Digestive
health products are becoming an increasingly important part of the
healthcare scenario in a number of regions due to the increasing
awareness about the importance of digestive healthcare and the
contribution provided by digestive health products in maintaining the
overall health of an individual. Digestive health products help
maintain a healthy level of gastric acids and gut flora to enable
comprehensive digestion of various nutrients and a healthy digestive
tract. Health of the digestive tract is a vital indicator of the
individual’s overall wellbeing, due to the considerable impact it
has on various other systems functioning in the body. The global
digestive health products market is thus likely to grow at a steady
3.9% CAGR over the 2017-2022 forecast period.
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According
to Transparency Market Research, the global digestive health products
market was valued at US$68.8 bn in 2017 and is expected to rise to
US$83.5 bn by 2022.
Rising
Awareness about Digestive Health Drives Demand for Digestive Health
Products
The
growth of a well-informed and affluent consumer demographic in
developed regions has been a key driver for the global digestive
health products market in recent years. Efforts by healthcare
agencies to increase awareness about digestive health have also
helped the global digestive health products market, especially in
developed countries. Urban areas are likely to remain the key demand
centers for the digestive health products market in the coming years
due to the higher disposable income of the growing urban middle
class, making this a key driver for the global digestive health
products market.
North
America, Europe to Dominate Global Digestive Health Products Market
The
dominance of developed regions in the global digestive health
products market is underlined in the geographical segmentation of the
market, with North America dominating the global market figures in
2017 and looking likely to carry the dominance through the 2017-2022
forecast period. The North America market for digestive health
products was valued at US$24.5 bn in 2017 and is likely to rise to
US$29.4 bn by 2022 at a steady CAGR of 3.7% therein. Europe is also
likely to remain a dominant contributor to the global
digestive health products market in the coming years despite
a slow 3.2% in the 2017-2022 forecast period. The Europe digestive
health products market is likely to reach US$20.6 bn by 2022.
Asia
Pacific except Japan to Exhibit Rapid Growth
In
terms of growth rate, Asia Pacific except Japan (APEJ) is the
dominant regional segment of the global digestive health products
market. The robust 5% CAGR of the APEJ digestive health products
market is expected to carry it to a strong valuation of US$18.1 bn by
2022, making it likely to emerge as a major contributor to the global
digestive health products market in the coming years.
Japan
is also likely to contribute significantly to the global digestive
health products market in the coming years, with the regional market
expected to create an opportunity valued at more than US$1.5 bn
between 2017 and 2022. Awareness about healthcare and especially
digestive health is high in Japan and the growing geriatric
population in the region is also expected to drive the demand from
the digestive health products market in the region in the coming
years.
Competitive
Dynamics
Leading
companies such as Yakult Honsha Co. Ltd., E. I. DuPont Nemours and
Company, Nestle SA, Danone SA, Chr. Hansen Holding, Arla Foods Inc.,
Mondelez International Inc., Cargill Inc., General Mills, and PepsiCo
Inc. are likely to dominate the global digestive health products
market in the coming years.
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