Global
Honey Bush Extract Market: Overview
Honeybush
extract is the extract from honeybush plant which is cultivated only
in South Africa, and so the region enjoys the monopoly in the
honeybush segment. The demand of honeybush extract is exceeding
supply around the globe. Due to relative growth of industries such as
food and beverages, cosmetics and pharmaceutical, there is a
stupendous increase in the demand of honeybush extracts. More than 40
percentage of honeybush is exported to Germany, while the consumption
of herbal drinks is growing in European countries, thereby leading
the growing demand of honeybush extracts in the region.
Global
Honey Bush Extract Market: Drivers
Honeybush
extracts help the human body to fight against germs and prevent from
falling sick. Further, it takes care of health-related issues such as
depression, anxiety, mood swings and relaxes the body so that we
sleep comfortably. Honeybush tea extracts are like rooibos tea which
is regarded as the healthy alternative because they are both
antioxidant and caffeine free
Global
Honey Bush Extract Market: Restraints
Commercialization
is the major barrier for the honey bush market as it is not commonly
known to the mass audience. The cultivation enables the communal
farmers to advance in the value chain of the local and international
market, but a lack of commercialization has pulled back the full
potential growth of the market. Also depletion of wildlife reserves
due to a cultivation of honeybush market. A monopolistic approach of
competition in honeybush
extract market
leads to the ultimate lack of innovation which consumers have to
suffer in short and long run. One of the key restraints is the need
of regulation and monitoring in the wild harvesting of the honeybush
extracts.
Global
Honey Bush Extract Market: Opportunity
Honeybush
industry sector has the potential to grow to double its size in the
area of employment, and there are several markets which are
unexplored by the South African market. Increase in awareness among
the developed and developing nation will ultimately benefit the
honeybush extracts market
Global
Honey Bush Extract Market: Market Segmentation
Based
on end user industry, the global honeybush extracts market is
segmented into:
- Food and Beverages
- Cosmetics
- Pharmaceutical
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Based
on application, the global honeybush extracts market is segmented
into:
- Sweets
- Ready to drink beverages
- Herbal Medicine
Based
on distribution channel, the global honeybush extracts market is
segmented into:
- Business to business
- Business to consumer
- E-commerce
Global
Honey Bush Extract Market: Regional Outlook:
The
demand for Honeybush has always been high in the regions of European
countries, due to increase in awareness of health &fitness among
this part of the world. North American countries aren’t far behind
in this race as they to have a larger share of demand. The demand is
relative quite high then the supply by the regions of Asia Pacific,
Europe, and North America.
Global
Honey Bush Extract Market: Key players
- Arbor Teas
- Twining USA
- Adagio Teas
- Cape honeybush Tea
- Khoisan Tea
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