Transparency
Market Research has compiled a large amount of data on the food and
beverages industry. One such report, titled “Packaged Food Market -
Global Industry Size, Share, Trends, Analysis, And Forecasts 2012 –
2018,” comprises a description of the key market forces and trends.
One
of the major drivers for the global
packaged foods market is the proliferation of packaged foods in
developing economies. Packaged foods have long since been a major
component in the food and beverage industry in developed nations. But
over the recent past, global players have been generating nearly as
much revenue from developing economies as they have from developed
ones. This is also a part of one of the main trends in the global
packaged foods market: distributing high volumes of packaged foods in
regions that are showing a higher rate of adoption of western
cultures.
Packaged
foods present many advantages, including increased hygiene standards,
longer shelf life of foods, and competitive pricing coupled with a
large number of global as well as regional players that have created
a vast variety of packaged foods in multiple countries.
Another
driver for the global packaged foods market is the increasing density
of population across the world. This translates to a higher number of
consumers who are looking for convenient foods or foods that can be
carried with them on the go. With an increasing number of consumers
across the world who consider convenience a major priority in food
consumption, companies are ramping up their production rates to keep
up with the surging demand.
The
global packaged foods market is segmented on the basis of product
type and geography. In terms of product type, this market can be
divided into baby food, spreads, oils and fats, condiments, sauces
and dressings, frozen foods, chilled foods, dried foods, canned
foods, soups, meal replacement products, ready meals, sweet and
savory snacks, ice cream, dairy products, confectionaries, and bakery
products.
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From
a geographical perspective, the global packaged foods market has
consistently been dominated by North America, owing to a fairly high
demand for convenience foods. The future of the market, as mentioned
above, lies in developing economies that are ready to incorporate
goods that are relatively more expensive than local products, owing
to a higher amount of disposable income per individual.
Most
of the major players in the global packaged foods market face a
similar problem when it comes to competing with regional players. The
strong presence of regional players in developing economies makes it
difficult for global players to charge more for their product, in
comparison to local sellers.
The
key players in the global packaged foods market are Unilever Group,
Cadbury Schweppes Plc., Perfetti Van Melle Group,
Wrigley Jr Co,
Lotte Group, The Kraft Heinz Company, and Kraft Food.
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