Pages

Tuesday, 2 February 2016

How The Chocolate Market Is Poised For Growth?

A new market research report by Transparency Market Research presents an in-depth analysis of the global chocolate market. The report provides detailed insights into the market, including its drivers and restraints, challenges and opportunities, product segmentation, and the competitive landscape of the market. The research report is titled “Chocolate Market - Global Industry Analysis, Size, Share, Growth, Trends and Forecast, 2013 - 2019”. A combination of primary as well as secondary research data has been used in the research report to determine the market share figures, market estimates, and trends. In addition, charts, tables, and other infographics are used to include the historical data and forecast figures.

By product type, the global market for chocolate has been segmented into white chocolate, dark chocolate, and milk chocolate. Among these types, the dark chocolate segment holds the largest market share owing to the increasing awareness regarding the health benefits associated with consuming cocoa-rich dark chocolates. This segment is expected to dominate the global chocolate market owing to the rising popularity of dark chocolate rich in antioxidants, which are helpful in preventing cardiac as well as other diseases. On the other hand, unpredictability in the supply of cocoa due to political instability in most key cocoa manufacturing countries is one of the major factors expected to hamper the growth of this market in the coming years.

The global chocolate market has been divided on the basis of geography into North America, Europe, Asia Pacific, and Rest of the World. Among these regions, Asia Pacific accounts for the largest share in the global market owing to the rising influence of Western culture and habits in most Asia Pacific countries.


Currently, chocolate is very popular across Asia Pacific countries due to the success of international as well as local brands. As a result, the growing demand for chocolate from Asia Pacific is estimated to fuel the growth of the global market throughout the forecast period. In addition, the increasing disposable income of consumers in Asia Pacific, especially in economies such as India, China, South Korea, and Japan, has brought down the status of chocolate from luxury to a routine commodity. The local brands offer cheap products which has resulted in chocolate becoming very popular among the masses, whereas international brands of chocolate are expected to grow progressively in the Asia Pacific chocolate market in the next few years.



The research report further covers the competitive landscape of the global chocolate market, including the company profile, inception details, product portfolio, financial overview, business strategies, and recent developments. Some of the prominent players operating in the global chocolate market are Moonstruck Chocolate Co., Mars Inc., Ferrero Group, Hershey Foods Corp., Nestle SA, Kraft Foods, and Ghirardelli Chocolate Co.

Polyphenols Market: Consumer Preference for Green Tea Taking Market to US$873.7 mn by 2018

A new Transparency Market Research report states that the global polyphenols market stood at US$580 mn in 2011 and is predicted to reach US$873.7 mn by 2018. It is predicted to expand at a 6.10% CAGR from 2012 to 2018. The title of the report is “Polyphenols Market - Global Industry Analysis, Size, Share, Growth, Trends and Forecast, 2012 – 2018”.

As stated in this report, the market for polyphenols is fuelled by the increasing aging population in Europe and Japan. In addition, the technological advancements in polyphenols’ extraction process as well as their increasing applications have also augmented the market for polyphenols. In addition, factors such as the increasing consumer awareness about the benefits of polyphenols in the maintenance of optimum health and the growing inclination towards herbal products in place of synthetic drugs are also propelling the growth of the market. On the other hand, factors such as strict quality standards and the poor supply of raw materials may restrain the growth of the market in forthcoming years.

On the basis of product, the report segments the polyphenols market into green tea, grape seed, apple, and others including pomegranate, olive, and cocoa. Amongst these, in 2011, the segment of grape seeds held a share of more than 50% in the market and was trailed by the segment of green tea. Grape seed polyphenols, being rich anthocyanin sources, are utilized for the treatment of cancer and diabetes. On the other hand, the segment of green tea is anticipated to be the most swiftly developing segment due to its rising consumption within China and Japan. This segment’s popularity is increasing owing to its rising use in treating skin tumors, anogenital warts, and obesity. Within the others segment, cocoa polyphenols are highly utilized owing to their property of improving insulin resistance.


