Global Nutraceuticals Market Nourished by Rising Disposable Incomes

A portmanteau of the words “nutrient” and “pharmaceuticals”, nutraceuticals represent a broad group of products that are designed to provide consumers with health benefits in addition to their regular diet. Most nutraceuticals are derived from food sources. Theoretically, nutraceuticals can be regarded as biological therapies that are non-specific and are used to promote a consumer’s well-being. They are also used to prevent the occurrence of harmful processes in the body as well as controlling various illnesses.

The global nutraceuticals market is progressing at a CAGR of 7.3% from 2015 to 2021. The market will be valued at US$278.96 bn by 2021, after being exposed to the current driving factors and rising from a recorded value of US$165.62 bn in 2014. The optimistic CAGR itself shows that the market is destined to thrive owing to quite a few market characteristics and consumer trends.

Growing Interest and Disposable Incomes Boost Global Nutraceuticals Market

The global nutraceuticals market has always gathered a decent amount of interest from consumers. The idea of taking supplements to fulfill one’s dietary requirements is more than attractive and the fact that has been complementing this interest is the improvement of economies. The increasing number of consumers that can afford daily sustenance and dietary supplements is the key driver of the global nutraceuticals market. Modern consumers are more aware of maintaining healthier dietary habits, know more about the same, and can afford them as well, thus leaving more scope for nutritional products. Most consumers in the global nutraceuticals market use nutraceuticals for more than merely meeting daily dietary requirements; consumers also take nutritional products to increase their immunity against diseases, helping the global nutraceuticals market find an advantage in the disease prevention agenda.

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Moreover, consumers are showing a growing preference towards organic foods and nutritional products that are derived from non-genetically modified extracts. The shift from chemical to organic will vastly benefit the global nutraceuticals market, which can promote healthy living by promoting organic nutritional products.

Developing Economies Boost Asia Pacific Nutraceuticals Market

North America dominated the global nutraceuticals market in 2014, when it held a share of 39.60%. From the global perspective, the North America nutraceuticals market imparted the global nutraceuticals market the highest revenue in 2014, primarily because the region, especially the U.S., had the highest level of consumer awareness about nutraceuticals. Meanwhile, Asia Pacific, home to India and China, two of the most rapidly developing economies in the world today, is set to witness a significant growth spike in the nutraceuticals market. The Asia Pacific region in particular is expected to see a high growth rate in the minerals, vitamins, and herbal products segments of the global nutraceuticals market.

The largest segment of the global nutraceuticals market in terms of revenue in 2014 was functional foods, while functional beverages were the second largest segment of the market.The top five players in the global nutraceuticals market hold the majority share in it. Key players in the global nutraceuticals market are General Mills, Inc., E.I. du Pont de Nemours and Company, Groupe Danone S.A., Nestle S.A., BASF S.A., Royal DSM N.V., Archer Daniels Midland Company, and Cargill, Inc.

Threat of Local Players Driving Innovation among Global Sugar Confectionery Companies in APAC and Latin America, states TMR

The top five players in the Asia Pacific sugar confectionery market, namely Nestle S.A., Perfetti Van Mella SpA, Mondelez International Inc., Ferrero Group, and The Hershey Co, accounted for a combined share of just over 51% in 2014. Similarly, the leading five companies in the market in Latin America held a share of just over 47% in 2014. These players are Nestle, Mondelez, Mars, Ferrero, and Arcor. These figures by Transparency Market Research indicate that the sugar confectionery market is rather fragmented and a large number of players, both international and local, have been operational in this market.

“The APAC sugar confectionery market is characterized by the strong presence of numerous local players in India, Japan, South Korea, and China,” the lead author of the study observes. Looking to compete against these manufacturers, a number of global companies have ventured into these emerging markets. In May 2013, the Hershey Company launched the Lancaster brand of confectionery products in China. This was the first global brand launch for the company outside the U.S.

