea market and analyzes the major players in the market. Detailed profiles of the major players have been included in the study, including their contact information, business strategies, financial overview, SWOT analysis, and recent developments, if any. Some of the prominent players operating in the global tea market are Wissotzky Tea, Unilever, Akbar Brothers Ltd., Twinings of London, and Tata Global Beverages Ltd.

Key Segments of the Global Tea Market:

Global Tea Market, By Product
  • Leaf Tea
  • Black tea
  • Green tea
  • Oolong tea
  • CTC tea
Global Tea Market, By Region

  • North America
  • Europe
  • Asia Pacific
  • Rest of the World

Wednesday, 27 April 2016

Increasing Consumer Preference for Hot Beverages Accelerating Global Tea Market

Tea market is expected to experience significant growth throughout the forecast period. Globally tea consumption increases rapidly as it is most preferred beverage next to water, available at low price. Research shows that consumption of tea helps to prevent a wide range of ailments. Tea has high antioxidants hence it is used in the treatment of cancer, helps to prevent arthritis, improve bone density, control blood pressure and reduce the risk of heart disease, protect against cardiovascular and degenerative diseases among others. Green tea consumption helps to protect against developing of esophageal and stomach cancer. In this report, the tea market is categorised into leaf tea and CTC tea (Crush, Tear and Curl). Leaf tea is further categorised into black tea, green tea and oolong tea. Health benefits of tea consumption are one of the major factors that are fuelling the growth of tea market.

Many researchers speculate that the polyphenols present in tea inhibits certain mechanisms that promote cancer growth. Moreover, both black tea and green tea are credited with cancer inhibiting powers. A recent study published in the journal “Circulation,” claims that the consumption of more than two cups of tea in a day helps to decrease the risk of death caused by heart attack by 44%. Tea is a good source of flavonoids quercetin, myricetin, and kaempferol. High dietary intake of these compounds reduces the risk of fatal heart attacks. Moreover, black tea consumption helps to improve the immunity power of the body, which is required to fight against any flu. In a recent research, it has been found that people who gargled with black tea extract solution showed a higher immunity against flu virus compared to the people who did not.

Under leaf tea, black tea held the largest market share in 2013 followed by green tea and oolong tea. The tea market has experienced diversified trends across different regions including North America, Europe, Asia Pacific and RoW. Geographically, Asia Pacific region held the largest market share in 2013, and is expected to continue its dominance throughout the forecast period.


The tea market is expected to witness stable growth owing to rising demand for hot beverages in daily life. Further, the economic benefits such as high revenue earning and huge employment opportunity are also expected to boost the demand for tea globally. The situation is further stimulated due to increasing consumer awareness about tea consumption and its health benefits. In Asia Pacific, the tea market is expected to grow significantly, due to growing demand from leading markets such as India and China. Tea market in Asia Pacific region generates huge revenue as tea is exported across the world. Currently, tea market in North America is smaller as compared to other developed regions. However, this market is expected to witness decent growth during the forecast period.

Major markets such as India, China, U.K., Germany, the U.S. and Brazil among others are expected to witness robust demand for tea in coming years. Some key players in this market include Twinning of London, Unilever, Wissotzky Tea, Akbar Brothers Ltd., and Tata Global Beverages. Tea is sold through a variety of channels. Distribution of products is another area of significant value addition. Major distribution channels such as hypermarkets/supermarkets, retailers, general merchandisers, convenience stores, and food and drinks specialists are among the most preferred channels for the sale of tea. Supermarkets and convenience stores have become popular channels for the purchase of goods due to improvement in the living standards of people in different developed countries. Supermarkets and hypermarkets are likely to dominate the distribution channels by 2020.

Global tea market is valued at USD 40.03 billion in 2014 and is expected to reach USD 47.20 billion by 2020, growing at a CAGR of 2.8% from 2014 to 2020. The growth in the tea market is primarily attributed to growing demand for healthy hot beverages such as tea and increasing awareness of health benefits of tea consumption in different markets such as India, China, U.K., the U.S. and Brazil.


