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Monday, 3 September 2018

Frozen Puree Market Value Chain and Forecast 2017-2025

A puree is cooked or uncooked food, usually fruits vegetables, and legumes, which is grounded, blended, pressed into the soft solid paste. Puree can be made in a blender, with special instruments such as a masher for potato, or by using a strainer, or by crushing the food. Purees generally cooked either before or after grinding. Generally, the vegetable purees are cooked in order to improve flavor and texture, to reduce their water content, remove toxic substances.


A puree is a healthy option In order to preserve or consume food in fullest nutrient form. Puree can be frozen and preserved for the longer time without losing foods nutrient value. Thus, when compared to other food preservation option frozen puree possess significant market demand.

Geographically, the global frozen puree market can be segmented into major regions which include North America, Latin America, Europe, Asia-Pacific, and the Middle East & Africa. Among the regional market, North America and Europe account for the substantial revenue share in the global frozen puree market, owing to increasing demand for healthy food options, growing baby food industry, off seasonal demand for fruits and vegetables etc. Asia-Pacific is expected to grow at significant growth rate over the forecast period, owing to the growing baby food industry, growing bakery and confectionary industry etc.

The global frozen puree market growth is driven by growing demand from the baby food industry, confectionery and bakery industry as well as flavor dairy products. Increasing number of working moms and women are preferring ready-made purees for culinary uses instead of preparing puree at home. Increasing number of issues associated with other methods of food preservation are another factor driving consumers towards frozen purees. Frozen purees are nutrient rich no or less nutrient damage while preservation thus market demand is growing rapidly. Vegetable frozen purees of garlic, onion, ginger etc. are trending retail shelves as increasing popularity in culinary uses. While making purees there is no or less wastage of vegetables or fruits as whole parts are used thus being a healthy and cost consume preservation option frozen puree are attracting various players to invest into the market and various new entries are expected in global markets.


Few key players in the global frozen puree market include Olam international, Fruit By Crops, Fruitiore, Dasita, Boiron, Hooray Puree, Kanegrade Limited,Nanjing Ringchan Corporation,Ravi Fruit etc.

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