Canning
is food preservation method in which food content is packed in an air
tight tin container. The tin is sterilized earlier before food item
is kept into it in order to avoid contamination. Canning offers a
shelf life of approximately three years, but under specific
conditions the shelf life can be increased. Canned rice food is a
food item where rice is offered in variety of taste and texture.
Canned rice food products offered by companies are now available in
organic as well as conventional form. One of the popular canned rice
food product is brown rice mixed with kidney beans. Canned rice food
offers an easy in the transportation as well, because the chance of
food item getting damaged is very low. The demand for canned food in
the developed countries is also growing to a great extant. In 2009
during a recession, the United States witnessed an 11.5% rise in
sales of canning-related items.
Canned
Rice Food Market Segmentation:
Canned
rice food market
is segmented on the basis of source, distribution channel and region.
On the basis of source the canned rice food market is segmented into
organic rice food and conventional rice food. Among both the
segments the demand for organic rice food is increasing is expected
to grow at a faster CARG rate. On the basis of distribution channel
the market is segmented into supermarket/hypermarket, online stores,
specialty stores, grocery stores, and convenience store. Grocery
store and supermarket/hypermarket is expected to hold relatively
higher revenue share in the canned rice food market, which is
followed by the convenience store.
Canned
Rice Food Market Regional Outlook:
Regional
segment for the market of Canned Rice Food is divided into five
different regions: North America, Latin America, APAC, Europe and
Middle East and Africa. Among these segment North America is expected
to have the major market share globally. Moreover, Europe has also
emerged as a prominent market for canned rice food, as the popularity
of organic food product is increasing to a significant level in this
region.
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Canned
Rice Food Market Drivers:
This
is the key reason because of which pinto beans are mostly consumed in
the U.S. as it is a rich source of protein. Moreover, Canned Rice
Food are also known to balance the blood sugar level of the body and
also provides nutrients such as copper, folate, iron, magnesium,
manganese, phosphorous, potassium and zinc, which becomes a key
factor which is bolstering the growth of the canned rice food market.
Canned rice food market is expected to grow rapidly over the forecast
period. This rapid growth of canned rice food market can be
attributed to the growing health consciousness among consumers.
According to a study it has be analyzed that forty-five percent of
Americans seek out for organic foods which is a main reason consumers
in North America are preferring for organic canned rice food over
conventional canned rice food. Canned rice food is not only a rich
source of carbohydrate but it also exhibits some special properties
such as excessive amount of vitamin and protein. All these versatile
properties of canned rice food are expected to fuel the growth of the
canned rice food market. The rising demand for products that has high
protein content and high protein fiber is increasing dramatically in
countries such as U.K and US. Lastly, with increasing innovation in
packaging technology and rapid shift towards consumption of packaged
foods in developed countries such as the U.S., Germany and the U.K.,
coupled with rising consumer preference towards healthy foods is also
driving growth of the global canned rice food market.
Canned
Rice Food Market Key Players:
Some
of the key players in canned rice food market includes Faribault
Foods, Inc., Bush Brothers & Company, Eden Foods, Inc, Wild Oats
Marketing, LLC., Suma Wholefoods, Phalada Pure&Sure, Trader
Joe's, Ceres Organics, Bunalun USA among others.
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