Fruit-derived
sweeteners are sugars which occur naturally and is extracted through
different processes, retaining high nutrition of the fruits used.
Commercially available forms of fruit-derived sweeteners generally
clear and neutral in taste. An abundance of fructose which is sweeter
than sucrose is rich in fruits. Hence, manufacturers are utilizing
fruit juices are replacing processed sugar with fruit-derived
sweetener. Manufacturers process the fruits for juices, syrups,
extracts, and other forms to eliminate water and retain high sugar
content. This helps fruit-derived sweetener manufacturers an ease in
production of fruit-derived sweeteners.
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Among
the various segments of fruit-derived sweeteners, monk fruit segment
is projected to grow at highest rate due to its relative high
sweetness index.
Demand
for high nutrition, low-calorie natural ingredients has resulted in a
demand for natural sweeteners. Fruit sweeteners are rich in vitamins,
minerals, and protein. Fructose which is rich in fruits is regarded
as better than sucrose according to experts. Sugar comprises of 20%
of the American diet, as high consumption of sugar can result in
nutrition deficiencies, which encourages sweeteners producers to look
forward to healthier options for which fruit-derived sweeteners
certainly seems like the best option.
Major
players in the sweeteners industry are focusing towards fruit-derived
sweeteners backed by high demand from consumers specifically for monk
fruit-based sweetener. Demand for clean label products and natural
sweeteners is boosting demand for fruit-derived sweeteners.
Basically, sweeteners like glucose, fructose, and sucrose possess
desirable taste characteristics and increase the caloric content of
products. Growing traction towards healthy foods with a rise in
consumer awareness across various social media platforms is
encouraging higher sales of low or non-caloric sweeteners including
fruit-derived sweeteners.
Asia-Pacific
is expected to dominate the fruit-derived
sweeteners market due to the concentration of major food
production centers. Rise in FDI in fruit processing in emerging
countries in the APAC region will result in the fastest increase of
processed fruit products including fruit-derived sweeteners market.
Some
of the key players operating in the global fruit-derived sweeteners
market are DÖHLER, Northwest Naturals, Austria Juice, Lakanto,
Austrade Inc., Encore Fruit, Krisda, Purelo, Archer Daniels Midland
Company, Monk Fruit Corp., Tate and Lyle, Hunan Huacheng Biotech
Inc., Guilin LAYN Natural Ingredients Corp., GLOMEX, Organic Herb
Inc., Acetar Bio-Tech Inc., Xian Tonking Biotech Co. Ltd, and Niutang
Europe BV.
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