Market
Introduction:
Date
syrup is made from dried dates and adds a rich sweetness to recipes.
It is promoted as a healthier and more natural alternative to brown
sugar, although it is quite expensive. Date honey, date syrup or date
molasses is a thick brown, very sweet fruit syrup extracted from
dates. It is widely used in North Africa and the Middle East for
cooking. It is a natural excellent sweetener, very versatile and can
be used wherever molasses, sugar, and syrup are traditionally used.
Date syrup is made in a way that all the nutrients and goodness in
the dates are preserved. The date syrup is sweet and good for making
cakes, biscuits, bread, muffins, fruit bars, and desserts. Dates are
a good source of vitamins, potassium, and fibers.
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Date
syrup offers opportunities in the food industry to create unique
liquid products like juice blends, yogurt drink, and other beverages.
In addition, it is used in wines, spirits, and vinegar through the
fermentation of sweet syrup liquid/pulp.
Market
Segmentation:
Date
Syrup market can be segmented on the basis of nature, end use,
distribution channel, packaging type, and region.
On
the basis of nature, Date Syrup market can be segmented into organic
and conventional.
On
the basis of end use, Date Syrup market can be segmented into the
household application, commercial use, and HoReCa. In commercial use,
it can be used in various B2B industries like the bakery industries
for processing various baked goods.
On
the basis of packaging, it can be segmented into jars, cans/tubs,
squeeze bottles.
On
the basis of the distribution channel, Date Syrup market can be
segmented into direct and retail sales. Direct sales refer to direct
selling of Date Syrup as an ingredient to other industries. Retail
sales are further segmented into hypermarket/ supermarket, online
retailers, and other retailing formats.
Drivers,
Restraints, and Trends:
The
key drivers for the Date Syrup market include the health conscious
segment of people and the westernization, awareness, and availability
for healthy substitutes like date syrup in the market. Also, its wide
use in various baked goods by the bakeries and cafes is expected to
grow the market globally. Date syrup in the baked goods provides
sweetness and moisture retention, which helps retard staling of
products.
The
rising innovations in the bakery sector and the growing trend towards
the use of organic products is projected to rise the market.
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Regional
Outlook:
Date
syrup makes a great substitute and is widely used as an ingredient in
middle-eastern cooking. The date syrup is mixed with tahini, and
spreading on bread or toast for breakfast or drizzle over yogurt or
is added to sauces, gravies, and dressings.
Date
syrup is thick, dark brown and super-sweet, and it’s commonly used
for cooking in the Middle East, to add flavor to everything from
chicken dishes to desserts. In the Middle East, often date molasses
is eaten as a breakfast. The people mix date molasses with tahini
paste and serve the peanut butter stand-in with bread.
In
Israel, date molasses drizzled over roasted cauliflower and enriching
sautéed eggplant. The people use it in yogurt, salad dressings, and
braising liquids—anywhere that honey or maple syrup might go—to
impart a concentrated dried-fruit richness.
Date
syrup is also used for personal care and cosmetic purposes in the
form of the face mask and hair masks. It is widely consumed as a
health-related product by pregnant ladies, iron deficient people and
as energy boosters, globally.
Key
Players:
Some
of the prominent players to Date Syrup are Lion Dates Impex Pvt Ltd.,
Al Foah, Galil Foods, Community Foods Ltd, Clarks UK Ltd, and various
other regional manufacturers.
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