Thursday, 7 April 2016

Global Tea Market to Reach US$47.20 billion by 2020, Asia Pacific Projected to be Most Attractive Regional Market

Transparency Market Research has published a new market report titled “Tea Market by Product Type (Leaf tea and CTC tea) – Global Industry Analysis, Size, Share, Growth, Trends and Forecast, 2014 –2020.” According to the report, the global tea market was valued at US$38.84 billion in 2013 and is anticipated to reach US$47.20 billion by 2020, expanding at a CAGR of 2.8% from 2014 to 2020.

Globally, the most popular and easily available lowest cost beverage after water is tea. Across the world, a wide range of age group consumes it. A large number of people earn their livelihood through the production and processing of tea. Leading countries for tea production include China, India, Sri Lanka, and Kenya. Based on product type, the tea market is categorized into leaf tea and CTC tea (crush, curl, and tear). The leaf tea market is further sub segmented into black tea, Oolong tea and green tea. The several health benefits of tea consumption are the major factors driving the demand for tea globally. Drinking tea helps to prevent arthritis, control blood pressure, improve bone density, and reduce the risk of heart diseases, by providing protection against cardiovascular and degenerative diseases, among others. In addition, tea drinking helps to reduce body weight.

The market for tea is primarily driven by increasing demand for hot beverages among consumers and growing awareness about the health benefits of tea consumption. In addition, tea is easily available at low prices as compared to other hot beverages such as coffee. Moreover, the economic benefits of tea production such as huge revenue generation and employment opportunity are further contributing to the growth of tea market. The tea industry has played an important role in the last few decades, and continues to occupy an important place in the global economy. Tea plantations utilize a large number of resources such as land, labor, and capital, and provide relatively high returns. Moreover, tea plantations require larger area of agricultural land. For example, Sri Lanka exports more than 90 percent of its locally produced tea annually. The tea industry is agro‐based and labor intensive. It provides direct employment to over one million people. Thus, the tea industry creates huge employment opportunities for people.

Tea is consumed in two forms: packaged and loose. Loose tea occupies the major share of the market, but packaged tea manufacturers are targeting on increasing their market share by launching different flavors of tea. The market for CTC tea is comparatively larger as compared to the leaf tea market. Growing consumer demand for hot beverages such as tea and easy availability at low prices are the driving factors behind the growth of global CTC tea market. The tea market is primarily driven by increasing consumer interest in healthy products. People prefer to have tea not only as a refreshment beverage; it also helps to gain different health benefits. Apart from this, rising demand for green tea in beauty treatments and reduction of body weight are the driving factors behind the growth of tea market.


In terms of revenue, North America generates moderate revenue in the tea market globally. The U.S. tea market is primarily driven by the success of refrigerated and ready-to-drink (RTD) tea over the forecast period. In addition, expansion of value-added sales network for high quality loose tea helps to increase the demand for tea. Many consumers are looking for an alternative to coffee as a refreshment and energy enhancing drink. The U.S. is a major market for tea in North America due to the increasing demand for a wide variety of tea flavors in the country.

The tea market in Europe is primarily influenced by the growing awareness for healthy and safe products among the consumers in Europe. Tea leaves have a high amount of flavonoids, which are a group of antioxidants that help to protect against the damage caused by free radicals. In addition, flavonoids act as preventive compounds with anti-cancer properties. Different types of tea such as black tea and green tea is gaining popularity in Europe. The U.K. is the largest consumer of tea in Western Europe with a market share of 63%, followed by Germany with a market share of 11%. Factors such as positive health benefits and low price of tea help to drive the consumption of tea in the Europe market.
The tea market in Asia Pacific is primarily driven by the growing demand for premium varieties such as green tea and tea bags in the region. Factors such as growing human population, and changing taste and preferences are playing an important role in increasing the demand for different varieties of tea in Asia Pacific. Furthermore, economic benefits such as opportunity for employment creation, and huge revenue generation through tea production are also expected to boost the tea market in Asia Pacific. India and China are counted among the major markets for tea in Asia Pacific due to the rapidly growing population of these countries.

