Geranium
essential oil is derived from the geranium flower. This oil is
extracted by distilling the leaves and other green parts of the
plant. Geranium oil has a very sweet and floral aroma. Geranium oil
is not same as rose geranium oil, as rose geranium has a stronger
scent of floral kind, because of which it is commonly used in
perfumes and cosmetic industry. Geranium oil is known for its
properties such as anti-inflammatory, antiseptic and antibacterial,
owing to which it is used in treatment of wounds or any other type of
injury. This property of geranium oil helps in beautifying the skin.
The major driver for the growth of the geranium oil market is due to
increased demand for natural fragrance ingredients and rise of
interest in aromatherapy.
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Geranium
Oil Market: Segmentation
The
Germanium oil market can be segmented on the basis of Type,
Application and distribution channel.
On
the basis of type geranium oil market is segmented as Pure Geranium
Oil, Rose Geranium Oil, Geranium Egypt Oil and others. On the basis
of Application geranium oil market is segmented as Aromatherapy, Skin
Care, Massage and Others.
On
the basis of the distribution channel, the geranium oil market can be
segmented on the basis of Institutional sales, store-based retailing
and online retail. The store-based retailing can be further segmented
into modern grocery retail and traditional grocery retail. The modern
grocery retail can be segmented as hypermarkets/supermarkets,
convenience stores, beauty stores, spas and discount stores. The
traditional grocery retailing can be further segmented as specialty
stores, and others.
Geranium
Oil Market: Drivers, Restraints, and Trends
The
geranium oil market is currently experiencing a revival in the world
due to renewed interest of people in aromatherapy. The major factors
driving the growth of the market are its ability to minimize
wrinkles, heal acne, it also helps in toning the muscle by tightening
and contracting muscles due to its astringent properties, it also has
circulatory properties due to which it exits the body through
perspiration, which makes it a very good deodorant. Apart from all
these properties it is also used as an insect repellant and bug bite
healer. The European and African markets are the largest contributors
to the growth of the geranium oil market. Growth in increased use of
geranium oil regions like North America is also expected to boost the
growth of the overall geranium oil market.
Geranium
oil Market: Regional Outlook
In
North America, the trend in the essential oil industry and the usage
of geranium oil as a massage oil or in aroma therapy is a major
factor in fuelling the growth geranium
oil market, as the U.S. is a very potential market for
geranium. In Asia Pacific, China is the biggest market for geranium
as the imports and exports of geranium were greatly affected by
China’s macroeconomic conditions. Apart from China, India and Japan
are also expected to contribute to the growth of the geranium oil
market. In Middle East and Africa, geranium oil is mostly used as a
high-end product and the germanium oil market is expected to have a
very slow growth in the forecast period. In Europe, the geranium oil
market is expected to grow steadily despite declining economies.
Geranium
oil Market: Key Players
- Albert Vieille
- Berje
- Elixens
- Ernesto Ventos
- Fleurchem
- H.Interdonati
- INDUKERN INTERNACIONAL
- Penta Manufacturing Company
- Robertet Group
- Ultra international
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