Infused
Dried Fruit Market: Introduction
In
dried fruits, the majority of the original water content is removed
or replaced either naturally or through techniques such as sun
drying, infused drying, dehydrators or other specialized dryers.
Infused dried fruit can be infused with fruit juice or sugar solution
through the process of osmosis and then dried at a temperature of
60°C. It is based on the natural processes of membrane diffusion
through the membrane. The cells membrane of the fruits diffuses the
material aiming to equalize the concentration. The infusion drying
process mostly preserves the original taste, shape, and color of
fresh fruits which is not possible with other technological process.
Moreover, dried infused fruits have a strong fruity taste and are
ideal for use in muesli and yogurts as well as for direct
consumption. Nowadays, consumers are more health conscious and are
attracted towards products with natural properties with high
nutritional content. To cater the increasing demand from the
health-conscious consumers, many key players are adding the fruit
juice infused dried fruits into their product portfolio. The final
product of fruit juice infused dried fruits is healthy to consume
because it contains no added sugar but only healthy fructose in its
composition which is anticipated to propel the growth of infused
dried fruit market over the forecast period.
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Infused
Dried Fruit Market: Dynamics
In
order to enhance the nutritional prospect of infused dried fruits,
the manufacturers are infusing natural fruit juice instead of sugar
as fruit juice not only enhance the flavor but also acts as a natural
sugar replacement which is expected to drive the growth of infused
dried fruit market. Moreover, the infused dried fruits are natural
with no artificial sweeteners or preservatives added and also helps
to boost the immune system with increased metabolism and digestion
functions. This can act as a major factor which fuels the growth of
infused dried fruit market. However, the emergence of new drying
technologies such as freeze-drying and others which are more
efficient can act as the restraining factor towards the growth of
infused dried fruit market.
Infused
Dried Fruit Market: Segmentation
The
infused dried fruit market can be segmented on the basis of nature,
product type, process type, and distribution channel. On the basis of
nature, the infused dried fruit market can be segmented into organic
and conventional. On the basis of product type, the infused dried
fruit market can be segmented into raisins, apples, apricots and
peaches, mangoes, papaya, strawberry, raspberry, blueberry,
cranberries, cherry and others. On the basis of process type, the
infused dried fruit market can be segmented into fruit juice infused,
sugar infused and others. On the basis of a distribution channel, the
freeze-dried fruit market can be segmented into direct sales and
indirect sales. The indirect sales market can be further segmented
into modern grocery retailers and traditional grocery retailers.
Modern grocery retailer segment is further sub-segmented into,
hypermarkets/supermarkets, convenience stores, mom and pop stores and
discount stores. Traditional grocery retailers segment is further
sub-segmented into food & drink specialty stores, independent
small groceries and other
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Infused Dried Fruit Market: Regional Outlook
On
the basis of the regional outlook, infused dried fruit market is
segmented into five different regions: North America, Latin America,
Europe, Middle East and Africa, and Asia Pacific. North America and
Europe are anticipated to dominate the infused dried fruit market
over the forecast period owing to increasing demand for dried fruits
that are rich in nutrients and increased shelf visibility of such
products in hypermarkets/supermarkets retail chains. While,
developing regions, such as the Asia-Pacific, are growing at a swift
pace due to their fast-growing economies and changing lifestyles of
the people.
Infused
Dried Fruit Market: Key Player:
Some
of the major players operating in infused dried fruit market include
Graceland Fruit, Inc., Del Monte Foods, Inc., Decas Cranberry
Products, Inc., Eden Foods, Inc., Sun-Maid Growers of California,
Inc., Berry Ltd., Sunbeam Foods Pty Ltd, Olam Foods Ltd.
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