Considering the recent rise in the demand for premium chocolates and confectioneries, several companies have been introducing newer products and widening their product range in the premium confectioneries market. Acquisitions are another growth strategy that companies have been adopting to increase their competitiveness in various industry segments.

Growing Preference for Healthy Products a Massive Growth Opportunity

Although the demand for premium and healthy sugar confectioneries remains high across the Asia Pacific and Latin America market, the palate varies with location. “Keeping this in mind, players have been focusing more on product innovation to suit local preferences and provide consumers with healthier variants,” the TMR analyst notes. For instance, in 2015, Nestle S.A. removed all artificial flavors, colors, and ingredients from its portfolio of sugar confectioneries in all its regional subdivisions. This growing preference for healthy products and the subsequent innovation that drives company activities has fueled the APAC and LATAM market for sugar confectioneries.

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Other factors driving this market include a largely untapped target audience with increased purchasing power and the growing young population base in both the regions.

Medicated confectioneries such as lozenges and hard candies are already available in the market. However, TMR predicts that the limited product range is expected to present numerous opportunities for players in the Asia Pacific and Latin America sugar confectionery market.

APAC Surpasses LATAM in Revenue from Sugar Confectionery

The Asia Pacific and Latin America sugar confectionery market was valued at US$26.1 bn in 2014 and expanding at a 5.7% CAGR from 2015 to 2023, the opportunity in the market is estimated to rise to US$46.1 bn by 2023. By geography, the sugar confectionery market is led by Asia Pacific, which accounted for more than 66% of the market in 2014 in terms of revenue. Latin America, on the other hand, is projected to expand the fastest pace during the forecast period. Accounting for a share of over 28% in 2014, toffees, caramels, and nougats emerged as the leading revenue generator in the sugar confectioneries market in APAC and LATAM.

This review is based on the findings of a TMR report titled “Sugar Confectionery Market - Asia Pacific and Latin America Industry Analysis, Size, Share, Growth, Trends, and Forecast 2015 - 2023.”

Sugar Confectionery Market: By Geography

Asia Pacific

• India
• China
• Japan
• South Korea
• Rest of Asia Pacific

Latin America

• Brazil
• Argentina
• Rest of Latin America

Sugar Confectionery Market: By Product Type

• Boiled Sweets
• Lollipops
• Medicated Confectionery
• Mint
• Pastilles, Gums, Jellies and Chews
• Toffees, Caramels and Nougat
• Others

Helianthus Annuus (Sunflower) Market Size and Share Professional Survey 2016-2024

Helianthus annuus is a large annual forb of the genus Helianthus grown as a crop for its uses as edible oil, edible seeds/ fruits, commonly known as sunflower. The sunflower plant has an erect rough-hairy stem, reaching typical heights of 3 meters i.e. 9.8 ft. For cultivation and growth of healthy helianthus annuus plants we need full sun, fertile, moist and well-drained soil with heavy mulch.

Sunflower seeds are used as snack food, process sunflower is also used as alternative for peanut butter all over the world. In Germany sunflower seed bread is very popular like wheat bread in other parts of the world. It is sold as bird food, for oil extraction, preparation of salads, as medical ointments etc. Sunflower is also popular for its uses in dyes and body paints.

Sunflower has got its high important in all over the world due to its uses in production of biodiesel and margarine (artificial butter made up of vegetable oil and water) as it is cheaper than olive oil. Helianthus annuus is also very useful in extraction of toxic chemicals from water and soil.

Helianthus Annuus Market: Segmentation

Helianthus annuus market is segmented on the basis of its products available in the market as sunflower seed, primary processed sunflower oil and secondary processed sunflower oil. Again the sunflower seed market is sub segmented into snacks and animal feed. Further primary processed sunflower oil is sub segmented into animal feed (oilcake), cooking oil and industrial consumption.

Helianthus annuus market is also segmented according to its applications which includes food, ornamental, personal care and biofuel. Sunflower is essentially used for production of oil as its high ratio of polyunsaturated fatty acids and its good stability characteristics. In skin care industry sunflower oil is used as it is rich in vitamin E.

