According
to the WHO, cardiovascular diseases are the number one cause for
death among people across the globe. In 2012, around 31% of the
deaths reported worldwide occurred due to cardiovascular diseases
(CVDs). Due to a high prevalence of heart diseases among people,
there has been an increase in the demand for heart health
supplements. Governments and regulatory bodies too are contributing
to the heart
health supplements market by funding programs to create awareness
among the public about heart diseases, states a research report by
Transparency Market Research (TMR).
It
has been found that heart ailments, which were previously considered
to affect mostly men, are equally affecting women. Women having
reached their menopause at a greater risk of suffering from some form
of heart disease and so are young women with multiple risk factors.
Therefore, it becomes very essential to take preventive measures
against heart diseases and maintain optimal heart health. Many
consumers now regard heart health supplements as a safe and effective
way to keep their heart in good health.
In
this blog post, TMR answers three critical questions about the global
heart health supplements market:
Q1.
What benefits of heart health supplements are boosting their sales?
With
a decline in the quality and quantity of nutrition intake over the
past few years, there has been a greater interest in all kinds of
nutritional supplements. The trend also applies to heart health
supplements. As per The American Heart Association (AHA), heart
health supplements such as antioxidants can benefit those with a risk
of CVD. Thus, the use of antioxidants for the prevention of CVDs is
positively impacting the heart health supplements market.
Vitamin
E is another heart health supplement that is prescribed to patients
with a high risk of cardiovascular disease. Vitamin E works by
detoxifying the free radicals in the body that cause damage to artery
walls. Several clinical studies have shown that vitamin E can lower
the risk of coronary heart diseases amongst middle-aged and aged
people. Thus, vitamin E supplements are increasingly being
prescribed, benefiting the heart health supplements market.
View
exclusive Global strategic Business report
:http://www.transparencymarketresearch.com/sample/sample.php?flag=B&rep_id=11213
Heart
health supplements such as omega-3, especially, come to the aid of
vegetarians who do not eat fish. Omega-3 fatty acids are required for
the healthy functioning of the heart. Supplementing their diet with
omega-3 fatty acids can thus help vegetarians in getting the required
amount of docosahexaenoic acid (DHA) and eicosapentaenoic acid (EPA)
necessary to lower triglycerides. Omega-3 fatty acids are among the
most commonly prescribed heart health supplements and play a pivotal
role in boosting the market.
Q2.
What are the factors that will challenge the growth of the heart
health supplements market?
While
several studies prove the efficacy of supplements having a positive
effect on patients with CVD risk, there exist several other research
reports that null the benefits of heart health supplements. According
to a WHO report on prevention of cardiovascular disease, antioxidant
vitamins are not recommended for coronary heart disease (CHD) or CVD
patients. Such reports can impede the growth of the heart health
supplements market by adversely impacting consumer confidence.
Q3.
Which region is expected to be the largest market for heart health
supplements?
North
America is currently dominating the heart health supplements market,
with the U.S. being the largest consumer of these supplements.
However, the market in the region is expected to reach a point of
saturation soon and manufacturers will gradually shift their focus to
the emerging economies in Asia Pacific. The rise in the disposable
income and the rising prevalence of heart diseases in Asia Pacific
will further fuel the demand for heart health supplements in the
coming future.
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