Extrusion
technique which is used in food processing is known as food
extrusion. It is a procedure by which a number of assorted
ingredients are forced through an opening in a holed die or plate
with a pattern explicit to the food. Then it is cut to an indicated
size with the help of blades. The extruder machine consists of a huge
gyrating screw firmly fitted within a fixed barrel; at the end of the
barrel is the die. The process of extrusion allows mass manufacturing
of food through an endless, well-organized system that guarantees
homogeneity of the end product. Food products which are manufactured
using this technique typically have very high starch content in them.
These food items include many breakfast cereals, some pasta, breads,
textured vegetable protein, ready-to-eat snacks, cookie dough, fat
soy, confectionery, and certain pet foods, baby foods, and beverages.
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Currently,
consumers are extra cautious about their snacking routines and are
gradually embracing healthy snacking foods such as extruded snacks
due to the benefits offered by them related to metabolism. Healthy
snacking is also well-thought-of as an accompaniment to weight-loss,
and these snacks deliver the essential vitamins and nutrients that
the body needs. The nutritional substances of extruded snacks can be
transformed by altering the digestion competence of protein and
starch. The increasing demand for weight management and healthy
snacking is likely to drive the global extruded snacks market over
the forecast period.
The
global extruded snacks market can be segregated on the basis of
product type, distribution channel, and regions. Based on product
type, the market can be segmented into rice, corn, potato, and mixed
grains. The potatoes section held the dominant market share in the
extruded snacks market. The altering taste choices of different
regions has encouraged global companies to introduce customized
region-specific spiced snacks, which is poised to push the demand for
this segment.
On
the basis of distribution channel, the global market can be
trifurcated into convenience stores, hypermarkets and supermarkets,
and independent retailers. Hypermarkets and supermarkets constituted
the maximum market share in the global
extruded snacks market.
These supermarket and hypermarket stores are well stocked with
numerous ranges of extruded snacks from several brands. Consumers
select hypermarkets and supermarkets for their errands due to the
in-store advertising by vendors coupled with price comparisons. These
factors are likely to spur the growth of the global extruded snacks
market in the future.
In
terms of geography, the global extruded snacks market can be
segmented into North America, Europe, Asia Pacific, Latin America,
and Middle East and Africa. Asia Pacific is likely to be the major
revenue-generating region in the global extruded snacks market.
Customers in this region enjoy numerous snacking options obtainable
at reasonable prices. However, shifting preference toward snacks with
health benefits will drive the market in this region over the
forecast period.
The
market is highly disjointed because of the existence of many small
and large vendors who compete on the basis of quality, innovation,
price, reputation, service, promotion, and distribution. The growth
prospects of market players are subject to changing consumer
expenditure patterns, local, regional, and national economic
conditions in addition to demographic trends. The players in the
market face strong competition due to which they concentrate on
introducing innovative products in order to meet the consumers'
changing tastes. Primary vendors in the market are Diamond Foods,
Inc., Calbee, Inc., ITC Limited, Frito-Lay, Inc., Kellogg Company,
Bag Snacks, and Old Dutch Foods, Inc. Other noticeable wholesalers in
the global extruded snacks market are Want Want Holdings Limited,
Arca Continental S.A.B. de C.V., Axium Foods, Inc., JFC
International, Inc., Aperitivos Flaper, Mondelez International, Amica
Chips S.P.A., Universal Robina Corp., and AUEVSS Ltd.
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