Rye
Flour Market: Introduction
Rye
is a cereal grain which looks similar to wheat in texture but longer
in size. Its color varies from yellowish brown to greyish green. It
is a nutritious source of nutrients and antioxidants due to the rich
presence of dietary fiber and iron. Rye was preferred over wheat in
colder climates as rye can grow under mixed weather conditions while
wheat requires warm and dry weather conditions. It is difficult to
separate the germ and bran from the endosperm of rye, therefore rye
flour retains a lot of nutrients. Rye flour is the powder milled from
rye grains or berries. The color of flour differs by the amount of
bran left in the flour after processing. The more bran left, darker
will be the flour. The bran layer contains more nutrition which
increases the nutritional content of the flour if more bran is
present. Therefore if we opt for dark variety, it holds more potent
health benefits. Some of the most impressive health benefits of rye
flour are its ability to help fight against diabetes, weight gain,
cancer, cardiovascular disease, inflammation and high blood pressure.
Rye flour contains much less gluten than wheat and barley when used
in baking. The gluten in rye is poorer at trapping bubbles and also
less elastic during the baking process to produce a much less airy
bread. This makes bread more compact and dense.
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Rye
Flour Market: Dynamics
One
of the significant factors towards the growth of rye flour market is
the rye's rich dietary fiber content which is highest among other
cereals. Rye bread contains three times more fiber and nutrients than
white wheat bread. Another factor towards the growth of rye flour
market is that it contains a higher concentration of free proline
which is an essential amino acid to build proteins. Rye flour is a
complete protein containing all 9 essential amino acids, Vitamin B, E
and several minerals including copper, zinc, magnesium, selenium and
phosphorous. Another factor towards the growth of rye flour market is
that rye can ease the ride through menopause while helping to prevent
the breast cancer which is nowadays one of the most common deadly
disease spreading among the women. Moreover, there are many health
benefits of consuming rye flour such as weight & cholesterol
control, glucose control, inflammation, gene regulation,
cancer-fighting properties and much more. This can be a major factor
fueling the growth of rye flour market.
Rye
Flour Market: Segmentation
The
rye flour market can be segmented on the basis of nature, product
type, application and distribution channel. On the basis of nature,
the rye flour market can be segmented into organic and inorganic. On
the basis of product type, the rye flour market can be segmented into
white, medium and dry rye flour. By application type, the rye flour
market can be segmented into bakery, snacks, and confectionery. The
bakery segment can be further sub-segmented into pancakes, waffles,
bread, crackers, and others. On the basis of a distribution channel,
the rye flour market can be segmented into direct sales and indirect
sales. The indirect sales market can be further sub-segmented into
the hypermarket, supermarket, convenience stores, online retailers
and others.
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Rye
Flour Market: Regional Outlook
On
the basis of the regional outlook, rye flour market is segmented into
five different regions: North America, Latin America, Europe, Middle
East and Africa and Asia Pacific. On analyzing the rye flour market
at the global level, North America and Europe are expected to have
the significant growth as they are the largest producer of rye across
the globe. In Asia Pacific, with the increasing disposable income of
the people and various health benefits associated with the rye flour,
it is expected to have significant growth in the near future. Latin
America and the Middle East and Africa are expected to have the
considerable growth in the forecast period.
Rye
Flour Market: Key Player:
Some
of the major players operating in rye flour market include Hodgson
Mill, The Hain Celestial Group,Inc., Swiss Bake Ingredients Pvt.
Ltd., King Arthur Flour Company, Inc. , International Multifoods
Corporation, General Mills, Inc., Bay State Milling Company, Grain
Millers Dairy Products, Inc, Merck KGaA, Darmstadt, Germany.
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