Clean
label is referred to food additives or ingredients that are fruits,
vegetable, colors, flavors, flours, starch, sweeteners, malt, and
others that fulfil any or all of the primary factors (such as less
product ingredients with no chemical name, easy to understand, no
artificial additives) and minimum one secondary factors (that include
natural, organic and non-GMO products). An increase in clean label
product is because of the growth in consumer preference towards clean
label food products that indirectly drive intake of clean label
ingredients another reason is the health issues that are linked to
the consumption of artificial food additives of which people are
becoming health alert and cautious for food safety.
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Clean
Label Ingredient Market: Segmentation:
Clean
label ingredient can be segmented on the basis of Type, form and
applications.
On
the basis of form, the Clean Label Ingredient can be segmented into
Dry and Liquid. Majorly, dry form of clean label ingredient such as
flour is mainly driving the market of clean label ingredient
worldwide; this is because of flour, being a fundamental element, has
large consumption in a range of applications including packaged
foods, beverages, bakery, dressing & sauces, as well as
confectionery among others.
In
terms of Type, Clean Label Ingredient can be segmented into Natural
color, Natural Flavor, Fruit and vegetable ingredient, Starch and
sweeteners, flour, Malt, Culinary Products and others (cereal
ingredients such as bran and fibers, natural preservatives and
fermentation ingredients).
Based
on its applications, clean label ingredient market is segmented into:
Beverages, Cereals and snacks, Bakery, Prepared food/ready meals and
processed foods, Diary & Frozen desserts. The prepared food/ready
meals & processed food segment accounted for the largest share of
the clean label market, by application. The dominance of this
application can be attributed to the busy lifestyles and convenience
in usage and growing awareness among consumers about the ill-effects
of artificial food additives such as preservatives, flavors, and
colors. Clean label ingredient’s image is emerging among consumers
as a convenient and healthier alternative to the junk food which is
driving the market of clean label ingredient all over the globe in
food and beverage industry.
Clean
Label Ingredient Market: Regional Outlook:
The
global clean label ingredient market has been categorized into seven
key regions including North America and Latin America, Eastern
Europe, Western Europe, Asia-Pacific excluding Japan, Japan, and the
Middle East & Africa. The clean label ingredient market is
globally expected to register healthy CAGR during the forecast
period. The countries such as U.K, Spain, Germany, Italy, Hungary has
a huge number and variety of clean label ingredient products because
of which they are the maximum clean label ingredient consuming
countries; this makes Eastern and Western Europe the leading region
in the market of clean label ingredient market at the global level.
The growing awareness about healthy food has led Asia-Pacific to opt
for clean label ingredients over artificial ingredients. The clean
label ingredients market is expected to make its presence in Africa,
shortly. The awareness about clean label ingredients in many
countries is growing, and this is compelling manufacturers to use
more of natural clean label ingredients over artificial and synthetic
ingredients.
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Clean
Label Ingredient Market: Key Players:
The
key global players for Clean Label Ingredient Market are as follow:
Cargill, Brisan, Archer Daniels Midland Company, Koninklijke DSM
N.V., Sensient Technologies Corporation, Corbion N.V., Kerry Group
PLC., Tate & Lyle PLC, Groupe Limagrain, Beneo, Arjuna Natural
Extracts Ltd, Kerry and others.
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