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Helianthus Annuus Market: Regional Outlook

Helianthus annuus is native species to North America, and popularly being used as high energy food source. Being native America it is one of the major regional market for sunflower. In Latin America region Argentina is top producer of sunflower seeds and sunflower products by volume. Europe is another major grower of sunflower with Ukraine gains maximum shares by volume, followed by Russia. The Russia, Argentina and Ukraine are referred as the “Sunflower Triangle”. These three countries accounts for almost worlds half market production of sunflower. In Asia Pacific region China is major producer. Amongst MEA regional market Turkey stands as a major producer and consumer of sunflower products.

Asia Pacific is the fastest growing market and it is one of the major importer for helianthus annuus, India tops in exports on country level followed by Pakistan. MEA is another major import market with Turkey as prominent market player at country level. Helianthus annuus is also imported in few parts of Europe.

Helianthus Annuus Market: Drivers

Emerging health consciousness and increased uses of high quality oils and food products is the prime market driver for sunflower oil. Because of high proportion of unsaturated fatty acids contents, near absence of toxic substances, light color and good flavor, market demand for sunflower is more demanded over the soybean products. It is fourth most important oilseed crop in the world. By product of sunflower oil extraction is protein rich which is blended with soybean meal and being used as livestock feed.

Growing market consumption and demand for breads, cakes, and healthy snacks is fueling market demand of sunflower seeds and sunflower derived products. The emerging demand for healthy and protein rich bird feed has become market growth driver of sunflower seeds.

Emerging demand for bio oil manufactured using natural substances is another market driver for sunflower. Increased negative perception about palm oil in Eastern Europe, U.S and Australian consumers has lead user preferences shift towards sunflower products, which is fueling market demand for helianthus annuus oil.

Helianthus Annuus Market: Key Players

The growing world sunflower market is encouraging entries of new players in the market. Few of the key players include Cargill Ltd. Poholy Oil (Dnipropetrovsk Oil Extraction Plant (DOEP). Monsanto, DuPond, Syngenta, Sindan Organic, Blue Dimond Growers Inc., Archer Daniels Midland Co., Kernel ltd., Soloma Ltd., Oliyar Production Company , McCormik and Company, Richardson International, Macjerry Ltd, KWS AG, Skata, Land O’ Lakes, Taikii, Asagir Ltd. etc.

These are only few prominent players. However, the emerging markets for sunflower products have fueled entry of local players into non-traditional markets.

The report offers a comprehensive evaluation of the market. It does so via in-depth insights, understanding market evolution by tracking historical developments, and analyzing the present scenario and future projections based on optimistic and likely scenarios. Each research report serves as a repository of analysis and information for every facet of the market, including but not limited to: Regional markets, technology developments, types, applications, and the competitive landscape.

Globalization of Food Trade to Fuel Demand for Food Safety Products, Says TMR

The global food safety products market is highly fragmented with the focus of most companies on the reduction of equipment cost and time needed for the test. Key players operating in the market include: Covance Inc., Eurofins Central Analytical Laboratories, Genevac Ltd, Hach Company, and Hardy Diagnostics. Although there exist high entry barriers to the market owing to strict regulatory scenarios, new entrants have a lot of freedom to operate in the market. Thus, the threat of new entrants is expected to be medium. The food safety products market is extremely price-sensitive, states a new report by Transparency Market Research (TMR).

The market is moderately concentrated on a global scale but extremely fragmented on a regional scale. For instance, the regulatory norms in the U.S. is extremely stringent, however they are extremely relaxed in Asia Pacific. The degree of competition is anticipated to be high in the coming years. Companies are patenting their products to gain a competitive edge. Case in point. BioControl Systems Inc has patented its product The Coli Complete, restraining rivals from using products with similar chemical composition.

