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Tuesday, 2 February 2016

How The Chocolate Market Is Poised For Growth?

A new market research report by Transparency Market Research presents an in-depth analysis of the global chocolate market. The report provides detailed insights into the market, including its drivers and restraints, challenges and opportunities, product segmentation, and the competitive landscape of the market. The research report is titled “Chocolate Market - Global Industry Analysis, Size, Share, Growth, Trends and Forecast, 2013 - 2019”. A combination of primary as well as secondary research data has been used in the research report to determine the market share figures, market estimates, and trends. In addition, charts, tables, and other infographics are used to include the historical data and forecast figures.

By product type, the global market for chocolate has been segmented into white chocolate, dark chocolate, and milk chocolate. Among these types, the dark chocolate segment holds the largest market share owing to the increasing awareness regarding the health benefits associated with consuming cocoa-rich dark chocolates. This segment is expected to dominate the global chocolate market owing to the rising popularity of dark chocolate rich in antioxidants, which are helpful in preventing cardiac as well as other diseases. On the other hand, unpredictability in the supply of cocoa due to political instability in most key cocoa manufacturing countries is one of the major factors expected to hamper the growth of this market in the coming years.

The global chocolate market has been divided on the basis of geography into North America, Europe, Asia Pacific, and Rest of the World. Among these regions, Asia Pacific accounts for the largest share in the global market owing to the rising influence of Western culture and habits in most Asia Pacific countries.


Currently, chocolate is very popular across Asia Pacific countries due to the success of international as well as local brands. As a result, the growing demand for chocolate from Asia Pacific is estimated to fuel the growth of the global market throughout the forecast period. In addition, the increasing disposable income of consumers in Asia Pacific, especially in economies such as India, China, South Korea, and Japan, has brought down the status of chocolate from luxury to a routine commodity. The local brands offer cheap products which has resulted in chocolate becoming very popular among the masses, whereas international brands of chocolate are expected to grow progressively in the Asia Pacific chocolate market in the next few years.



The research report further covers the competitive landscape of the global chocolate market, including the company profile, inception details, product portfolio, financial overview, business strategies, and recent developments. Some of the prominent players operating in the global chocolate market are Moonstruck Chocolate Co., Mars Inc., Ferrero Group, Hershey Foods Corp., Nestle SA, Kraft Foods, and Ghirardelli Chocolate Co.

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