Latin America and Middle East contribute heavily to the growth of tea market due to its growing demand among consumers. Approximately 95% of the tea consumption in Iran constitutes imported tea. Around 80-90% of tea produce is mostly imported from Sri Lanka and India. Other major countries from which tea is imported include China and Kenya.

Key players in the tea market include Twinning of London, Unilever, Wissotzky Tea, Akbar Brothers Ltd., and Tata Global Beverages Ltd among others.

The report segments the tea market as follows:
Global Tea Market, Product Segment Analysis
Global tea market, by product type
  • Leaf Tea
  • Black Tea
  • Green Tea
  • Oolong Tea
  • CTC Tea
Global tea market, by geography
  • North America
  • Europe
  • Asia-Pacific
  • Rest of the World (RoW)
Contact
Mr. Sudip .S
90 State Street, Suite 700
Albany, NY 12207
Tel: +1-518-618-1030
USA - Canada Toll Free: 866-552-3453

Friday, 11 December 2015

Tea Market - Global Industry Analysis, Trend, Share and Forecast, 2014 – 2020

A new market study on the global tea market has been recently published by Transparency Market Research (TMR), determining its value in 2013 at US$38.84 billion and estimating the CAGR of the market over the period from 2014 to 2020 at 2.8%. Analysts at TMR have projected the market to reach a value of US$47.20 billion by the end of the forecast period.The market study, titled “Tea Market - Global Industry Analysis, Trend, Size, Share and Forecast, 2014 - 2020”, discusses the current as well as historical performance of the global tea market, covering all the aspects such as growth drivers, restraints, and opportunities. Prevalent and upcoming trends in this market has also been discussed in this report.


According to the report, rising awareness among the consumers regarding various benefits of consuming tea is the major growth driver of the global tea market. Apart from this, the economic advantages and ample opportunities for employment presented by the tea industry is also supporting the global market to a great extent.On the other hand, owing to several cases of side-effects as a result of overconsumption of tea reported by consumers is impacting the global tea market in a negative way. The availability of alternatives in the market is also adding to the challenges this market is facing. However, the increasing concern over beauty and skincare is encouraging consumers to switch to green tea, which is expected to open an opportunity-rich market for players in the global tea market, states the market report.


The research report analyzes the global tea market on the basis of products and regional markets. Based on products, the market is classified into CTC (crush, tear, and curl) tea and leaf tea. Black tea, oolong tea, and green tea are the three segments of the leaf tea market. In 2013, the black tea market accounted for a majority share in the overall tea market. The green tea market, on the other hand, is expected report the fastest growth over the forecast period.Regionally, the global tea market is distributed among North America, Europe, Asia Pacific, and the Rest of the World. In the Asia Pacific tea market, India and China are projected to witness robust growth over the forecast period, whereas the U.K in the European tea market and the U.S. in the North American tea market are likely to experience sluggish growth during the same timeframe. In 2014, Asia Pacific emerged as the market leader among all the regional markets, wherein India occupied the largest share. The tea market in Asia Pacific is projected to maintain its dominance over the forecast period, reports the market study.Some of the major participants in the global tea market profiled in this report are Twinning of London, Wissotzky Tea, Unilever, Tata Global Beverages Ltd., and Akbar Brothers Ltd.

The global tea market is segmented into:
By Product
  • Leaf Tea
  • Black tea
  • Green tea
  • Oolong tea
  • CTC tea
By Region
  • North America
  • Europe
  • Asia Pacific
  • Rest of the World

About Us

Transparency Market Research (TMR) is a global market intelligence company providing business information reports and services. The company’s exclusive blend of quantitative forecasting and trend analysis provides forward-looking insight for thousands of decision makers. TMR’s experienced team of analysts, researchers, and consultants use proprietary data sources and various tools and techniques to gather and analyze information.

