Increasing
concerns over safety of food and a growing demand for natural
ingredients are aiding the growth of the global natural antioxidants
market, states Transparency Market Research (TMR) in a new report.
The report is titled, “Natural Antioxidants Market - Global
Industry Analysis, Size, Share, Growth, Trends and Forecast, 2013 -
2019.” The report is a comprehensive outline of the market,
including its present and future scenario. It discusses factors
affecting market movements, and changing customer tastes, and
preferences.
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The
study details the plans and strategies undertaken by manufacturers
for their growth and sustainability in the competitive market. It
also includes the investment by key players in emerging markets and
new product launches. Company profiles are included at the end of the
report and cover company overview, their products and segments,
financial performance, and their latest strategic developments.
The
global natural antioxidants market is estimated to grow at a
significant pace owing to a growth in the food and beverages,
pharmaceuticals, cosmetics, and animal feed industries. The high
demand for fortified food and beverages due to a shift towards
healthy living is expected to drive the global natural antioxidants
market. Since natural antioxidants include vitamin E, vitamin C, and
polyphenols, they are beneficial for skin, thereby in high demand
from the cosmetics industry.
The
consumption of dairy and meat products has risen significantly over
the last few years on a global scale and this has created a need for
animal feed, which in turn is proving beneficial for the natural
antioxidants market. A rise in the demand for functional foods and
beverages is another reason likely to fuel the growth of the market.
On the other hand, the abundant availability of synthetic
antioxidants poses a threat to the demand for natural antioxidants.
However, the increasing demand for natural antioxidants in niche
applications is expected to open new opportunities for the market in
the coming years.
The
global
natural antioxidants market can be segmented on the basis of
product into vitamin C, vitamin E, carotenoids, and polyphenols. By
application, the market is segmented into meat and poultry, snack
foods, baked goods, fish and sea food, and oil, fat, and margarine.
On the basis of geography, the report segments the global natural
antioxidants market into Europe, Asia Pacific, North America, and the
Rest of the World. Of these, North America and Europe are leading in
the market but Asia Pacific is expected to give these two regions
tough competition, says a TMR analyst.
Key players profiled in the report include Basf SE, Danisco A/S, AB Vista,Novozymes A/S, DSM Adisseo France SAS, and HR. Hansen.
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