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Tuesday, 10 May 2016

Strategic Role of Food Security Drives Adoption of Food Security Technologies, Market to Find Opportunities in APAC

Transparency Market Research presents a 360-degree overview of the global food security technologies market. The research report, titled “Food Security Technologies Market - Global Industry Analysis, Size, Share, Growth, Trends and Forecast 2015 - 2023,” offers a detailed analysis of the factors influencing the overall market and its segments. It explains how schemes launched by the governments of developing countries are likely to boost the global food security technologies market.

The research report also addresses some of the restraints faced by the overall market such as the high cost of technologies, lack of skilled labor, and technical glitches that are hampering the growth of this market. For further insight, the researchers have used Porter’s five forces analysis to highlight the threat of new entrants, the bargaining power of suppliers, the intensity of competitive rivalry, and the bargaining power of customers.

The Food and Agriculture Organization states that food security is clean access to sufficient, safe, and nutritious food to people from all strata of the society to satisfy the dietary needs of living a healthy life. Therefore, it is an integral part of the agricultural industry of every country. Technologies such as micro-irrigation, pesticides and fertilizers, nanotechnology, chemical tools, and agricultural biotechnologies are crucial to achieving food security. All of these tools and techniques are primarily focused towards ensuring there is enough produce to meet the nation’s or region’s demand for food.

The technologies being used in the global food security technologies market are nanotechnology, micro irrigation, precision agriculture, sprinkler irrigation, organic agriculture, water harvesting, integrated soil fertility management (ISFM), no-till technique, crop protection technologies, and others. Geographically, this market is segmented into North America, Asia-Pacific, Europe, and Rest of the World (RoW).


Currently, Europe and North America are leading the global food security technologies market due to increasing adoption of advanced technologies and rising research and development activities. According to research analysts, Asia Pacific is also set to grow at a steady pace due to the growing awareness about technologies and their applications for achieving food security.

Some of the important players in the global food security technologies market are BASF, Bayer CropScience AG, Cargill, Incorporated, DuPont Pioneer, Novozymes, Mahindra and Mahindra, H.J. Heinz, Nestle, John Deere, Kraft Foods Inc., and others. The research report profiles these players and provides a comprehensive overview of the competitive landscape in the overall market. Furthermore, it also analyzes the unique forces governing the global food security technologies market such as the distinct management styles, powerful branding and marketing ideas, strategic mergers and acquisitions, and the local market drivers and restraints influencing these players in the global market.


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