Introduction
Infant
formula is a food product designed to cater to nutritional needs of
infants aged 0–12 month and is used as an alternative to breast
milk, containing essential ingredients present in breast milk. Infant
formula is available in liquids, powders and ready-to-use forms.
Various types of infant formula such as organic infant formula,
prebiotic infant formula and non-genetically modified organisms’
infant formula, soy-based formula and lactose-free formula are
available in the market for infants under one years of age. These
products vary in taste, nutrients, quality, price and ability to
digest according to region. Surge in number of working mothers, rise
in birth rate and various technological innovations in packaging of
infant formula products are vital factors driving expansion of infant
formula market.
Market
Value Forecast
The
global infant formula market revenue is anticipated to increase at a
CAGR of over 10.1% during the forecast period. Increasing consumer
health awareness, rising disposable income coupled with increasing
usage of organic infant formula and prebiotic infant formula are
factors fuelling market growth across the globe. Increasing consumer
inclination towards purchasing infant formula products through
e-retail channels is a major trend witnessed in the global infant
formula market.
Segmentation,
by Product Type
On
the basis of product type, the global infant formula market is
segmented into starting milk formula, follow-on milk formula,
toddler’s milk formula and special milk formula; among these
starting milk formula segment dominated the market in terms of value
in 2015 and is expected to retain its dominance over the forecast
period. The follow-on milk formula segment is expected to expand at
the highest CAGR in terms of value during the forecast period.
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Segmentation,
by Distribution Channel
On
the basis of distribution channel, the global infant formula market
is segmented into specialty outlets, supermarkets, online stores,
chemist/pharmacist/drugstore and others. Pharmacy stores segment was
the largest segment in the market in terms of value and is projected
to retain its dominance over the forecast period. The supermarket
segment is anticipated to expand at the highest CAGR in terms of
value over the forecast period.
Key
Regions
On
the basis of geography, the global infant formula market is segmented
into seven major regions namely North America, Western Europe, Asia
Pacific excluding Japan (APEJ), Japan, Eastern Europe, Latin America
and Middle East & Africa (MEA); among these, APEJ market is
expected to witness favourable growth in terms of CAGR over the
forecast period. In terms of value, the Western Europe market is
expected to account for a major share of the market by 2026.
Key
Players
Some
of the key players identified in the global infant formula market are
Nestlé S.A., Groupe Danone, Abbott Nutrition, Mead Johnson
Nutrition, The Kraft Heinz Company, Meiji Holdings Co. Ltd, Beingmate
Baby & Child Food Co. Ltd., Synutra International, Inc., Pfizer
Inc. and FrieslandCampina.
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