Due
to the increasing problem of obesity and other dietary diseases often
linked to sugar intake, the consumption of high intensity sweeteners
is rising and the global market for the same is thriving, finds a
report by Transparency Market Research. The report, titled “High
Intensity Sweeteners Market - Global Industry Analysis, Size, Share,
Growth, Trends, and Forecast 2016–2024,” is an in-depth analysis
of the market. It presents the current scenario of the market,
analyzes the factors that are primed to influence the growth rate,
and profiles some of the prominent names in the existing market based
on their shares and strategies.
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More Information:
http://www.transparencymarketresearch.com/sample/sample.php?flag=B&rep_id=16244
The
report observes that the demand for high intensity sweeteners is
predominantly driven by the food and beverage industry, where it is
used in products such as aerated drinks, soft drinks, jams,
confectioneries, and dairy products. Health consciousness is on the
rise among consumers, and hence they are increasingly opting for
sugar-free products. Moreover, the increasing number of patients
suffering from diabetes is another factor fueling the demand for high
intensity sweeteners. According to a November 2014 report by WHO, 422
million people suffered from diabetes. These vast populations are the
primary consumers of high intensity sweeteners as they are low in
caloric value and help maintain blood sugar level in the body.
The
global market for high intensity sweeteners can be segmented on the
basis of type, application, and geography. By type, the market can be
segmented into saccharin, neotame, aspartame, potassium, acesulfame,
surcralose, and advantame. On the basis of application, the market
can be segmented into food, beverages, dietary supplements, personal
care, and pharmaceuticals, among others. The report observes that the
bakery and confectionery sub-segment of the food industry serves the
most significant demand in the global
high intensity sweeteners market. In the pharmaceutical sector,
these are used in protein shakes while they are used as a sugar
alternative in toothpastes in the personal care industry. These two
application segments account for a very small share in the global
market for high intensity sweeteners.
Geographically,
the report studies the regional markets of North America, Latin
America, Europe, Asia Pacific, and the Middle East and Africa. Europe
currently accounts for the most prominent market for high intensity
sweeteners, both in terms of volume and revenue. The report
identifies North America as the most lucrative market during the
forecast period, while Asia Pacific is another key region due to the
high prevalence of diabetes in middle- and low-income countries.
Some of the prominent players in the global high intensity sweeteners market are Cargill Incorporated, PureCircle, Tate & Lyle Plc, The Company Hermes Sweeteners Ltd., A & Z Food Additives Co., Ltd., HYET Sweet, The NaturaSweet Company, DuPont, Archer Daniels Midland Company, and Ajinomoto.
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