A
new market research report by Transparency Market Research, titled
“Energy Drinks Market - Global Industry Size, Share, Trends,
Analysis And Forecasts 2012 - 2018”, presents a detailed overview
of the global market for energy drinks. Analyzing the market for
developmental trends of the past, the report also presents a forecast
of the market’s state over the years between 2012 and 2018.
The
report projects that banking on the rising popularity of a variety of
energy drinks across different age groups on a global front, the
market for energy drinks is poised to expand at a healthy 10.0% CAGR
over the report’s forecast period.
Browse
Full Report with TOC
:http://www.transparencymarketresearch.com/energy-drinks-market.html
The
report presents a 360-degree overview of the global energy drinks
market, analyzing the current state and future growth prospects of
all its crucial elements on a global as well as a regional level.
Energy
drinks, as the name indicates, refer to beverages formulated with
ingredients that help replenish energy levels. Often marketed as
healthy alternatives to sugar-saturated carbonated drinks, energy
drinks have come under the radar of health agencies in the past few
years owing to the presence of certain ingredients that can
potentially harm children.
The
American Academy of Pediatrics states that energy drinks that are
high in caffeine and stimulants should have no place in the diet of
children and adolescents. In light of these concerns, many regulatory
bodies have informed energy drinks companies to cease advertising
efforts aimed at these age groups. These factors are hindering the
overall development of the market to a certain extent in the past few
years and will continue to have a negative effect on the market to a
certain extent over the report’s forecast period as well.
However,
geriatric people are attracted to products that promise physical and
mental activeness and top physical shape. This desire is the chief
factor driving the market for energy drinks across the globe. The
segment of sugar-free energy drinks also holds immense growth
potential, as such energy drinks are attractive to the
health-conscious population as well as female consumers.
The
report segments the global energy drinks market on the basis of three
criteria: product type, end use, and geography. On the basis of
product type, the market is segmented into two broad categories:
alcoholic energy drinks and non-alcoholic energy drinks. On the basis
of end user, the market is segmented into adults, kids and teenagers,
and geriatrics. Geography-wise, the market is segmented into North
America, Asia Pacific, Europe, and Rest of the World (RoW).
Of
the regional markets studied in the report, the segment of North
America led the global market, accounting for a 35% share in 2012.
Asia Pacific was a close second with a 30% share in the market in the
same year.
Enquiry
before Buying
@http://www.transparencymarketresearch.com/sample/sample.php?flag=B&rep_id=531
About
Us
Transparency
Market Research (TMR) is a global market intelligence company
providing business information reports and services. The company’s
exclusive blend of quantitative forecasting and trend analysis
provides forward-looking insight for thousands of decision makers.
TMR’s experienced team of analysts, researchers, and consultants
use proprietary data sources and various tools and techniques to
gather and analyze information.
TMR’s
data repository is continuously updated and revised by a team of
research experts so that it always reflects the latest trends and
information. With extensive research and analysis capabilities,
Transparency Market Research employs rigorous primary and secondary
research techniques to develop distinctive data sets and research
material for business reports.
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Transparency
Market Research
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Website: http://www.transparencymarketresearch.com
USA - Canada Toll Free: 866-552-3453
Email: sales@transparencymarketresearch.com
Website: http://www.transparencymarketresearch.com
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