The
global chilled and deli foods market is worth billions and is
projected to grow substantially in the coming few years. In 2014, the
global
chilled and deli foods market was estimated at US$799.4 bn and by
2021, the market is projected to be worth US$988.7 bn, says
Transparency Market Research (TMR). Let us look at the trends that
will shape the dynamics of the global chilled and deli foods market
in the coming few years.
Rising
Demand for Easy-to-prepare Foods to Drive Global Market
The
global chilled and deli foods market provides various types of
products such as prepared salads, prepacked sandwiches, pies and
savory appetizers, meats, and others. In 2014, the prepacked
sandwiches segment generated a revenue of US$322.7 bn in the global
chilled and deli foods market. On the other hand, the pies and savory
appetizers segment is projected to expand significantly at a CAGR of
2.50% during the forecasting horizon from 2015 to 2021.
Currently,
consumers are seeking ways that allow them to maximize their free
time and disposable income and spend time on the pursuits they value.
This trend, fuelled by the desire to have more leisure time, is
driving the demand for convenience foods. This is driving the demand
for chilled and deli foods.
Shifting
Lifestyle Patterns to Benefit Global Chilled and Deli Foods Market
Due
to changing lifestyles, people are spending less time in planning and
preparing meals. According to a survey, almost 60% of consumers in
the U.K. spend no more than half an hour to cook dinner every night.
In addition to this, the growing number of working women and the
rising number of microwavable food products are driving consumers
towards microwave cooking. These factors are driving the demand for
chilled and deli foods, as they help save time on cooking greatly.
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Growing
Distribution Channels to Fuel Global Market
Players
in the global chilled and deli foods market will benefit from the
growing number of distribution channels such as supermarkets and
hypermarkets. In emerging nations such as China and Qatar, the number
of supermarkets and hypermarkets has grown substantially in the last
few years. In addition to this, the emergence of several new brands
in recent years will also provide good growth opportunities to the
market.
High
Demand from Asia Pacific to Boost Global Market
In
2014, Asia Pacific dominated the global chilled and deli foods market
in terms of revenue. The high demand for chilled and deli foods in
Asia Pacific is driven by the improving economic conditions of this
region and the rising working female population. This will drive the
overall chilled and deli foods market by leaps and bounds.
Use
of Preservatives to Suppress Global Market
Although
the global chilled and deli foods market will enjoy significant
growth, it will be suppressed by a few challenges. The use of
synthetic preservatives to manufacture chilled and deli foods will
hamper the growth of the global chilled and deli foods market.
Furthermore, the growing number of private label brands will also
limit the growth of the global chilled and deli foods market.
Some
of the most prominent companies operating in the global chilled and
deli foods market are Astral Foods, JBS, Tyson Foods, BRF, Kraft
Foods Group, Waitrose Limited, and Hormel Foods Corporation.
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