Obesity
is one of the biggest health issues faced by the world today. The
U.K. holds the largest population of obese citizens within Europe,
with nearly 23.8% of the population marked as obese. The U.S. holds
the largest percentage of the obese demographic in the world, at
36.5%. 28.3% of Australians are classified as obese, which is the
highest percentage within the Asia Pacific region. The number of
obese is also increasing steadily in other nations, creating a higher
demand for healthier foods. Diabetics comprise another demographic
that is fast opting for health foods. The WHO had earlier reported
that almost 347 mn people around the world were diagnosed with
diabetes in 2013, and this number is going to increase significantly
in the coming years.
Low-calorie-food-market
According to the report, the global low-calorie food market is being
driven by the increasing prevalence of diabetes and obesity across
developed nations. Changing lifestyles that are increasingly
sedentary and stressful have led consumers to opt for healthier foods
that are certified to be low in calories. A larger percentage of the
consumers is now aware of the health risks associated with consuming
high-calorie foods and sugary drinks and are therefore showing a high
demand for products that promote physical health through added
nutritional benefits and the use of low-calorie ingredients and
preparations.
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A
major challenge faced by the global low-calorie food market is the
high cost associated with the production of low-calorie foods. Since
most health foods and low-calorie foods require special ingredients
as well as preparation methods, their cost is relatively higher than
other convenience foods. Another factor to consider is that the
producers specific to health foods are relatively newer to the
markets than convenience foods producers. As such, their production
lines and market distribution chains are not as strong. Therefore,
more top players in the global low-calorie food market are confined
to developed economies, as the high-costing foods can mostly be
afforded by the consumers from these regions.
The
report’s authors expect that in time, competitive pricing and
increasing disposable income among consumers in developing economies
will allow a higher market penetration in these regions.
The
report segments the global low-calorie food market based on
applications, within which the market is divided into healthcare,
food, beverages, tabletop, and others.
In
terms of product segments, the global low-calorie food market has
been led by aspartame to date. The future of the market will see
strong growth rates for sucralose and stevia. Stevia is expected to
show a rapid growth rate, owing to it being a 100% natural sweetener.
Sucralose is expected to be the fastest-growing segment in the market
for the given forecast period.
The
U.S. leads the global low-calorie food market in terms of demand as
well as consumption.
The
key players in the global low-calorie food market are Cargill,
Incorporated, McNeil Nutritionals, LLC, Ajinomoto Co., Inc., Nestle
S.A., Bernard Food Industries, Inc., Groupe Danone, The Coca-Cola
Company, and PepsiCo Inc.
Key
segments of the Global Low-calorie Food Market
Low-calorie
Food Market- Product Segment Analysis
- Aspartame
- Sucralose
- Stevia
- Saccharin
- Cyclamate
Low-calorie
Food Market: by Application
- Beverages
- Food
- Healthcare
- Tabletop
Low-calorie
Food Market- Regional Analysis
- North America
- Europe
- Asia Pacific
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