Oregano
is a herb whose scientific name is Origanum vulgare L. Oregano is a
member of the mint family which includes other herbs such as thyme,
basil, rosemary as well as lavender. Native to the Mediterranean,
oregano is a perennial herb which has a fragrant smell especially
when it is dried compared to when in a fresh state. Oregano, which is
used to be called as mountain joy by the Romans and the Greeks is now
popularly known as Wild Majoram. The leaves of oregano are
needle-like and its flowers are multi-colored. It is typically
prepared as a dried powdered extract or as a dried whole herb. The
food and beverages witness the use of liquid extracts that are made
from fresh or dried leaves. Traditionally, the oregano extract has
been used on the backdrop of its medicinal properties however it is
now popularly used as a culinary condiment, food preservative, and
dietary supplement as well as in cosmetics. The oregano extract is
obtained by steam distilling the oregano leaves. The oregano leaf
extract contains far more concentrated active ingredients than the
actual leaf.
SEGMENTATION:
-
The
oregano
extract market
can be segmented on form and application. On the basis of form, the
oregano extract market can be segmented into solid, liquid, powder,
paste and gels. The solid form of the oregano extract market mostly
include its use as an ingredient in dietary supplements such as in
tablets and capsules. On the basis of application, the oregano
extract market can be segmented into food & beverages, food
preservatives, cosmetics, dietary supplements, pharmaceuticals as
well as nutraceuticals.
GLOBAL
MARKET DRIVERS:-
The
oregano extract is a source of calcium, magnesium, vitamin B6 as well
as iron. The fact that it not only tastes good in culinary dishes but
is also used to deal with the age-related mental decline, hair loss,
arthritis, cough, headache, high blood pressure, liver and
gallbladder problems, eczema, gout, flatulence and many other health
issues makes the oregano extract market very promising and potential.
A very few number of cases reporting allergies and causing abortions
after its consumption have been registered. Although the woody
portion of the oregano can be consumed but mainly the leaves are used
to exert antioxidative functions and is emerging as a prime
alternative to synthetic antioxidants. The oregano oil which is used
mainly to deal with skin problems. Owing to the antifungal,
antibacterial as well as anti-inflammatory properties of the oregano
leaf extract, it has been extensively used to deal with bacterial
vaginosis. The use of oregano extract as a dressing in salads and as
additives in pastas, pizzas and others in the American as well as
Italian cuisines are driving the oregano extract market. Higher
volume of oregano extract products are sold online as compared to
that of specialty stores or convenience stores owing to the
increasing trend of the Internet of Things, increasing number of
users using smart or connected devices, and also due to the
convenience of purchasing products at the touch of the screen.
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REGIONAL
OUTLLOK:-
The
countries surrounding the Mediterranean Sea remain the leading
manufacturers and exporters of the oregano extract market globally.
The major countries employed in the exporting business in the oregano
extract market include France, Spain, Turkey followed by Asian
countries like China, Indonesia, and India. Europe and Northern
America remain the largest consumers in the global oregano extract
market. Moreover, the European countries remain at the top in terms
of market share.
KEY
PALYERS:-
Some
of the global key players who are driving the oregano extract market
forward are Ropapharm International B.V, Naturex, JIAHERB, INC,
NutraGenesis LLC and others.
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