Growth in Processed Food Market Boosts Demand for Food Safety Products

The expanding food and beverage industry and growing concerns over the quality of food are propelling the global food safety products market. The rising number of disease outbreaks owing to incidences of food poisoning and contamination are also fueling the growth of the market. As per WHO, food borne diseases have caused 2.2 mn deaths in 2010.

The growing processed food market across the globe is aiding the growth of the global food safety products market. Processed foods such as dairy dried processed food, ready to eat meals, baby food, and canned and preserved food require hygiene and sanitation. This is because these products pass through various players in the value chain, thus arising the need for food safety products.

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The globalization of food supply trade is another factor that is causing a heightened demand for food safety products. The growing population has caused a rise in the import, export of food products. This in turn has increased the level of adulteration owing to inadequate monitoring and control over the manufacturing units, subsequently giving a rise to the demand for food safety products.

Different Tests Required for Different Food Types Act as Major Challenge for Market Players

The major challenge faced by the global food safety products market is the necessity of having different types of tests for different food products, states TMR. For testing different pathogens and chemicals present in various food products, different tests are required, thus creating a need for technological advancements and upgradation. Lack of food safety awareness in developing countries is another factor restraining the growth of the market. The misalignment in the value chain is yet another challenge gripping the global food safety products and testing industry.

Untapped Asia Pacific Market Offers Huge Growth Opportunities for Companies

The market in Asia Pacific is anticipated to expand at a significant pace owing to the demand for safe food products from consumers of emerging companies such as China and India. These countries are driving the food safety products and testing market in the region. The untapped Asia Pacific market thus, holds lucrative opportunities of growth for market players. Another factor that will open new avenues for growth in the global food safety products and testing market is the integration of players with food diagnostic companies.

By geography, Asia Pacific is expected to lead in the food safety products market by 2018, overtaking North America. Asia Pacific is also expected to emerge as the leading regional segment in the global food safety testing market by 2018. By type, the global food safety products market is expected to be led by the disinfection products segment. By testing method, the rapid method segment is expected to lead in the global food safety testing market in the future.

According to the report, the global food safety products market is expected to be worth US$19.4 bn by 2018. The global food safety testing market is expected to be worth US$4.8 bn by the end of 2018.

This information is based on the findings of a report published by Transparency Market Research titled “Food Safety Products Market and Food Safety Testing Market - Global Industry Analysis, Size, Share, Growth, Trends, and Forecast 2010 - 2018.”

The global food safety products and food safety testing market is segmented as follows:

Food Safety Products Market Types:

• Disinfection Products
• Diagnostic Products
• Disposable Gloves
• Smart Labels & Tags
• Software Tracking Systems

Food Safety Testing Market, by Contaminants:

• Pathogens
• Pesticides
• Genetically Modified Organisms (GMOs)
• Toxins
• Others

Food Safety Testing Market, by Pathogens:

• Listeria
• Salmonella
• Coli
• Campylobacter
• Others

Food Safety Testing Market, by Food Types:

• Processed Foods
• Meat & Poultry
• Dairy Products
• Fresh & Frozen Fruits & Vegetables
• Others

Food Safety Testing Market, by Technology:

• Traditional Methods
• Rapid Methods

Food Safety Rapid Testing Market, by Types:

• Convenience-Based Methods
• Immunoassay-Based Methods
• PCR-Based Methods
• Other Molecular-Based Methods

Food Safety Products Market, by Geography

• North America
• Europe
• Asia-Pacific
• Rest of the World (RoW)

New Players to Make Most of Untapped Avenues for Sports Nutrition Products in Emerging Economies, Says TMR

The global sports nutrition products market has a large number of players selling similar range of products. Players are engaged in constant promotional activities and marketing strategies, states a new report by Transparency Market Research (TMR). Key players operating in the global sports nutrition products market include MaxiNutrition, Glanbia Plc, Yakult Honsha Co. Ltd, Nestle S.A., and Monster Beverage Corporation.

