Food Certification Market Driven by Consumers are now Demanding Organic Food, Fresh Food & Poultry

Food certification is not restricted to finished products – it can also apply to any stage within the manufacturing process. This includes certification requirements from early stages in production down to food sales. This ensures the use of ingredients and chemicals that are allowed by government agencies. Failure to be certified with the necessary food certification could result in the curtailment of the sale of the food product. Even at a sales level, the absence of certain certificates could be used by consumers to avoid these products. On the other hand, the presence of valid certification allows products to hold a positive image in the consumers’ minds, thereby increasing its sales. Therefore, the food and beverage industry needs to maintain its pace with the given certification standards in order to retain and improve its level of sales.

Demand for food certification will increase in response to the rising demand for quality and safer food products. The increasing incidence of food contamination around the world has emerged as a major concern for consumers. Since their lifestyle preferences have changed drastically over the years, consumers are now demanding organic food, fresh food, poultry, and meat products. This is a primary factor driving the global food certification market. Additionally, food certifications are of utmost importance for food manufacturers, which is in turn fuelling demand from the global food certification market.

Another major factor that is promoting the global food certification market is the increasing disposable income of consumers. As a greater number of consumers are moving towards higher quality of foods, manufacturers are reaching for higher certifications in order to attract more consumers.

Despite witnessing strong demand, the high cost of international certifications has deterred some food manufacturers and processing units from looking at food certification as a high-value proposition. While established companies may be willing to allocate large sums for obtaining certification logos such as Organic or Halal, not many small companies regard this as a necessity to doing business. This is acting as a major hindrance for the global food certification market.Nevertheless, stringent regulations mandating certification of food products across emerging economies will fuel growth opportunities for the market in the forthcoming years.

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Increasing brand consciousness and awareness among consumers are fuelling demand from this segment. Regionally, Europe dominated the food certification market in 2014. The increasing health consciousness and rising living standard have had a positive impact on the Europe food certification market. It is expected to reach US$5.77 bn by the end of 2021.

This review is based on a report published by TMR, titled “Food Certification Market - Global Industry Analysis, Size, Share, Growth, Trends, and Forecast 2015 - 2021.”

Key Takeaways:

• Demand for effective food control standards to translate to 5.3% CAGR for food certification market.
• Increasing brand consciousness to fuel demand for food certification from others packaged food segment.
• Europe market for food certification to reach US$5.77 bn by 2021, rising living standards to boost growth.

The report segments the global food certification market as:

Global Food Certification Market, by Type:

• International Organization for Standardization
• International Food Standard (IFS)
• Safe Quality Food (SQF)
• British Retail Consortium (BRC) standard
• Kosher Certification
• Halal Certification
• Food Safety and Standards Authority of India (FSSAI)
• China Food and Drug Administration (CFDA)
• U.S. Department of Agriculture (USDA)
• U.S. Food and Drug Administration (FDA)
• European Food Safety Authority (EFSA)
• Ministry of Food and Drug Safety (MFDS)
• Others

Global Food Certification Market, by Application:

• Processed Meat and Poultry Products
• Dairy Products
• Infant Food Products
• Organic Food
• Beverages
• Others Packaged Food

Global Food Certification Market, by Geography:

• North America
• Europe
• Asia Pacific
• Rest of the World (RoW)