Market
Introduction:
Brazil
Nuts are one of the most appealing nuts. The tree in which it is
grown is known as a Royal Tree and it grows in its natural rainforest
jungles. The shape of the Brazil nut is three-sided having white
tissues or flesh which encloses around 70% fat and 17% of proteins.
Brazil has traditionally been the grower and main supplier of the
Brazil Nuts. Brazil Nuts are high in calories and fats, and have a
rich creamy flour. Brazil nuts are valued due to the rich content of
selenium. Brazil Nuts also provide great benefits for the skin, body,
and hair.
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In
the Food and beverage industry, Brazil Nuts find a wide application.
They are widely consumed as snacks, eaten raw/ roasted or salted.
They are used as an ingredient in ice creams, cakes, confectionaries
and other products within the bakery and confectionary industry. The
oil from Brazil nut is edible and South Americans use it in salad
dressings.
Market
Segmentation:
Brazil
Nuts market can be segmented on the basis of nature, form, end use,
distribution channel, and region.
On
the basis of form, Brazil Nuts market can be segmented into whole
nuts (first class), chipped (second class), and broken (third class).
The size of the broken form varies from 1/3 to 2/3 of the kernel.
On
the basis of nature, Brazil Nuts market can be segmented into organic
and conventional.
On
the basis of end use, Brazil Nuts market can be segmented into snack
food, ice-creams, confectionaries and baked goods. Brazil nuts are
further used in its oil processing for its wide application in skin
care and personal care products.
On
the basis of the distribution channel, Brazil Nuts market can be
segmented into direct and retail sales. Direct sales refer to direct
selling of Brazil nuts as an ingredient to other industries. Retail
sales are further segmented into convenience stores, online
retailers, and other retailing formats.
Drivers,
Restraints, and Trends:
The
key demand of Brazil Nuts market includes mainly from bakery &
confectionary market manufacturers. Rising awareness of healthy food
ingredients, changing tastes and preferences and higher disposable
income is fueling the growth of market worldwide. Also, the growing
innovations in bakery industry if further finding popularity of
Brazil Nuts in this sector. The rising demand for organically grown
Brazil nuts is further going to drive the U.S. and European market in
the projected period.
The
modern process of globalization and improvement of production and
logistic processes stimulate the development of exotic products
market globally. The doctor's recommendation to include nutritious
products in the diet have been an important factor in growing the
market.
Fluctuations
in the supply of Brazil nuts due to changing climatic conditions and
contamination issues are the major issues which are likely to hinder
the market growth.
Established
vendors are forming partnerships with the food manufacturers and
innovators, and such trends are gaining prominence in the Brazil Nuts
market. Rising use of rich ingredients in baked goods is a growing
trend in the market globally.
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Regional
Outlook:
The
significant amount of Brazil Nuts are exported to foreign countries,
as the main consumption centers are located outside the growing
areas. Bolivia, Peru, Brazil, and Gambia are the main producers of
the Brazil Nuts. The growth rate of Brazil nuts is rather sluggish
and it takes anything around 10 to 30 years for a tree to produce the
first crop of nuts.
In
the United States, people use Brazil Nuts and its oil extracted from
them as a food. Brazil nut oil is a wispy oil that is a perfect
ingredient in salad dressings. Moreover, Brazil Nuts are used in
Soap, Hair conditioning/ repair products and shampoos manufacturing
in South America.
In
Europe, the Europe Union, has imposed strict regulations on import
from Brazil of Brazil nuts in their shells, as the shells have been
found to contain high levels of Alfa toxins, which can lead to liver
cancer.
In
the Asian market, Brazil is betting on rapidly growing middle class
where people are health conscious and on recommendations by doctor
tend to include nuts and nutritious products in their diets.
Key
Players:
Some
of the prominent players of Brazil Nuts are Bata Food, Eco Fruit
LTDA, J.M. van de Sandt B.V., Royal Nut Company, NOW Foods and
various other regional manufacturers.
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