Extensive investments in research and development activities are expected by manufacturers. R&D activities are resulting in the manufacturing of newer products with ingredients that caters to the specific health requirements of consumers. For instance, Abbott Nutrition Inc. recently inaugurated the first nutrition research and development center in collaboration with Syngene in India. Maxinutrition Ltd. has launched two new products - Biomax, a protein bar, and Cyclone Milk, which is a milk-based creatine drink.

The market faces substantial threat from substitutes. New entrants may face challenges owing to brand loyalty by consumers. The high capital investment required for the building of the manufacturing utility is another factor restraining new entrants in the global sports nutrition products market. Additionally, government regulations pose as yet another barrier for the new entrants. For instance, the FDA dismissed the weight management claims made by a few concerned companies. Such regulations and disapprovals by regulatory bodies can be major setbacks for players.

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Innovative, Effective and Proven Ingredients to Boost Demand for Sports Nutrition Products

Increasing obesity and other health concerns have gripped the attention of people across the globe. “A rising consciousness about physical appearance is popularizing protein as a super ingredient, thus driving the demand for sports nutrition products”, states a TMR analyst. The use of innovative, effective, and proven ingredients, which helps in muscle building and improves endurance, is increasing the popularity of these products. Rapid urbanization and rising disposable income of consumers across the globe are also behind the growth of the global sports nutrition products market.

Widening Distribution Channels Could Complicate Supply Strategy

Expanding distribution channels lead to more intermediaries, which could result in higher cost and subsequently result into delay in the product supply and increase the chance of products getting damaged. Thus, companies should avoid widening their distribution channels to overcome these challenges. Although government intervention is currently low in this space, the possibility is likely to become stronger in the coming years. This could bring distribution channels under tighter regulation in the coming years.

Another factor threatening the sale of sports nutrition products is the availability of counterfeit products at lower price. Consumers are attracted to the lower priced fake nutrition products owing to low awareness regarding the healthier and real products.

Developing Nations to Offer Expansion Opportunities

Although sports nutrition products are quite popular among consumers in developed countries, they are relatively new for developing countries. Since consumers in developing nations are yet to be fully aware about the health benefits of sports nutrition products, manufacturers can penetrate the markets in these countries. Taking advantage of this, many new entrants are expected to explore developing nations for establishing their business. Thus, the untapped market in developing nations will emerge as a growth opportunity for players in the sports nutrition products industry.

By type, the sports drink segment led the market not only in the recent past but is also expected to lead in the coming years. The sports drink segment is expected to account for 60.1% of the global sports nutrition products market by 2020. The sports supplements segment followed the sports drink segment in terms of holding significant shares in the market. By geography, North America is expected to lead in the global sports nutrition products market. The region is expected to account for 18.1% of the global market by the end of 2020.

According to the report, the global market opportunity in sports nutrition products will rise from US$35.01 bn in 2015 to US$52.55 bn by 2020.

This information is based on the findings of a report published by Transparency Market Research titled “Sports Nutrition Products Market - Global Industry Analysis, Size, Share, Growth, Trends, and Forecast 2014 - 2020.”

The global sports nutrition products market is segmented as follows:

Type

• Sports Food
• Sports Drinks
• Sports Supplements

Geography:

• North America
• Europe
• Asia Pacific
• Rest of the World

Beverage Ingredients Industry - Global Industry Analysis, Forecast 2013 – 2019

Beverages are important part of balanced and healthy life. They provide energy, quench thirst, and provide hydration. The key ingredients in non-alcoholic beverages include high fructose corn syrup, caffeine and low calorie sweetener. Consumers beverage choice are no longer restricted to refreshment purpose, but rather are influenced by various factors. Hence the beverage market is more focusing on ingredients to satisfy the demand of its consumers. The most widely consumed beverage is tea.

