The
research report on the Asia Pacific beer market reveals all market
trends and projections that are critical in understanding the market
as a whole. The report on the Asia Pacific beer market contains
essential information on each segment in it based on multiple
criteria.
The
key driving factor of the Asia
Pacific beer market is the growing disposable income of working
class consumers. More consumers are now willing to buy beer either at
home or in restaurants. This has especially propelled the sales of
premium beer in the Asia Pacific region. The Asia Pacific beer market
also continues to receive a growing demand due to the increasing
number of convenience stores, malls, retail stores, liquor shops,
bars, and restaurants opening up across the region.
The
report dissects all factors that might influence the Asia Pacific
beer market in the near future. For instance, the growing population
of the region, especially in China and India, the two most heavily
populated nations in the world: the growing population, coupled with
improving economies, gives a greater scope for beer consumption in
Asia Pacific. Another feature discussed in the report is the growing
acceptance of the Western culture in Asia Pacific.
The
report also makes use of proven research techniques such as Porter’s
five forces analysis and SWOT analysis in order to enlighten the
report’s user about the impact on the Asia Pacific beer market of
macro and micro factors as well as the value chain of the market.
Overview
of the Asia Pacific Beer Market
The
Asia Pacific beer market is growing at a CAGR of 5.0% from 2014 to
2020. The Asia Pacific beer market was valued at US$155.93 bn in
2013. It is predicted to grow to US$220.36 bn.
The
key market segments of the Asia Pacific beer market are based on the
type of beer. Beer is classified as economy, mainstream, or premium.
Each beer type comes with its own set of market trends and target
audience.
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The
countries explored in the report on the Asia Pacific beer market are
Singapore, China, India, South Korea, Japan, Australia, Vietnam, and
the other Asia Pacific nations grouped together.
The
key challenge faced by the Asia Pacific beer market is the growing
health concern in the region. Consumers are aware of the health
effects of regular consumption of beer and therefore will take
measures to reduce it. At the same time, government regulations
pertaining to alcohol content and the banning of alcoholic drinks
altogether also threatens to impede the Asia Pacific beer market. The
restrictions will not, however, excessively hinder the Asia Pacific
beer market, which, as mentioned, is growing at a 5.0% CAGR within
the report’s forecast. For an important consumer goods market in
the global perspective, it will suffice for the Asia Pacific beer
market to become a prominent one over the next few years.
Companies
mentioned in the research report
The
key companies operating in the Asia Pacific beer market include China
Resources Enterprise, Beijing Yanjing Brewery, Kirin Holdings,
Anheuser-Busch InBev, San Miguel Brewery, Asahi Brewery, and Tsingtao
Brewery. Anheuser-Busch InBev, a company that operates in seven
regions across the world, is showing substantial profit margins due
to the increasing sales of beer in all regions, including Asia
Pacific. In another example, the Asia Pacific beer market is
currently experiencing a boom in imports of Czech beer, such as beer
manufactured by Pivivary Lobkowicz Group, which is partly owned by
the Chinese group CEFC.
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