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Wednesday, 23 August 2017

Europe Pet Food Market Driven by Rising Trend Amongst People for the Adoption of a Variety of Pets

Global Pet Food Market: Snapshot

Europe has emerged as a prominent market for pet food across the world, thanks to the increasing number of pet owners in this region. The rising trend for nuclear family and the high disposable income of consumers have been leading to a positive growth of the Europe market for pet food. The increasing need for pet specific products across Europe is also reflecting on the demand for pet food products in European countries. A varied range of distribution channels, such as supermarket/hypermarket, online stores, and dollar stores, sell pet food products across this region.

In 2014, the Europe market for pet food was worth US$25.70 bn. Progressing at a CAGR of 1.30% during the period from 2015 to 2021, the opportunity in this market is anticipated to increase to US$28.14 bn by the end of 2021. The rising awareness among people pertaining to pet health will drive this market substantially over the next few years.

Demand for Cat Food to Remain Strong

The Europe market for pet food is broadly evaluated on the basis of the type of pet and the type of pet food. Based on the type of pet, the market is classified into dog food, cat food, and various other food consumed by birds, fish, reptiles, and other small animals. The demand for cat food has been higher in Europe. Researchers expect the cat food segment to continue to witness stable growth over the next few years. The rising popularity of small pets in this region is the main factor behind the high demand for cat food in Europe. Other pet foods, such as fish food, bird food, and reptile food, are also predicted to experience an increasing demand in the years to come.

By the type of food, the market is categorized into nutritious food, wet/canned food, dry food, snacks/treats, and other types of food, including raw meat. Currently, dry food enjoy the most prominent demand among pet food in Europe. The trend is anticipated to remain so over the next few years. The demand for nutritious pet food is also projected to report an upswing in the near future, thanks to the increasing level of awareness regarding its benefits on the health of pets.

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Spain to Report Strong Growth Pace

The Europe market for pet food registers its presence across the U.K., France, Netherlands Germany, Spain, Italy, and the Rest of the Europe. The U.K. has surfaced as the leading pet food market in Europe in the recent times; however, it is expected to witness a sluggish rise in the years to come. Spain, on the other hand, will display a higher growth pace over the next few years, thanks to the rising count of pet owners in this country. Italy, France, and Netherlands will also report a healthy rise in their respective markets for pet food in the near future.

At the forefront of the Europe market for pet food are Pedigree Whiskas, Purina, Nutro, and Cesar. Other prominent pet food vendors across Europe are Mars Inc., Colgate-Palmolive, Nestlé S.A., Big Heart Pet Brands, and Affinity Petcare.

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