Global
Chilled and Deli Foods Market: Snapshot
Convenience
is the key reason why people are preferring chilled and deli foods at
an accelerated rate. These foods provide a user the option of eating
quickly in a hectic lifestyle while maintaining a relatively
healthier and wholesome diet. At the moment, players are being given
major opportunities due to the growing popularity of chilled and deli
foods in emerging economies.
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Economic
and industrial growth of most regions is imparting a greater scope
for consumers to indulge in fast foods and convenience foods, and
chilled and deli foods provide one of the more preferred options.
Consumers are also showing greater attention to health benefits of
consuming various foods, an area where chilled and deli foods can
prove more beneficial than fast foods and other convenience foods.
This applies especially to prepackaged sandwiches and prepared
salads.
As
a result of these factors that cumulatively increase the demand for
chilled and deli foods, its globally generated revenue is expected to
expand at a CAGR of 3.0% from 2015 to 2021. This revenue is expected
to reach US$853.49 bn by the end of 2016 and US$988.70 bn by 2021.
Asia
Pacific Demand for Chilled and Deli Foods Draws More Players to
Region
Chilled
and deli foods have been present in North American and European
culture for long enough to become an integral part of their cooking
and eating habits. As a result, the market is saturated with
prominent names as well as regional players that may or may not
succeed in achieving a solid and consistent share in the market.
On
the other hand, Asia Pacific holds a large number of opportunities
for players looking to gain revenue in chilled
and deli foods sales and distribution. The region is rapidly
evolving in terms of industrial and urban growth, thereby creating
major regional markets where consumers with high disposable incomes
prevail. This is why a lot of players are emerging in Asia Pacific
while globally prominent ones are aggressively entering this market
for greater revenue shares.
Prepackaged
Sandwiches Hold a Globally Increasing Demand
An
important thing for all chilled and deli foods players to consider is
that the demand for specific types of foods changes drastically from
country to country. There are still generally popular items
pertaining to an entire market region as well, such as the high
preference of pies and savory appetizers in Asia Pacific, and the key
trend of purchasing prepackaged sandwiches in the urban areas of
North America and Europe.
There
is a commonly high demand for two types of products that chilled and
deli foods players can provide; prepackaged sandwiches and prepared
salads. The former has consistently been at high demand in North
America and Europe, owing to bread being an integral part of the
cuisines of these regions, the higher fulfillment of dietary
requirements through sandwiches than other convenience foods, and the
ease of consuming prepackaged sandwiches within a time-pressed
lifestyle.
The
key chilled and deli foods players from a global perspective are
Kraft Foods Group, Inc., Tyson Foods, Inc., and Brasil Foods S.A.
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