On the basis of application, the polyphenols market is segmented into functional beverages, functional foods, dietary supplements, and other including cosmetics and coloring agents. Amongst these, the segment of functional beverages led the market in 2011 and represented a share of approximately 40% in the market. Functional beverages are highly used in tea, bottled water, and energy and sports drinks. On the other hand, consumers are consuming polyphenols in the form of dietary supplements in capsule form, particularly within Asia Pacific and North America, owing to their bitter taste.

On the basis of geography, the market is segmented into North America, Europe, Asia Pacific, and Rest of the World (RoW). Amongst these, in 2011, on the basis of volume, Asia Pacific held a share of over 40% in the market and is predicted to be the most swiftly developing region, expanding at a more than 8.0% CAGR between 2012 and 2018. On the other hand, the Europe polyphenols market is a mature market and thus is poised to develop at a sluggish rate in comparison with other regions.

As per the study, the prominent players operating in the polyphenols market are Indena, Chr.Hansen, Layn Natural Ingredients, Naturex, and Danisco, among others.

The market is segmented as follows:
Segmentation by Application
  • Functional foods
  • Functional beverages
  • Dietary supplements
  • Others (coloring agents and cosmetics)
Segmentation by Product
  • Apple
  • Green tea
  • Grape seed
  • Others (cocoa, pomegranate, and olive)
Major geographies analyzed under this research report are:

  • Europe
  • North America
  • Asia-Pacific
  • Rest of the World 

Sweet Spread Market :Market Share From 2013-2019

Sweet spreads, comprising jams, jellies, marmalades, honey, chocolate spreads, nut-based spreads, etc., are an important part of the daily diet for the majority of the global population. They are usually consumed along with baked wheat products such as various types of breads, toasts, doughnuts, or bagels. As such, they comprise an important part of the traditional breakfast or snack menu in primarily the Western World.

The report on the global sweet spreads market examines the market comprehensively, elaborating on the competitive dynamics of the market, detailing the important figures related to the market, examining the current trends defining the market’s direction, and presenting a forecast for the market’s trajectory in the coming years. Analytical tools such as SWOT analysis, Porter’s five forces analysis, and market attractiveness analysis have been used to present a complete overview of the global sweet spreads market.

Overview of the Global Sweet Spreads Market

The sweet spreads market has risen at a steady rate in the recent past. The longstanding popularity of many sweet spreads in Europe and North America has sustained the global sweet spreads market for a long time. Many cultures in Europe value sweet spreads as a part of their traditional breakfast. Due to this, customers in these regions often buy large quantities of sweet spreads, which has driven the sweet spreads market in these regions.

Another driver propelling the sweet spreads market in developed countries is the convenience sweet spreads provide in an increasingly hectic lifestyle. Since it doesn’t take long to prepare a dish with a wheat item and a sweet spread, this option is gaining widespread adoption, particularly as breakfast food.

The Asia Pacific market for sweet spreads has witnessed slow growth. The lack of longstanding traditions regarding sweet spreads in Asia Pacific countries has held back the sweet spreads market in the region. However, with increasing urbanization of the region, sweet spreads have slowly but surely become a part of the daily diet of APAC consumers. The large consumer pool available to players operating in the sweet spreads market in Asia Pacific has also made this regional segment highly lucrative.


A major avenue for players operating in the APAC market is product innovation to match the taste preference of Asia Pacific consumers. Taste innovation has also become a major trend in developed countries and is expected to remain a major R&D avenue in the coming years.

Companies Operating in the Sweet Spreads Market

The global sweet spreads market is fairly competitive and fragmented, with new players having sufficient opportunities to compete with established players. Major players examined in the report include Unilever Group, Premier Foods Plc, Wellness Foods Ltd., and Ferrero Group.

