Global
NFC-Enabled Phones and Contactless Smartcards Market: Overview
Near
field communication or NFC is considered one of the present times'
most intuitive interfaces enabling seamless interoperability between
proprietary wireless networking platforms. The capability of
performing safe contactless transactions quickly, connecting
electronic devices in the simplest manner, and accessing digital
content with merely a wave or touch near places having contactless
card readers are all working towards heightening the popularity of
this technology among consumers. It should not come as a surprise
that NFC is rapidly being found as a standard functionality in a
number of mobile computing devices, as compulsively as the earlier
models of smartphones came with technologies such as Bluetooth and
infrared connectivity.
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This
report on the global NFC-enabled phones and contactless smartcards
market provides a thorough analytical overview of present growth
dynamics of the market and several predictions regarding the growth
prospects of the market and its segments for the period 2016–2024,
wherein 2015 is considered the base year. The report presents a
detailed analytical overview of the key factors, such as growth
drivers, restraints, trends, and opportunities, expected to play a
notable role in the overall development of the market over the said
period.
The
report presents an expansive account of the growth dynamics of the
market in terms of revenue estimates and sales volume across key
regional markets. A cross-sectional analysis of the market in terms
of market estimates and projections for all the segments covered in
the report is also included. The study also includes business
profiles of some of the leading players operating in the global
NFC-enables phones and contactless smartcards market with details
such as recent developments, growth strategies, market share, market
positioning, finances, and product portfolio.
Global
NFC-Enabled Phones and Contactless Smartcards Market: Trends and
Opportunities
The
increasing realization regarding the vast potential applications
NFC-enabled
phones and contactless smartcards is the key factor expected
to drive the market for these technologies in the next few years.
However, factors such as high expenses involved in setting up
electronic point of sale (EPOS) terminals and data security issues
are expected to restrict the growth of the market to a certain
extent.
Some
of the key areas utilizing the potential of these technologies
presently are cashless payments, information exchange, consumer
electronics, transport, access control, loyalty and coupons, and
healthcare. Service industries are increasingly using NFC-enabled
phones for reducing queuing time, improving service delivery, gaining
better insights about consumers and their buying habits and trends,
and making payments more convenient, collectively increasing the
revenue opportunity of the business.
Global
NFC-Enabled Phones and Contactless Smartcards Market: Geographical
and Competitive Dynamics
From
a geographic perspective, regions such as North America and Europe
are presently the leading markets for NFC-enabled phones and
contactless smartcards. High pace of adoption of technologically
advanced electronic devices across the retail and hospitality
industries and the presence of affluent and digitally-aware consumers
make these regions the leading markets for NFC-enabled phones and
contactless smartcards. In the near future, Asia Pacific is also
expected to emerge as a leading market for NFC- enabled phones and
contactless smartcards owing to the rising consumer base of
smartphones and the increasing adoption of cashless payments.
Some
of the leading companies operating in the global NFC-enabled phones
market are Pantech, Mobiwire, Sharp, Sony, Orange, Panasonic, Hedy,
Shanghai Simcom, Fujitsu, Acer, HTC, OiiA Technology, Samsung, ZTE,
Kuoziro, BlackBerry, Huawei, Lenovo, Nokia, Motorola, LG, Xolo,
C-mii, and Casio.
Leading
companies operating in the global contactless smartcards market
profiled in the report include General Information Systems, Gemalto
N.V., Fujitsu Microelectronics Limited, FNMT-RCM, CardLogix
Corporation, CPI Card Group, ActivIdentity Corporation, Advanced Card
Systems Ltd.,American Microdevice Manufacturing, Inc., and Austria
Card GmbH.
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