Allulose
is a simple. It is absorbed by the body, but not metabolized thus it
is totally or nearly calorie-free. Thus it is used as natural
sweetener. It is also found in various fruits and grains. Allulose
was initially identified from wheat. Also been found in few fruits
including figs, raisins, and jackfruit, etc. However, it is naturally
found in small quantities in variety of sweet foods such as maple
syrup and brown sugar.
As
allulose is law calories market demand from free or low calories food
product market is higher. Allulose tastes and acts like, but it
contains only a few amount of calories and no adverse side effects of
it. Allulose market demand is expected to boost over the forecast
period.
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Various
health issues associated with consumption of high calorie sugar as
well as uncertainty about safety of synthetic sweeteners available in
market are the major factors attracting consumers towards allulose as
healthy sugary choice, and fueling market demand globally. Increasing
awareness about allulose and its various benefits over other simple
sugars are other factors expected to drive market demand for allulose
over the forecast period. Obesity is climbing at an alarming rate
globally, and has created a need to change a strategy to turn
allulose trend around and boosting the market growth. Versatile
properties of allulose such as it is versatile sweetener i.e. act and
taste like sugar but very low calorie, no impact on blood sugar when
consumed, allulose does not cause gastrointestinal issues etc. are
other major factors fueling market demand for allulose. Increasing
number of health conscious consumers are always seeking natural
products, as allulose occurs naturally becoming popular as natural
sweetener and manufacturers are continuously launching allulose
products in global marketplace. Allulose shows a lot of potential as
a tool to for consumers to reduce excess calories and sugar in
sweetened food and beverages.
Various
manufacturers are launching new products with allulose sugar, for
instance Quest Nutrition launched its nutritional bar with allulose
sugar, thus low calorie all natural nutritional option.
Few
key market players operating in global allulose
market includes Quest Nutrition, Tate & Lyle, McNeil
Nutritionals, Matsutani Chemical Industry Co. Ltd., Anderson Global
Group etc. Looking at the rapidly growing market demand from various
food industries for allulose and increasing consumer demand for
allulose as low calorie sugar choice, various new entries are
expected in the market over the forecast period.
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