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The key drivers for beverage ingredients market include increase in young population worldwide, increased popularity of sports, and increase in fast food chains where beverages are given as complementary. Also low temperatures in western countries lead to increased consumption of beverages. Entrance of new beverage ingredients will help in changing the preference of customers thereby changing the growth of beverage market. The major restraint of beverage ingredient market is increase in health conscious among consumers. Increased consumption of caffeinated drinks leads to viscous cycle of fatigue and insomnia. Also zero calorie beverages may seem appealing but they can actually hurt the metabolism thus affecting the way body responds to sugar. The major opportunity of this market is introduction of light drink or sugar free beverages to attract female customers.

North America is leading consumer of beverages market followed by Europe and Asia Pacific. India and China have been the major markets for beverage ingredients, sharing superiority in both expansion as well as price competiveness. On basis of types, beverages are classified into soft drinks, juices, and alcoholic beverages. Ready to drink non alcoholic beverage is expected to be dominant segment of beverage market. Based on beverage ingredients, tea is more consumed compared to coffee, carbonated and flavored drinks.

Some of the key players of this market are PepsiCo, Coca-Cola, Kraft Foods Inc., Anheuser-Busch InBev, Monsanto Company Inc. Red Bull GmBH, and GlaxoSmithKline among the others.

Mixed Tocopherols Market to Grab the Largest Market Share by 2019

Tocopherols are a class of vitamin E compounds, which can be sourced naturally from vegetable oils, fish, nuts, and green leafy vegetables. As a generic nomenclature, tocopherol is commonly called vitamin E, as vitamin E substances are composed of tocopherol and similar compounds. For normal functioning of the human body, the nutritional value of vitamin E and its significance as a part of everyday diet are well documented.

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Natural tocopherols are present as a homologous mixture of four types of tocopherols – alpha, beta, gamma, and delta. Of these, alpha-tocopherol is the most common and most effective in offering resistance against free radicals, which cause oxidation in the body and can thus lead to cancer. Beta tocopherol is useful in maintaining metabolism and preventing the development of cancerous tumors.

The research report studies the global tocopherol market on the basis of type, end-use application, and geography. In this report, the vital aspects – market segments and current market trends – are analyzed, based on which a seven-year forecast of the growth prospects of the market is presented.

On the competitive front, the report provides precise analysis of how the competitive hierarchy of the market will change over the forecast period. The change will be reflected in the growth map of niche product types of the top industry players.

Overview of Global Mixed Tocopherols Market

Tocopherols are utilized in a wide spectrum of products such as human diet, animal feed, and cosmetics, among others, because of which the mixed tocopherols market is expected to witness positive growth.

Tocopherols are known to help fight diseases, improve neurological disorders, and prevent chronic diseases such as heart diseases and cancer. Thus, the demand for mixed tocopherols as a constituent in edible or topical pharmaceutical products or cosmetics is on the rise. Factors such as high capital investment and high raw material cost are restraining the development of this market. In the composition of mixed tocopherol, the shortage of soybean oil distillate, which is the basic raw material, will also lead to increased prices of these compounds.

The mixed tocopherols market will be progressive during the 2013-2019 period. The market for mixed tocopherols will have tremendous opportunities due to the uniqueness in constituents of mixed tocopherols, which are essentially vitamin E compounds. Research is underway to find other natural sources of vitamin E; however, so far no other product is commercially available. In addition, the failure of substitute products to gain commercial support will increase the growth prospects of the mixed tocopherols market. In particular, China will exhibit an increased demand for mixed tocopherols due to high-volume production of animal feed products in the region.

Major Companies in Global Mixed Tocopherols Market

Key players that operate in the global mixed tocopherols market are DSM, B&D Nutritional Ingredients, Archer Daniels Midland Company, American River Nutrition Inc., Davos Life Science Pte Ltd., Advanced Organic Material SA, BASF, A.C. Grace Company Inc., BTSA Biotecnologias Aplicadas, COFCO Tech Bioengineering, Eisai Food & Chemical Co. Ltd., and Fenchem Biotek.