Proteins
are polymers of amino acids joined together by peptide bonds.
Proteins are constantly synthesized and degraded through metabolic
processes for energy recovery and storage. From a nutritional
perspective, protein ingredients have diverse applications in health
and wellness industry such as pre workout fuel, post workout
replenishment, and help in protection of muscles. In addition, it is
also used in heath supplements, food and beverages, pharmaceuticals
and some cosmetic products.
The
global protein ingredients market is growing at a rapid pace,
predominantly due to the increasing adoption of protein supplements
in the light of different advantages they represent such as high
calorie intake. Growing application of protein ingredients in
nutraceuticals, food and beverage, and wellness industries is
expected to fuel the market growth in the coming years. In addition,
increasing number of health conscious consumers, growing number of
fitness centers and health clubs, and rising demand for energy drinks
and processed foods are also expected to boost the global protein
ingredients market.
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According
to a report published by International Health, Racquet & Sports
Club Association (IHRSA), the number of health and wellness centers
has risen from 128,500 to 153,000 in the U.S. in the last four years.
However, animal protein ingredients market is now challenged by plant
derived proteins due to price differences and quality fluctuations.
Furthermore, consumer attitude particularly towards gluten-free
protein products is also expected to boost the growth of plant
derived protein products market.
The
global protein ingredients market segmentation can be analyzed on the
basis of source, applications and geography in order to provide a
comprehensive picture of the market. On the basis of source, the
protein ingredients market is broadly classified into two categories,
namely, animal protein ingredients and plant protein ingredients.
Animal protein ingredients can be further categorized into dairy
protein ingredients, egg proteins and gelatin. Diary protein
ingredients represent the largest market by revenue among animal
derived protein ingredients. The plant derived protein ingredients
include soy protein, wheat protein, pea protein and others.
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Based
on geography, the protein ingredients market is segmented into four
major regions such as North America, Europe, Asia-Pacific and Rest of
the World (RoW). North America by far, accounts for the largest
consumer share for protein ingredients owing to the high growth
health and wellness industry in the region. Europe is the second
largest consumer market primarily due to high adoption rates of
protein-based energy products by consumers, improved productivity and
increased product value. England, France, Belgium, Italy and Germany
are the key countries contributing to the European protein
ingredients market. Western Europe is expected to witness an
escalation in gelatin demand due to a favorable regulatory framework
and high consumer awareness on gelatin based products. Asia-Pacific
is expected to be a high growth potential market for protein
ingredients owing to growing awareness about health and increasing
disposable income in the region.
The
protein ingredients market is highly fragmented, with a lot of
competition for shelf space in the retail market. The key players in
the global protein ingredients market include Nestlé S.A., Unilever,
PepsiCo Inc., Abbott Nutrition, Hilmar Cheese Company, Hostess
Brands, Inc., Showa Sangyo Co., Ltd., STERLING GELATIN, Ben &
Jerry's Homemade Holdings Inc., BEECHNUT, Milk Specialties Global,
Weider Global Nutrition, Dean Foods, Nellson Nutraceutical LLC,
Davisco Foods International, Inc., and Maple Island, Inc.
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