Major regions analyzed in this research report are:
  • Europe
  • North America
  • Asia Pacific
  • Rest of the World

This report gives you access to decisive data such as:
  • Market growth drivers
  • Factors limiting market growth
  • Current market trends
  • Market structure
  • Market projections for the coming years

Key highlights of this report
  • Overview of key market forces propelling and restraining market growth
  • Up-to-date analyses of market trends and technological improvements
  • Pin-point analyses of market competition dynamics to offer you a competitive edge
  • An analysis of strategies of major competitors
  • An array of graphics and SWOT analysis of major industry segments
  • Detailed analyses of industry trends
  • A well-defined technological growth map with an impact-analysis
  • Offers a clear understanding of the competitive landscape and key product segments


Monday, 1 February 2016

Mixed Tocopherols Market to Grab the Largest Market Share by 2019:Transparency Market Research

Tocopherols are a class of vitamin E compounds, which can be sourced naturally from vegetable oils, fish, nuts, and green leafy vegetables. As a generic nomenclature, tocopherol is commonly called vitamin E, as vitamin E substances are composed of tocopherol and similar compounds. For normal functioning of the human body, the nutritional value of vitamin E and its significance as a part of everyday diet are well documented.

Natural tocopherols are present as a homologous mixture of four types of tocopherols – alpha, beta, gamma, and delta. Of these, alpha-tocopherol is the most common and most effective in offering resistance against free radicals, which cause oxidation in the body and can thus lead to cancer. Beta tocopherol is useful in maintaining metabolism and preventing the development of cancerous tumors.


The research report studies the global tocopherol market on the basis of type, end-use application, and geography. In this report, the vital aspects – market segments and current market trends – are analyzed, based on which a seven-year forecast of the growth prospects of the market is presented.

On the competitive front, the report provides precise analysis of how the competitive hierarchy of the market will change over the forecast period. The change will be reflected in the growth map of niche product types of the top industry players.

Overview of Global Mixed Tocopherols Market

Tocopherols are utilized in a wide spectrum of products such as human diet, animal feed, and cosmetics, among others, because of which the mixed tocopherols market is expected to witness positive growth.

Tocopherols are known to help fight diseases, improve neurological disorders, and prevent chronic diseases such as heart diseases and cancer. Thus, the demand for mixed tocopherols as a constituent in edible or topical pharmaceutical products or cosmetics is on the rise. Factors such as high capital investment and high raw material cost are restraining the development of this market. In the composition of mixed tocopherol, the shortage of soybean oil distillate, which is the basic raw material, will also lead to increased prices of these compounds.

The mixed tocopherols market will be progressive during the 2013-2019 period. The market for mixed tocopherols will have tremendous opportunities due to the uniqueness in constituents of mixed tocopherols, which are essentially vitamin E compounds. Research is underway to find other natural sources of vitamin E; however, so far no other product is commercially available. In addition, the failure of substitute products to gain commercial support will increase the growth prospects of the mixed tocopherols market. In particular, China will exhibit an increased demand for mixed tocopherols due to high-volume production of animal feed products in the region.

Major Companies in Global Mixed Tocopherols Market

Key players that operate in the global mixed tocopherols market are DSM, B&D Nutritional Ingredients, Archer Daniels Midland Company, American River Nutrition Inc., Davos Life Science Pte Ltd., Advanced Organic Material SA, BASF, A.C. Grace Company Inc., BTSA Biotecnologias Aplicadas, COFCO Tech Bioengineering, Eisai Food & Chemical Co. Ltd., and Fenchem Biotek.

Global Mixed Tocopherols Market, by Type

  • Alpha
  • Beta
  • Gamma
  • Delta

Global Mixed Tocopherols Market, by End-use

  • Animal Nutrition/ Feed
  • Pharmaceuticals
  • Human Dietary Supplements
  • Food and Beverage Fortification

Global Mixed Tocopherols Market, by Geography

  • North America
  • Europe
  • Asia Pacific
  • Rest of the World

This report gives you access to decisive data such as:
  • Market growth drivers
  • Factors limiting market growth
  • Current market trends
  • Market structure
  • Market projections for the coming years

