Sunflower
is native to North America and belongs to family Asteraceae. The oil
derived from sunflower is used for cooking and frying purpose
globally. Sunflower oil is rich in oleic acid, linoleic acid and
other nutrients which helps in lowering bad cholesterol and increases
good cholesterol in blood. The seed contains 40-45% oil, two other
types of sunflower oil are also available high oleic and mid oleic
based on the oleic content present in oil after extraction. Sunflower
oil contains high content of vitamin E and is low in saturated fats
along with these properties it also contains tocopherols, carotenoids
and waxes. Sunflower is good for health and it is being used for
cooking and frying in industries and food manufacturing services.
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Global
Sunflower Oil: Market Segmentation
The
global sunflower oil market is segmented on the basis of application,
end user, distribution channel and region. The sunflower oil market
is segmented on the basis of application such as food,
pharmaceuticals and cosmetics. The sunflower oil market in food
segment is further segmented as bakery, confectionery and convenience
food. In cosmetics sunflower is used as emollient as it contains high
vitamin E content, it helps in softening dry skin. In pharmaceuticals
sunflower oil is used as carrier for active ingredient in soft
gelatin capsules and in production of salves and creams. Sunflower
oil has longer shelf life which is an ideal condition for
manufacturing cosmetic products and helps in protecting skin and has
healing properties when applied to bruises on skin and other skin
conditions. The sunflower oil market is segmented on the basis of
end user can be segmented as industrial, food services and household.
The sunflower oil market is segmented on the basis of distribution
channel as supermarket/hypermarket, retails stores and online stores.
Hence, the global sunflower oil market is expected to have robust
growth over the forecast period owing to increasing population and
increasing demand for fried food products.
Global
Sunflower Oil Market: Regional Outlook
The
global sunflower oil market is geographically divided in key regions
such as North America, Latin America, Western Europe, Eastern Europe,
Asia Pacific, Japan, and Middle East and Africa. Globally Asia
Pacific and Eastern Europe are expected to get highest growth in
terms of production and consumption due to increasing population and
rising demand for sunflower oil due to its health benefits. Countries
such as China and India in Asia Pacific region produce and export
sunflower oil majorly to North America, Eastern Europe, Western
Europe and Middle East. Industrial utilization coupled with household
use of sunflower oil is strengthening the growth of the sunflower oil
market in terms of revenue contribution over the forecast period.
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Global
Sunflower Oil Market: Growth Drivers
The
sunflower oil market is driven by the factors such as utilization of
the sunflower oil for frying food products such as bakery products,
confectionery and for cooking food. There is increase in demand for
the sunflower oil as it is good for heart, skin and keeps bad
cholesterol under check which is also fuelling the sunflower oil
market. Sunflower oil is also being used in manufacturing cosmetic
products for protecting, moisturizing and recovery of skin from
bruises and other skin problems. In pharmaceuticals sunflower oil is
used in the production active ingredient carrier and production of
creams and gel for fast absorbance, it is expected to increase the
demand of the sunflower oil globally. These factors are expected to
fuel the growth of the global sunflower oil market during the
forecast period.
Global
Sunflower Oil Market: Key Players
Some
of the key players identified across the value chain of the global
sunflower oil market includes Archer Daniels Midland Company, Cargill
Incorporated, Colorado Mills, CHS Inc., Oliyar Production Company,
Delizio, Mcjerry sunfloweroil, PPB Group Berhad, ConAgra Foods, Inc,
Marico and Rein Oil CC. The companies are expected to expand their
business by enhancing their product portfolio in global sunflower oil
market. The companies are projected to frame certain strategies in
future in order to gain the competitive advantage in global sunflower
oil market till 2025.
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