As
per the estimations of the TMR report, the demand in the global
ready-to-use therapeutic food and supplementary food market
will increment at a healthy CAGR of 8.6% during the forecast period
of 2017 to 2025, reaching a valuation of US$829.3 mn by the end of
2025, remarkably up from its evaluated worth of US$429.9 mn in 2017.
UNICEF
Serves Maximum Demand
Based
on product, the report segments the global ready-to-use therapeutic
food and supplementary food market into RUTF and RUSF. While RUTF
segment is sub-segmented into solid form such as power blends,
biscuit, or bar, paste, and drinkable, RUSF segment is divided into
solid and paste. In 2017, RUTF sub-segments collectively accounted
for 70.1% of the demand, and are expected to further gain into the
share of RUSF segment over the course of the forecast period. As far
as end-users are concerned, the report classifies them into UNICEF,
WFP, and NGOs, and rates UNICEF as most profitable end-user,
accounting for more than two third of market and expected to add to
the demand share through the duration of the forecast period.
Europe
Emerges as Most Lucrative Region
In
2017, Europe accounted for 54.3% of the demand in the global
ready-to-eat therapeutic food and supplementary food market, a long
way ahead of the second most lucrative region of the Middle East and
Africa. In the near future, although Europe is expected to slightly
lose the demand share, it still will be the most profitable region,
maintain more than half of the overall demand for RUTF and RUSF.
Incremented
Government Initiatives Driving Demand
A
number of factors are driving the demand in the global ready-to-eat
therapeutic food and supplementary food market, such as increased
government and NGO concerns regarding malnutrition treatment as a
result of escalating population across the world, rising demand for
drinkable RUTF products, and rising global emergencies and disasters.
The report observes that various government bodies and NGOs such as
UNICEF and Save the Children are reporting increasing malnutrition
and child mortality rates. These organizations along with a number of
government funded initiatives are focusing on allocating funds for
purchase and distribution of RUTF and RUSF in under-privileged
countries in Africa.
On
the other hand, increasing consumer and local government shift
towards local ingredients, inconsistency in RUTF milk product, risk
of contamination, and the common belief that RUTF and RUSF may
undermine breast feeding are some of the key challenges faced by the
vendors of this market. Nevertheless, the companies operating in this
market are expected to gain new opportunities from encouragement of
UNICEF to domestically produce RUTF and escalated research on raw
materials as well as the development of new, drinkable, powdered, and
bar form of RUTF.
The
information presented in this review is based on a Transparency
Market Research report, titled, “Ready-to-use Therapeutic Food and
Supplementary Food (RUTF & RUSF) Market (Product - RUTF (Solid
(Powder or Blends and Biscuit or Bar), Paste, and Drinkable) and RUSF
(Solid and Paste); End Users - UNICEF, WFP, and NGOs) - Global
Industry Analysis, Size, Share, Growth, Trends and Forecast 2017 -
2025.”
The
report segments the global RUTF and RUSF market as:
Global
Ready-to-use Therapeutic Food and Supplementary Food (RUTF &
RUSF) Market: By Product
RUTF
- Solid (Powder or Blends and Biscuits or Bar)
- Paste
- Drinkable
RUSF
- Solid
- Paste
Global
Ready-to-use Therapeutic Food and Supplementary Food (RUTF &
RUSF) Market: By End Users
- UNICEF
- WFP
- NGOs
Key
Regions/Countries Covered
- North America
- Latin America
- Europe
- APAC
- MEA
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