In
the modern world, individuals are getting more conscious about their
diets and focusing to consume organic products. The trend of organic
food is been followed across the globe and is expected to continue,
owing to additional nutritional benefits. Organic fruits and
vegetables has a huge impact on consumers, as chemical fertilizers
and other chemicals are not used to grow the crops. Organically
cultivated fruit and vegetables possess a high percentage of
anti-oxidants as compared to conventionally grown fruit and
vegetables. Along with these benefits, organically cultivated food
products have proven to be more beneficial, healthy and safe to
consume. Owing to these reasons, organic fruits and vegetables market
is expected to increase with a significant CAGR over the forecast
period.
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Increasing
awareness about health benefits among the consumers is expected to
boost the sales of organic fruit and vegetables market. In spite of
high prices comparing to conventional segment, individual are willing
to buy organic products.
Organic
Fruits and Vegetables Market: Segmentation
Organic
Fruits and Vegetables market can be segmented on the basis of type,
form, end use, sales channel and region.
On
the basis of type, organic fruit and vegetables market can be
segmented into organic fruits and organic vegetables.
On
the basis of form, organic fruits and vegetables market can be
segmented into fresh, powder, frozen, puree and syrups, and canned.
Canned and frozen segment is expected to expand at relatively high
CAGR.
Organic
fruits and vegetables market can be further segmented on the basis of
end-use into fresh consumption, food processing, and cosmetics and
personal care. Food processing is further sub-segmented into jams,
baby foods, soups, snacks, supplements, bakery and confectionery,
breakfast cereals, and others. Cosmetics and personal care is further
sub-segmented into skin care, personal care, hair care, and color
cosmetics.
On
the basis of sales channel, organic fruits and vegetables market can
be segmented into direct and retail sales. Direct sales refers to
direct selling of fruit and vegetables as an ingredient to other
industries. Retail sales is further segmented into modern trade,
convenience stores, grocery retailers, health stores, online
retailers, and other retailing formats.
On
the basis of region, Organic Fruits and Vegetables market can be
segmented into five key regions: North America, Latin America,
Europe, Asia Pacific, and Middle East and Africa.
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Organic
Fruits and Vegetables market: Drivers, Restraints, and Trends
Due
to change in the market trend, people are more interested in natural
and organically grown products which will play an important role in
fueling the growth of present organic fruits and vegetables market.
Increasing awareness of health benefits exhibited by organic fruit
and vegetables consumption is expected to drive the market over the
forecast period. Awareness about associated health benefits of
organic fruits and vegetables as a baby food, breakfast cereal,
supplement etc. is also expected to drive the sales of organic fruits
and vegetables market globally.
Production
quantity of organic fruits and vegetables is not able to cater to the
increasing demand for the same. This could hamper the sales and
affect the market adversely. Organic food consumption is the new
trend among consumers across the globe.
Organic
Fruits and Vegetables Market: Regional Outlook
Depending
on the geographic regions, global organic fruits and vegetables
market is segmented into five key regions: North America, Latin
America, Europe, APAC, and MEA.
In
terms of consumption, North America holds the largest share of
organic fruits and vegetables market followed by Europe which also
possess a large organic fruits and vegetables market, Germany holding
the largest share.
Asia
Pacific organic fruits and vegetables market is expected to grow at
relatively high CAGR in terms of value during the forecast period
because individuals are getting health conscious and started to opt
for organic products. The Middle East and Africa is expected to grow
in the forecast period as disposable income is increasing in the
region.
Population
around the globe is getting aware slowly about the health benefits of
organic fruits and vegetables and its various uses in other processed
food products which are healthy to consume.
Organic
Fruits and Vegetables Market: Key Players
Some
of the prominent players of organic fruits and vegetables market are
Saipro Biotech Pvt. Ltd., Aarkay Food Products Ltd, DMH Ingredients,
Inc., The green labs LLC, H. J. Heinz Company, CSC Brands L.P.,
General Mills, Inc. and various other regional manufacturers.
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