Key highlights
  • Overview of key market forces propelling and restraining market growth
  • Up-to-date analyses of market trends and technological improvements
  • Pin-point analyses of market competition dynamics to offer you a competitive edge
  • An analysis of strategies of major competitors
  • An array of graphics and SWOT analysis of major industry segments
  • Detailed analyses of industry trends
  • A well-defined technological growth map with an impact-analysis
  • A clear understanding of the competitive landscape and key product segments

North America Soup Market - Forecast (2014 – 2020) : Research and Markets

Transparency Market Research recently published a market research report that offers an insightful take on the North America soups market . The research report, titled “Soups Market - North America Industry Analysis, Size, Share, Growth, Trends, and Forecast 2014 - 2020”, highlights the several factors impacting the market. With the help of SWOT analysis, the research report sheds light on the strengths, weaknesses, opportunities, and threats in the soups market in North America. Furthermore, it also examines the threat of new entrants, the threat of substitute products or services, the bargaining power of customers (buyers), the bargaining power of suppliers, and the intensity of competitive rivalry.

According to the research report, the soups market in North America was valued at US$5.4 bn in 2014 and is expected to reach US$5.7 bn by 2020, with a declining CAGR of 0.70% expected from 2014 to 2020. The soups market in North America will grow at a slow pace, as this staple food item will continue to be an integral part of the dietary intake of several Americans in the coming years, ensuring steady demand but not much scope for expansion.

The busy lifestyles of consumers in North America are the prime growth driver for the steady consumption of soups in North America. Furthermore, the increasing awareness about eating minimally processed food items and living healthy has prompted several soup manufacturers in North America to introduce a wide range of products that cater to these needs.


The soups market in North America is segmented on the basis of product and geography. The products in the soups market in North America are dried, canned, , chilled, frozen, and UHT. Geographically, this market is divided into Mexico, Canada, and the U.S.The most popular type of soups in the market are dried soups or soup powders, due to the convenience they offer to consumers. These soups are often packaged in small sachets and only require the addition of boiling water prior to consumption. The convenient packaging and minimal preparation time are making dried soups an exceptional hit amongst the North American population. Unfortunately, the high processing procedures involved in canned soups is making this category of soups lose out on its share in the soups market in North America. The research report suggests that the demand for chilled soups and dried soups will continue to grow at a steady pace. All the three regions in this market will show a decent growth rate for the chilled soups segment in the soups market in North America.

The research report analyzes the competitive landscape of the soups market in North America by profiling some of the top players. It also offers a study of their financial overview, research and development activities, investment outlook, strategic mergers and acquisitions, and business and marketing strategies. The research report offers a holistic view of the soups market in North America by scrutinizing its macro and micro functionalities.

The soups market in North America is segmented as below:
North America soups market, by product type
  • Canned
  • Dried
  • Chilled
  • UHT
  • Frozen
North America soups market, by country

  • U.S.
  • Canada
  • Mexico

Global Food Security Technologies Market to Witness Steady Growth by 2023 Owing to Escalating Demand for Food

Food security is related to the sufficient availability of food and is a key concept in the global food and agricultural industry. The Food and Agriculture Organization states that food security exists when all people have economic and physical access to safe, sufficient, and nutritious food at all times to meet their food preferences and dietary needs so as to lead a healthy and active life. Transparency Market Research, in a report titled “Food Security Technologies Market - Global Industry Analysis, Size, Share, Growth, Trends and Forecast 2015 - 2023”, studies the food security conditions across the globe and sheds light on the major trends influencing the food security technologies market.

Food security technologies use pesticides and fertilizers, agricultural biotechnology, nanotechnology, micro-irrigation, chemical tools, and several other methods to achieve food security and produce sufficient amounts of food materials that can satisfy the growing needs of people in different regions. The global food security technologies market is projected to witness a steady growth over the course of the forecast period, fueled mainly by the surging demand to up agricultural production, rising awareness about these technologies among the general public, increasing applications of advanced technologies in the field of agriculture, and strong government support. In contrast, limited availability of skilled resources, high cost of technology implementation, and technical and weather-related incompatibilities are likely to create roadblocks for the overall market.

