The
rise in luxurious living, increase in disposable income, and growing
awareness about significantly less harmful effects due to reduced
percentage of alcohol are some of the factors that are driving the
global market for beer, finds a report by Transparency Market
Research (TMR). The report, titled “Global Beer Market - Industry
Size, Share, Trends, Analysis and Forecasts 2016–2024,” is a
comprehensive study of the market and is meant to aid existing and
new players to gain ground over their competitors. The report
analyzes all the factors that are primed to influence the global
market for beer and projects a healthy CAGR during the forecast
period of 2016 to 2024.
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exclusive Global strategic Business report
:http://www.transparencymarketresearch.com/sample/sample.php?flag=B&rep_id=530
According
to the TMR report, the market is witnessing a shift from high calorie
to a low calorie beer as the consumers are getting health conscious.
Also, the continuous popularity of craft brew is paving way for a new
generation of producers. Due to the growing demand for beer in past
decade, several manufacturers are now focusing on enhancing their
manufacturing process in order to meet the demand. This increase in
beer production is expected to lead to widespread distribution
channels, which as a result will escalate sales during the forecast
period. Moreover, factors such as changing lifestyle among the urban
population in emerging economies and the social recognition of beer
as a casual drink are further propelling the demand. An increased
percentage of the consumers are now health-conscious and hence prefer
beer over other alcoholic drinks.
Conversely,
the report also analyzes some of the factors that are expected to
hinder the growth of the global beer market, such as social and
demographic norms, high taxes in various regions, strict government
regulations, climate changes, and the emergence of inexpensive
substitutes are also expected to negatively impact the growth of the
global beer market. The report suggests innovative beer brews and
smart marketing as the solution to overcome these restraints.
The
report categorizes the global
beer market on the basis of type and geography. By type, the
market can be segmented into light beers, malt liquors, imported
beers, premium beers, super-premium beers, popular beers,
non-alcoholic beers, and ice beers. Geographically, the report
studies the regional beer markets of North America, Asia Pacific,
Europe, and Rest of the World. North America currently serves the
widest regional market for beer, while Europe holds second position.
However, Asia Pacific is vast population of drivers is projected for
the strongest growth rate. Figurative values of each of these
segments have been included in the report, along with expected
valuation by the end of the forecast period.
Some
of the most prominent companies in the global beer market are
Anheuser-Busch InBev Sapporo Breweries, Carlsberg Breweries A/S, Asia
Pacific Breweries, Asahi Breweries, Grupo Modelo, Molson Coors
Brewing Company, Heineken N.V., Tsingtao Breweries, Kirin Brewery,
and Yanjing Brewery. The report presents the financial status and
strategic developments of these companies.
About
Us
Transparency
Market Research (TMR) is a global market intelligence company,
providing global business information reports and services. Our
exclusive blend of quantitative forecasting and trends analysis
provides forward-looking insight for thousands of decision makers.
TMR’s experienced team of Analysts, Researchers, and Consultants,
use proprietary data sources and various tools and techniques to
gather and analyze information.
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