TMR’s data repository is continuously updated and revised by a team of research experts so that it always reflects the latest trends and information. With extensive research and analysis capabilities, Transparency Market Research employs rigorous primary and secondary research techniques to develop distinctive data sets and research material for business reports.

Contact

Mr. Sudip .S
90 State Street, Suite 700
Albany, NY 12207
Tel: +1-518-618-1030
USA - Canada Toll Free: 866-552-3453


Tuesday, 24 November 2015

Increasing Consumer Preference for Hot Beverages Accelerating Global Tea Market

Hailed all across the world as an appealing and low-cost drink that is best served piping hot, tea is finding its consumer base increasing by the year. The global tea market is expected to grow rapidly over the coming years. The primary cause of this is the growing number of people across all age groups who are beginning to prefer drinking hot tea over other beverages. The global tea market also provides employment to a large number of citizens of any tea-producing region.

Many types of tea are also touted for their therapeutic abilities against blood pressure issues, low bone density, arthritis, heart diseases, and several types of cancer. The high amount of antioxidants present in many teas, particularly green tea, is responsible for the purported health benefits.


Growing Consumer Base Creates Larger Global Tea Market

The global tea market is finding an increasing demand as people are beginning to prefer hot beverages as a part of their daily liquid consumption. More and more people are becoming health-conscious and are thus being attracted to herbal teas due to their health benefits. Teas possess antioxidants in abundance, which helps treat and prevent multiple ailments, including cardiovascular and degenerative diseases along with stomach and esophageal cancer. The myriad health benefits provided by tea have helped drive the global tea market among the more informed and sophisticated consumer demographics.

Black Tea is the Most Consumed Tea in Global Tea Market

The two basic segments of the global tea market according to type are leaf tea and Crush, Tear, and Curl (CTC) tea. Sub-segments of leaf tea include oolong tea, black tea, and green tea. Of these, black tea dominated the global tea market in 2013, accounting for more than 50% of the global market in terms of demand. This sub-segment is immediately followed by green tea, the market for which is driven due to its high antioxidant count and a traditionally high rate of consumption in the Asia Pacific region, where human consumption of tea historically began. Green tea is the fastest growing segment in the global tea market.


India and China Top Tea Consumers in Global Tea Market

The Asia Pacific region has dominated the global tea market for quite some time. It is the largest producer and consumer of tea. The prime reason for this is the substantially high production and storage capacities in India and China, the two largest tea-drinking nations in the world. By rank, India is the largest tea consumer of tea, followed by the U.K. and China. Low rates of consumption in North America, where coffee is usually the beverage of choice, have resulted in a very slow growth of the tea market in this region. These trends are expected to continue till 2020, although the increasing preference for green tea in the U.S. could gradually tilt the scales in favor of the tea market.

The top players in the global tea market include Tata Global Beverages Ltd., Akbar Brothers Ltd., Wissotzky Tea, Unilever, and Twinning of London. Each of the top competitors has succeeded in making full use of the invaluable distribution network within the global tea market in order for their products to reach retailers, merchandisers, supermarkets, and hypermarkets. With consumers showing a better standard of living and greater awareness of health upkeep, the global tea market can safely look forward to an optimistic future.

The global tea market was worth US$38.84 billion in 2013. It is expected to grow at a CAGR of 2.8% from 2014 to 2020. Should the CAGR hold, the global tea market will reach US$47.20 billion by 2020. The global tea market is showing a strong growth rate, although consolidated mostly in parts of Europe and most of Asia Pacific. Players can look for a higher demand as more and more consumers are looking to the global tea market for their daily beverage requirements.

