Oil
extracted from layer between the white rice and the paddy husk is
known as rice bran oil. It is an edible oil used as an excipient in
food, cosmetics, and pharmaceutical industry. Rice bran oil is
preferred by most of the consumers, owing to its antioxidant and low
cholesterol property.
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Based
on the geographies, the global rice bran oil market is split into
North America, Latin America, Europe, Asia-Pacific, and the Middle
East & Africa. Among the regions, North America is expected to
dominate the global rice bran oil market, owing to high demand for
healthy edible oil and predominance of lifestyle diseases across the
region. Europe is followed by North America and is expected to expand
at a significant growth rate in rice bran oil market, owing to
increasing health awareness among consumers across the regions.
Asia-Pacific accounts for relatively high volume share and is
expected to expand at a significant growth rate in global rice bran
oil market, owing to easy availability of raw material across the
region particularly in India. Overall, the outlook for the global
rice bran oil market will have a positive growth over the forecast
period, the rapid rate of urbanization, rapidly growing population,
and changing lifestyle of consumers across the globe being a
counterfeiting factor.
The
growth of the global rice bran oil market is driven by increasing
health consciousness among consumers and growing demand for high
nutrition and less fat containing food and beverages. The advantages
of rice bran oil including antioxidant, low cholesterol, and hot
flashes relief in menopause, is fueling the global rice bran oil
market. Macroeconomic factors fueling the global rice bran oil market
include growing economy, changing lifestyle, the rapid rate of
urbanization, and increasing domestic income. However, less
popularity of among rice bran oil people compared to other healthy
edible oil is expected to restrain the demand for global rice bran
oil market. Some of the factors trending the global rice bran oil
market include mergers & acquisitions between rice bran oil
market players and its suppliers and high investment in the food
industry. Companies operate in the rice bran oil market can increase
its share through collaboration with rice bran suppliers, backward
integration, and offering organic and gluten-free products in the
market.
Few
players in the global
rice bran oil market include A.P. Refineries Pvt. Ltd.,
Sethia Oils, 3F Industries Ltd., BCL Industries & Infrastructure,
Ricela Health Foods, Modi Naturals Ltd, Maheshwari Solvent, Vaighai
Agro Products Ltd., Harwin Agro Enterprises, Wanyuan Food & Oil,
Oryza Oil & Fat Chemical, King Rice Oil Group, and Tsuno Rice
Fine Chemicals.
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