A
non-dairy creamer is a lactose-free substance that can be used as an
alternative to dairy products (milk or cream) in various food and
beverage products. To mimic the taste and texture of dairy products,
non-dairy creamers use vegetable oils as a primary ingredient. These
products are extensively used by people suffering from lactose
intolerance and those that prefer plant-based ingredients over
animal-derived products.
Non-dairy
Creamer Market Segmentation
The
non-dairy
creamer market
is segmented on the basis of product type, application, fat content,
and distribution channel.
On
the basis of product type, the market is segmented into soy, almond,
coconut milk creamers and others. The base ingredient used in the
production of creamers is a major determinant of the adoption of the
product. Soy and almond creamers occupy significant market share
owing to increasing consumer demand for healthy and plant-based
ingredients.
On
the basis of application, the market is segmented into food,
beverages and others segments. The food segment is further divided
into cereals, bakery products, infant formula, dairy products,
chocolate and milk confectionery, and others. Dairy products such as
ice creams and yogurts are increasingly using non-dairy creamers to
be suitable for lactose-intolerant consumers. The plant-based nature
of the products is also making them a popular choice for infant
formula and cereal products. The beverage segment is further divided
into coffee, milk tea and others. Coffee occupies the major market
share due to a historically high consumption. Non-dairy creamers are
also used in several other areas such as in animal feed, where it
serves as a cost-effective substitute for milk.
On
the basis of fat content, the market is segmented into low-fat
(5-20%), medium-fat (21-50%) and high-fat (>50%). The low fat
segment is expected to grow at a robust phase owing to the increasing
consumer demand for products that are low in calories and fats. The
rising incidence of lifestyle diseases such as obesity and diabetes
is increasing the consumer focus on products that aid in weight
management.
On
the basis of distribution channel, the market is segmented into
hypermarket/supermarkets, convenience stores, pharmacies/drugstores,
online and others. Hypermarkets and Supermarkets occupy the dominant
market share due to the wide arrays of choices they offer to the
consumer and easy access. These retail outlets also help in
familiarizing the consumers to several new kinds of non-diary
creamers, particularly in the developing regions.
The
non-dairy creamers market in North America, Latin America, Europe,
Asia-Pacific and the Middle East and Africa is covered in the report.
The
demand for non-dairy creamers is particularly high in the developed
regions and in parts of Europe and Asia that suffer from a high
incidence of lactose intolerance. With increasing awareness and
growth of distribution channels, the market is expected to grow in
developing regions.
Global
Non-dairy Creamer Market Trends and Market Drivers:
The
major factor impacting the growth of non-dairy creamer market is
lactose intolerance. As per the Genetics Home Reference, which is a
part of the U.S. library of medicine, nearly 65% of the human
population has a difficulty digesting lactose after infancy. This
lactose intolerance is particularly prevalent in East Asia, with over
90% incidence of lactose intolerance among the people belonging to
the region. Lactose intolerance is also very prominent among people
belonging to Middle East, Italy, western parts of Africa and in
Greece. The lactose-free nature of non-dairy creamers is an important
factor in this regard.
The
other factors that positively impact the market are the sensory and
health benefits that are imparted by the use of non-dairy creamers.
These health benefits are mostly centered on the fat-free and
sugar-free claims of most commercial creamers. The increasing
consumer demand for products with such claims is a major driver for
the market. The nutritional profile of the underlying vegetable
ingredients is also a key aspect of the market growth, with soy and
nut-based creamers recording maximum growth. The wide variety of
flavors in which non-dairy creamers are available is a major driver
for the market.
High
fructose corn syrup is a common sweetener in most non-dairy creamers.
This ingredient is being increasingly perceived as a negative
influence on the body as it aids in weight gain and obesity. This
negative perception associated with a major ingredient is a drawback
for the market.
Non-dairy
Creamer Market Key Players
Some
of the key players in the non-dairy creamer market include Nestlé
S.A., The WhiteWave Foods Company, Cargill, Inc., Koninklijke
FrieslandCampina N.V., Sugar Foods Corporation, Rich Products, Co.,
Pulmuone Foods USA, Inc., Organic Valley Cropp Cooperative, etc.
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