The research report provides a 360-degree overview of the food security technologies market by carefully studying every element and nuance positively or negatively impacting the market. The model of Porter’s Five Forces evaluates the bargaining power of buyers and suppliers, the threat of new entrants and substitutes, and the ongoing rivalry among existing competitors.

On the basis of technology, the food security technologies market can be segmented into micro-irrigation, precision agriculture, water harvesting, crop-protection technologies, nanotechnology, sprinkler irrigation, integrated soil fertility management, organic agriculture, no-till technique, heat and drought-tolerant technologies, and others.

The global food security technologies market is geographically divided into Europe, North America, Asia Pacific, and Rest of the World. Strong research and development practices and extensive implementation of advanced technologies have driven Europe and North America to become the leading markets for food security technologies. However, Asia Pacific is anticipated to emerge as the most rapidly developing regional segment of the food security technologies market from 2015 to 2023 owing to rising awareness about food security, the various technologies associated with it, and the numerous applications of these technologies.

The most prominent players participating in the global food security technologies market include Mahindra and Mahindra, Kraft Foods Inc., Novozymes, Cargill Incorporated, Bayer CropScience AG, H.J. Heinz, DuPont Pioneer, BASF, Nestle, and John Deere.


Juice Market Will Increase Strongly Through 2021

The global juice market is expected to witness significant growth during the forecast period from 2015 to 2021.The global juice market including fruit juice and vegetable juice holds a major share of global beverage industry. Rising preferences for healthy products and increasing health awareness is fueling the demand for fruit and vegetable juice, in overall beverage industry. This market is categorized by type of fruit and vegetable used in making juice, by concentration of the juices and by geography. Growth of this market is depending on the availability and geographical distribution of fruit and vegetables and the health consideration among the consumers.

The global juice industry is the most competitive segment in beverage industry. The global juice industry witnessed growth in recent years due to rise in demand for healthy products among the consumers. The demand in the juice market is also driven by the widespread consumer trend and preferences for juice. Understanding the consumer demand and market opportunities, fruit and vegetable juice manufacturers are focusing on product development and launching different flavors of juices. Furthermore, fruit and vegetable juices are gaining popularity as health and dietary concerns are growing among the consumers. Different flavors of juice that are a blend of fruits and vegetables are gaining popularity with consumers.

Currently, orange juice holds the major demand in global juice market, but other juices like apple juice, grape juice, pineapple juice, tomato juice, grapefruit juice and other single fruit and vegetable juices, mixtures of juices are gaining high attention. Juices made from super foods like acai berries are gaining popularity as it content higher level of antioxidants than other fruit juices. These new products are boosting their sales among the health conscious consumers as these products come with a range of health claims. Further, health conscious people prefer to have no sweetener or diet juice that exhibits a positive impact on the market demand. To fulfill the consumers demand for healthy juice, almost all leading juice companies have organic juice brands in their product catalogues. Some of the key players operating in the organic juice market are Go Green, Suja Elements and True Organic among others.


One of the major challenges faced by the juice industry is the rise in demand for substitutes. Substitutes like carbonated soft drinks are witnessing a rise in demand among the young consumers.

Rising popularity of organic juice, that is widely accepted in Western Europe and other developed countries creates a market opportunity for the juice manufacturers. One key trend in the market is the product innovation in juice market that could help to improve the consumer’s health. Fruit and vegetable juices are composed in a special way to increase the nutritional benefits and energy level in the drinks. Research is being carried out to design the composition of ingredients in juice to provide maximum nutritional benefits to the consumers.

The major market for fruit and vegetable juice industry are Europe, Japan and the U.S. among others. The global juice market is dominated by some major players like Citrus World, Coca-Cola Co., Dr. Pepper Snapple Group Inc., PepsiCo., Nestle, Del Monte, and Welch’s among others. The juice market is largely depending on consumer taste and preference and brand image. Many local players and regional brands hold a major market share in the regional markets.