chilled
and deli foods market in Asia Pacific is also fuelled due to
the expansion of the retail food sector in countries such as China
and India. As the income level of the people are growing, it has
enabled the consumers to spend more on food products which in turn
has resulted in the increase in the demand for chilled and deli
foods. In North America, as a result of the busy lifestyles, people
tend to prefer foods that are readily available and offer a
convenient food option. Chilled and deli foods are ready to eat foods
which suits well with the people for whom time is a constraint.
Chilled and deli foods are also considered to be healthier as
compared to the frozen foods which further is a factor responsible
for the growth of the market in Europe.
On
the basis of product type, the global chilled and deli foods market
has been categorized into meats, pies and savory appetizers,
prepacked sandwiches, prepared salads and others. The largest
category in the chilled and deli foods in 2014 in terms of revenue
was prepacked sandwiches. The demand for prepacked sandwiches is high
as it offers both, a complete and balanced diet option. Europe was
the largest market for the prepacked sandwich category in 2014. Pies
and savory appetizers was the second largest category as a result of
its high demand from the youth population in countries such as India
and China. Prepared salads category is the next largest category and
the demand for it is expected to remain high as a result of the
health benefits it provides.
However,
the chilled and deli foods market is highly fragmented and is
dominated by a large number of local players. The penetration level
of the private label brands in the chilled and deli foods market is
high. The private label brands are mainly sold in the super markets
and hyper markets. Recent trends have shown that a large number of
food and beverage companies are entering into the chilled and deli
foods market with their array of products due to the immense
opportunities available in the market. Moreover, the existing brands
are adding new varieties to their product line in order to expand
their business.
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The
report also provides an understanding of the value (USD billion) of
chilled and deli foods market. The study also provides forecast from
2015-2021 and highlights current and future market trends. The report
also provides an understanding of company shares of chilled and deli
foods market in North America, Europe, Asia Pacific, and Rest of the
World.
The
market for chilled and deli foods market on the basis of geography
has been categorized into North America, Europe, Asia Pacific and
Rest of the World. The regions have been further subdivided in
countries. The U.S., Canada and others have been included in the
North America region. The countries included in Europe are U.K.,
Italy, Spain, France, Germany and Rest of Europe. For the Asia
Pacific market, China, India, Japan, Australia and Rest of Asia
Pacific are included. Brazil, Argentina and others have been included
in the Rest of the World region.
The
report also provides the company market share analysis of key players
operating in the chilled and deli foods domain. The key players
operating in global chilled and deli foods market are Tyson Foods
Inc., JBS S.A., Kraft Foods Group Inc., BRF S.A., Astral Foods Ltd.,
Hormel Foods Corporation, 2 Sisters Food Group, Waitrose Limited, Wm.
Morrison Supermarkets PLC and Samworth Brothers Limited.
Chilled
and Deli Foods Market: By Product Type
- Meats
- Pies and Savory Appetizers
- Prepacked Sandwiches
- Prepared Salads
- Others
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