About Us

Transparency Market Research (TMR) is a global market intelligence company providing business information reports and services. The company’s exclusive blend of quantitative forecasting and trend analysis provides forward-looking insight for thousands of decision makers. TMR’s experienced team of analysts, researchers, and consultants use proprietary data sources and various tools and techniques to gather and analyze information.

TMR’s data repository is continuously updated and revised by a team of research experts so that it always reflects the latest trends and information. With extensive research and analysis capabilities, Transparency Market Research employs rigorous primary and secondary research techniques to develop distinctive data sets and research material for business reports.


Contact

Mr. Atil Chaudhari
90 State Street, Suite 700
Albany, NY 12207
Tel: +1-518-618-1030
USA - Canada Toll Free: 866-552-3453


Friday, 9 October 2015

Tea Market Overview ,Segmentation ,Forecast up to 2020 : Transparency Market Research

A new market study on the global tea market has been recently published by Transparency Market Research (TMR), determining its value in 2013 at US$38.84 billion and estimating the CAGR of the market over the period from 2014 to 2020 at 2.8%. Analysts at TMR have projected the market to reach a value of US$47.20 billion by the end of the forecast period.The market study, titled “Tea Market - Global Industry Analysis, Trend, Size, Share and Forecast, 2014 - 2020”, discusses the current as well as historical performance of the global tea market, covering all the aspects such as growth drivers, restraints, and opportunities. Prevalent and upcoming trends in this market has also been discussed in this report.

According to the report, rising awareness among the consumers regarding various benefits of consuming tea is the major growth driver of the global tea market. Apart from this, the economic advantages and ample opportunities for employment presented by the tea industry is also supporting the global market to a great extent.On the other hand, owing to several cases of side-effects as a result of overconsumption of tea reported by consumers is impacting the global tea market in a negative way. The availability of alternatives in the market is also adding to the challenges this market is facing. However, the increasing concern over beauty and skincare is encouraging consumers to switch to green tea, which is expected to open an opportunity-rich market for players in the global tea market, states the market report.

The research report analyzes the global tea market on the basis of products and regional markets. Based on products, the market is classified into CTC (crush, tear, and curl) tea and leaf tea. Black tea, oolong tea, and green tea are the three segments of the leaf tea market. In 2013, the black tea market accounted for a majority share in the overall tea market. The green tea market, on the other hand, is expected report the fastest growth over the forecast period.Regionally, the global tea market is distributed among North America, Europe, Asia Pacific, and the Rest of the World. In the Asia Pacific tea market, India and China are projected to witness robust growth over the forecast period, whereas the U.K in the European tea market and the U.S. in the North American tea market are likely to experience sluggish growth during the same timeframe. In 2014, Asia Pacific emerged as the market leader among all the regional markets, wherein India occupied the largest share. The tea market in Asia Pacific is projected to maintain its dominance over the forecast period, reports the market study.Some of the major participants in the global tea market profiled in this report are Twinning of London, Wissotzky Tea, Unilever, Tata Global Beverages Ltd., and Akbar Brothers Ltd.

The global tea market is segmented into:


By Product
  • Leaf Tea
  • Black tea
  • Green tea
  • Oolong tea
  • CTC tea
By Region
  • North America
  • Europe
  • Asia Pacific
  • Rest of the World


About Us

Transparency Market Research (TMR) is a global market intelligence company providing business information reports and services. The company’s exclusive blend of quantitative forecasting and trend analysis provides forward-looking insight for thousands of decision makers. TMR’s experienced team of analysts, researchers, and consultants use proprietary data sources and various tools and techniques to gather and analyze information.

TMR’s data repository is continuously updated and revised by a team of research experts so that it always reflects the latest trends and information. With extensive research and analysis capabilities, Transparency Market Research employs rigorous primary and secondary research techniques to develop distinctive data sets and research material for business reports.


Contact

Mr. Atil Chaudhari
90 State Street, Suite 700
Albany, NY 12207
Tel: +1-518-618-1030
USA - Canada Toll Free: 866-552-3453